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October 23, 2025 53 mins

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We made it to 100 episodes! Cue the confetti and nursing-baby-in-lap dance party 🎉

For this very special episode, I handed the mic over to ChatGPT (okay, technically just a list of questions it came up with) and let it interview ME. And yes, it was as fun and chaotic as it sounds.

I answered everything from my morning routine (spoiler: it involves gratitude and coffee with frothy milk) to my biggest business lessons as a mom of six scaling a coaching business in part-time hours.

Whether you’re an eldest-daughter-overachiever, an Enneagram 3 in denial, or a mom trying to build an empire while wiping butts (literally), this episode is for YOU. We went deep, we went honest, and I didn’t hold back on what I’ve learned in 100 episodes of raising both kids and a business.

Here’s what you’ll hear:

  • My real (non-aesthetic) morning routine with 6 kids
  • The Broadway soundtrack that perfectly captures my parenting mood
  • What I’d do if I wasn’t a business coach (hint: it involves babies)
  • The weirdest place I’ve Voxered a client from
  • The offer advice I think is holding moms back
  • What I actually learned from my first 10K month
  • Why content calendars kinda suck (and what to do instead)
  • My hot takes on ChatGPT, funnel myths, red flag clients, and million-dollar moms

This episode is a behind-the-scenes pass into what it really looks like to build a sustainable business that supports your family—without losing your mind or yourself in the process.

Resources Mentioned:

Don't forget:

  • Subscribe and leave a review if this episode made you laugh, cry, or shout “SAME!” in your car.
  • Screenshot and share this episode on IG Stories – tag @theyaelbendahan so I can cheer you on!

LINKS
📈The CEO MOMS Growth Matrix - feeling stuck or plateaued at your current revenue? Snag your custom roadmap for sustainable growth from $0 to multi-6-figures in this FREE training! >>> yaelbendahan.com/matrix

🔥Join my FREE 3-Day Program, LEVERAGE - the process that’s creating multi 6 figure years working nap times and being a full time mama of 6. Claim your spot here >>> https://yaelbendahan.com/leveragepod

💰Offers in Your Pocket - 11 Offers You Can Pull Out of Your Pocket and Sell This Week! Only $9 - yaelbendahan.com/pocketoffers

💃 Apply for the CEO Mom Mastermind if you're ready to scale sustainably to $15-20K+ months. Read more about the mastermind here OR go straight to the application here.
Want to chat about the mastermind before you join? DM me on Instagram - instagram.com/theyaelbendahan

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Hey, hey, hey.
Welcome to the 100th episode ofRaising Your Business, and for
today's episode, chat, GBT willbe interviewing me.
Welcome to the Raising YourBusiness Podcast.
I'm your host, Yael Bendahan,founder of CEO Mom Academy, mom
of Six and Lifelong Readingaddict.
This podcast is here to empowermoms to run their businesses and

(00:23):
lives like the powerhouse CEO.
They are.
I want you to believe that youcan have the business success
you desire.
And be present with your familyand to give you my best tips and
strategies for how to make thathappen.
I'll be sharing the honestreality of balancing business
and motherhood biz models thatwork for you.
Marketing simplicity, and themindset of A CEO, mom.
Now let's dive in.

(00:52):
Hey.
Welcome back to the podcast, andtoday is the 100th episode of
Racing Your Business, which isinsane.
And I think technically actuallythere have been more than a
hundred because I have uploadedthings like free trainings that
I've done, or challenges thatI've, but this is like my
hundredth official episode andit feels very exciting to me.

(01:15):
Really exciting.
I was actually inspired to dothis by my friend Lynette, who
was inspired to do this bysomeone else.
And she had this thing whereChat gt interviewed her on her
podcast and like it would ask,she just had a list of questions
from Chat gt and she justanswered it and I thought you
know what?
Why not let you get to know me alittle bit better?
After a hundred episodestogether, if you're still

(01:35):
listening, hello.
So good.
So good that you're still herewith me.
And I and I thought it wouldjust be super fun to just talk
about all the things like, andand it's not just business
stuff, it's also life things.
And what it's gonna do is gothrough from like lighter sort
of icebreaker questions todeeper and deeper questions.
I am gonna this might be longerand I might record this in

(01:57):
sections because I actually haveto leave to pick up my son in 10
minutes.
So I'm gonna start over here andif you want to connect over, any
of these things, if you're like,oh, I, this is my morning
routine and, if you wanna shareanything about, what, what
really landed with you or whatwhat we had in common.
I love to hear that.
I absolutely love to hear thatbecause it's so funny.

(02:17):
I realize that I actually tendto attract a lot of eldest
daughter type A overachieving,Enneagram threes.
And it's just like the, nerdy,geeky.
People who are my favorite kindof people.
And I just I'm like, it's sofunny how I tend to just
achieve, keep attracting thosepeople as clients.
It just keeps happening over andover again.

(02:38):
So if you are any of thesethings or if you resonate with
any of the things I discussedtoday, then please reach out to
me and let me know what landedwith you.
Okay, so let's get started withsome icebreakers.
What is your real morning ritualbefore the house wakes up?
Coffee, chaos, or both?
Okay.
I'm gonna be totally honest.
I am a revenge bedtimeprocrastinator.

