Quality during Design
Quality during Design is a production of Deeney Enterprises, LLC. It is a podcast for product designers, engineers, and anyone else who cares about creating high-quality products. In each episode, we explore the principles of quality design, from user-centered thinking to iterative development. We introduce frameworks to make better design decisions and reduce costly re-designs. We explore ways to co-work with cross-functional teams. We also talk to experts in the field about their experiences and insights. Join host Dianna Deeney in using quality thinking throughout the design process to create products others love, for less. Whether you're a seasoned designer or just starting out, looking to improve your existing designs or start from scratch, Quality during Design is the podcast for you.
Episodes
This episode explores the critical importance of evaluating the customer's use process during concept development.
Rather than focusing solely on what your product does, understanding how users will interact with it creates opportunities to design more intuitive, enjoyable experiences. By mapping out the steps users take from beginning to end using process flowcharts, development teams gain clarity on inputs, out...
What happens when cutting-edge AI meets manufacturing quality control? The results are nothing short of revolutionary.
Keven Wang, co-founder and CEO of UnitX, takes us through the world of AI-powered visual inspection, where it is transforming how factories detect defects and improve product quality. Drawing from his experience with over 160 manufacturers worldwide, Keven reveals how these systems consistent...
Ever stood in that devastating moment when customers finally interact with your nearly-finished product only to hear them say, "I don't like that" or "This doesn't work for me"? After months of development and what you thought was adequate customer engagement, these late-stage revelations can send you spiraling back to the drawing board, costing time, money, and team morale.
This...
What does it really mean to design relationships with artificial intelligence? Jake McKee, a community strategist with over two decades of experience working with companies like Lego and Apple, brings clarity to this complex question by introducing us to AI Experience Design (AIX).
In this eye-opening conversation, Jake draws a powerful parallel between today's AI transformation and the digital transform...
What truly matters in product design – the features you create or the benefits users experience? In this exploration of a cornerstone concept, we dive into the critical distinction between benefits and features that can make or break your product development efforts.
Benefits describe your users' experience – the positive outcomes and emotional connections that result from using your product. Features, m...
That "fuzzy front end" of product development, where ideas should flourish, often becomes a frustrating quagmire of unfocused brainstorming sessions and competing perspectives. The truth is, traditional brainstorming doesn't work nearly as well as we've been led to believe.
Drawing from research and decades of experience, this episode reveals why teams facing blank flipcharts produce fewer...
Have you ever watched a promising product idea slowly die in the fuzzy space between "great concept" and "actual development"? You're not alone.
The journey from product idea to market-ready solution contains a critical yet often overlooked phase: concept development. This is where cross-functional teams must align their diverse perspectives to create a solid foundation for design. B...
The hidden costs of poor product development can devastate your project timeline, budget, and ultimate market success. Drawing from Dr. Robert Cooper's research, this episode reveals how skipping proper concept development—the critical "fuzzy front end" of product design—leads many teams into a costly "ready-fire-aim" approach.
Most development teams dedicate a mere 16% of project tim...
Ever hit that wall where your creative tank feels bone dry? That moment when you've been grinding away at your projects, head down for so long that when someone asks for innovation, you come up empty? You're not alone.
Creative slumps happen when we get too immersed in our specialized domains. As engineers and designers, we develop expertise through consistent application of familiar tools and techn...
Ever wondered if you're wasting resources by setting unnecessarily high confidence levels for your reliability requirements? You're not alone. Many engineering teams default to 95% or 99% confidence without considering the downstream impact on testing timelines and resources.
This episode tackles a question that's been coming up frequently from listeners: how to choose appropriate confidence le...
As a Generation X engineer, I've watched design processes evolve from manual drafting kits and hand-derived equations to sophisticated CAD systems powered by artificial intelligence. What fascinates me most isn't the replacement of skills but their enhancement. The engineering fundamentals I learned decades ago haven't become obsolete. They've become more powerful when paired with AI and machine le...
Good reliability requirements are going to drive our design decisions relating to the concept, the components, the materials, and other stuff. So, the moment to start defining reliability requirements is early in the design process. But, what makes a well-defined reliability requirement? There are five aspects it should cover: do you know what they are?
We'll describe what makes a good reliability requi...
We dive deep into the intricate relationship between supplier agreements and product quality, highlighting the essential aspects to consider when partnering with suppliers. Quality in design is not just a checkbox; it requires clear communication and collaboration.
• Exploring the challenges of designing custom components
• Discussing the different types of supplier agreements
• The importance of de...
Does the phrase "Subjective Probability Estimation" make you feel uncomfortable? If you're a data-driven professional, you're likely wary of each of those terms on their own, let alone combining them into one thing.
But we sometimes need to do it. And we can practice to get better at it.
In this episode, we emphasize the importance of subjective probability estimations in decision-making, especiall...
How are quality tools Legos of development?
We talk about two philosophies of brick building and our use of the family of quality tools.
We also talk about seven uses of quality tools in product development.
Visit the podcast blog for fun graphics.
Other Quality during Design podcast episodes you might like:
Choosing Quality Tools (Mind Map vs. Flowchart vs. Spaghetti Diagram)
Tradespeople bring expertise, innovation, high quality, and leadership to product development. If we're lucky enough to be able to work with them, they're an invaluable part of the engineering team.
What about when we're working without them? How can we create a culture of craftsmanship in a company that uses a quality system?
In this episode, we talk about the crafts' and trade...
When you perform analysis and share it with others to make a decision, do you sometimes just send the file with a blurb in an email? Only to not quite remember what you did later, when you need it most.
There's a simple, relatively fast thing to do: a Mini Report. And it provides so much more than just jogging a memory.
Mini reports are a valuable tool for communication in engineering. By usin...
Celebrating a year of insights and community growth, this episode reflects on key moments, popular episodes, and the future direction of the Quality During Design podcast. 2024 included episodes focused on actionable insights, deep-dive series, expert interviews, and insightful book reviews. With gratitude for listeners and a commitment to quality, we look ahead to new topics and collaborations for 2025.
DISCOVER YOUR ...
Dianna Deeney interviews Yakira Mirabito about social dynamics within engineering and how it affects decision making. The episode focuses on improving design reviews and making them more inclusive.
Yakira explains how things like personalities and power dynamics can really affect decisions made by design teams. She gives advice to engineers on how to prepare for these reviews, such as how to give presentations effectiv...
Have you ever stopped to consider the engineering marvels that make festive meals like Thanksgiving possible? Engineering has played a crucial role in ensuring we can enjoy fresh-tasting vegetables and perfectly preserved foods all year round.
Beyond the realm of food preservation, this episode serves as a tribute to the unsung heroes of our holiday tables: engineers. These individuals are responsible for the seamless ...
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