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February 21, 2025 11 mins

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#054 Imagine this: What if the next generation of Black children understood the secrets to building real generational wealth? What if they grew up inspired by the powerful history of Black entrepreneurs like Madam C.J. Walker and thriving communities like Tulsa’s Black Wall Street? What if they truly believed they could be next?

In this Black History Month episode of Raising Financial Freedom, host Eric Yard dives into the untold stories of wealth-building in Black history, celebrating the resilience, brilliance, and entrepreneurial spirit of trailblazers who paved the way. This episode is more than inspiration—it’s a guide for parents to break cycles, rewrite narratives, and begin planting the seeds of generational wealth.

Together, let’s honor the legacy of those who came before us by empowering the next generation to dream big and build a stronger financial future for their families and communities.

What You’ll Learn in This Episode:

  • The Story of Madam C.J. Walker: From washerwoman to the first African American self-made millionaire, Walker's journey teaches us about resilience, entrepreneurship, and giving back to the community.
  • Black Wall Street: Discover the incredible tale of the Greenwood District, a thriving hub of Black excellence, and uncover the lessons it holds about collective financial strength and community support.
  • Parenting Tips for Financial Literacy: Actionable ideas to teach kids, from saving in jars to introducing investing in familiar brands like Disney or Nike. Financial empowerment starts at home, one lesson at a time.
  • The Importance of Supporting Black-Owned Businesses: Learn how to make an impact with every dollar your family spends and teach your kids the value of investing in their community.
  • What can a washerwoman from the 1900s teach your kids about building wealth and legacy?
  • How did a small Black community in Oklahoma become a model of financial excellence—and what does it mean for your family’s future?
  • What does planting a seed have to do with teaching your kids about investing?

Takeaways for Parents:

  • Start small: Use simple conversations and activities to introduce the concept of money to toddlers and young kids.
  • Teach investment early: Just like planting a seed, investing is about patience and growth—show your kids how to watch their money grow.
  • Create a family mission: Make supporting Black-owned businesses part of your family’s routine and explain the bigger impact it has on the community.

Why It Matters:

This episode isn’t just about teaching kids to save or budget. It’s about empowering families to build financial legacies that last for generations. By combining the lessons of Black history with practical tips, Eric Yard is helping parents raise financially fearless kids who understand that money isn’t just a tool for personal gain—it’s a vehicle for creating freedom and equity for entire communities.

Don’t Miss This Moment:

Stay tuned for the captivating stories of Madam C.J. Walker and Black Wall Street—two powerful examples of what Black excellence in wealth-building looks like. These tales will inspire you and your family to dream bigger and act boldly.

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