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August 26, 2025 โ€ข 58 mins

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In this episode of Quilting on the Side, Andi and Tori chat with Jennifer Long of Sew a Story about her journey from a hobbyist quilter to a successful fabric designer and membership founder. Jennifer shares her early experiences with quilting, how she transitioned her passion into a business, and the challenges she faced along the way, including a significant rejection that ultimately led to her growth as a designer. The conversation delves into the importance of crafting connections with children through sewing, the intricate process of fabric design, and the balance between creativity and business. Jennifer emphasizes the value of community and connection in her work, and she shares exciting new projects aimed at fostering creativity in families.

Chapters
00:00 Introduction to Quilting and Crafting Journey
01:53 Transitioning from Hobby to Business
05:35 Overcoming Rejection in Fabric Design
10:14 Current Business Ventures and Future Plans
19:23 The Importance of Crafting Connections
23:37 The Fabric Design Process Explained
32:13 Balancing Creativity and Business Tasks
38:38 The Circle of Security and Personal Growth
41:08 Prioritizing Opportunities and Energy Management
47:09 Finding Inspiration in Art and Storytelling
51:55 Connecting with the Community and Future Plans

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Podcast Details:

Co-Hosts:

Tori McElwain @heytori.tech

Andi Stanfield @truebluequilts

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