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June 26, 2025 46 mins

Chris Friend is the Co-Founder & CEO of Liveheats a tech platform that enables action sports communities to experience better competitions.

Chris Friend shares his journey from competitive surfing to creating a technology platform that revolutionizes grassroots action sports events. He discusses the challenges faced in developing technology for sports, the impact of COVID-19 on the business, and the future aspirations for LiveHeats, including innovations in data analytics and streaming solutions. Chris emphasizes the importance of staying connected to the action sports community and the need for tailored solutions in competition management.

Topics Covered: 

  • From competitive surfing to technology
  • LiveHeats born out of a need for better competition management
  • The platform aims to modernize grassroots action sports events
  • COVID-19 forced LiveHeats to innovate with virtual competitions
  • Investment allowed LiveHeats to expand its offerings
  • Focus remains on action sports communities and their needs
  • Data analytics will enhance athlete performance tracking
  • Platform is adaptable to various action sports formats
  • The importance of community engagement

You can follow what Chris Friend is up to on LinkedIn

Connect with Liveheats:
Website: Liveheats 
Instagram: live_heats

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The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday. 

Past guests on The Rad Season Show include Kevin Lyman, Adam Wilson, Nick Tran, Stacy Peralta, Monica Medellin, Wim Hof, Mike Cessario, Iain Cairns, Circe Wallace, Selema Masekela Gerry Lopez and more.


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