(03:01):
I stay up way too late.
I know I shouldn't.
But as a mom you really wouldjust treasure like the quiet
time.
And so I do not wake up beforemy kids.
Like I wake up when my babywakes up.
Basically which is usuallyaround like 6 30, 6 45.
Occasionally I'll go get him orone of my older sons who are
getting ready for school early'cause they leave by 7:00 AM So

(03:23):
they will go and get him andbring him to me.
And so my morning ritualhonestly is lying in bed with my
baby and nursing him.
And just like focusing ongratitude, like that's like my
mind.
I do like my mindset work, likewhile I'm nursing, so I'm like
half asleep.
But I'm thinking about all thethings that I'm grateful for and
all things that I'm, I wouldlike to be grateful for.
And I talk about this in mymindset my, my rich mom energy
mindset challenge.

(03:44):
It's a 35 day mindset challenge.
I'm actually gonna link it inthe description.
It is so good.
My clients call this like mymost underrated program and I
really should just do it liveagain.
It was so much fun.
Last time I did it live.
But I just that's my morningroutine is like lying there and
nursing him and being I need toget the other kids up because I
have children who are very a, DDand get very distracted.

(04:05):
Need a lot of time to get outtabed in the morning.
So yeah, that's my morningritual.
I tend to have my coffee eitherI'll drink, I'll make, we just
got a new gorgeous like coffeemaker the ninja.
Lux cafe or cafe Lux orwhatever.
And so it makes these beautifulespressos with froth milk.
So I will either make it like,and I'll drink it as I'm driving
all the kids to school and, orI'll have another one or my

(04:26):
first one when I come back and Ican sit down and do my
journaling and my planning forthe day.
So that is my morning ritual,literally just lying in bed,
nursing my baby, and thinkingabout the day.
If your life right now had asoundtrack, what song would be
on repeat?
Oh my gosh.
Okay.
I am a Broadway, like a Broadwaygeek nerd, whatever you wanna
call it, the song from Dear EvanHansen.

(04:51):
Anybody have a map that the momsare singing at the beginning of
the show?
When they're like, they havethese teenage sons, they don't
know how to deal with them.
There's one that's very sadbecause he, whatever, I am not
gonna get into it, but I thankGod I don't, I'm not dealing
with anything like that as faras my kids go, like terrible
stuff.
But I.
I really feel that way because Ihave, like I, I have a teenager,

(05:13):
I have two teenagers.
I have a preteen, I have anelementary school kid, a
preschooler and a toddler, and Icrush the little kids thing.
I'm so good at momming littlechildren.
It's that's my vibe.
My vibe.
And so learning to be a motherof teenagers.
It literally feels like I'mwalking around blindfolded

(05:33):
trying to figure out the bestthing to do.
So anybody has a, have a map.
Like that to me feels like my,the soundtrack of my life.
'cause I'm like, does anybody,anybody have a map to help me
figure out what to say to mychild when he says ridiculous
things to me?
Or how to respond or how toreact when, I have to set
boundaries.
I don't know.
It's a whole new set of skills.
So that would be my sound, mysoundtrack.

(05:55):
Okay.
If you weren't coaching moms inbusiness, what totally different
career would you secretly crush?
Ooh, I would love to be amidwife.
I would love it.
I love childbirth.
But I guess I would have to goto like nursing school and
stuff.
And so maybe I wouldn't wanna dothat, but then I would maybe
just be a doula.
But I dunno, I would just loveto be a midwife.
I think it'd be the coolestthing ever.
If I didn't have little kids athome who needed me at certain
times, then it would definitelywould be something that I would

(06:18):
be interested in doing.
But I just love what I do somuch, and what I do is so
flexible that it just doesn'tfeel like worth it.
So I might become a doula, likefor fun, and then maybe, maybe
go along with my daughter whenshe has her first baby, which
she's five now, so I, that'll bein at least 15 years.
Plus.
I don't know.
I, that's the, I actually wantedto be my dad is an OB GYN and
growing up I always wanted to bea doctor like him.

(06:38):
I wanted to be an OB GYNI endedup getting, not really finishing
high school and getting marriedat the age of 18, so that did
not really work out.
But I do love anything likechildbirth related, so that's
what I would probably do.
Okay.
What is a CEO mom moment thatmade you laugh this week?
Oh, I was doing like an introvideo.

(06:59):
I was doing an intro video for aprogram that I just joined and I
kept trying to record it and Ihad my baby on my lap.
And every time I would hold thecamera up, like in selfie mode
to talk into the video, he wouldgo cheese.
'cause that's what he does.
If you point a camera in hisdirection, he is just like
always like immediately likecheese.
And he will hold up like random,like remotes for like air
conditioners.
And things, and he will just belike, cheese.

(07:19):
Like it's the cutest thing.
So I dunno, I I was like, youknow what I'm gonna just leave
it like that because this isjust my life.
Like my life is me, businessing,and also mommy at the same time.
And so I was just like, it justfelt like it really encapsulated
like why I do what I do.
Okay.
Behind the scenes of, now thisis, these are questions from
behind the scenes of CEO Momlife.
Okay.

(07:40):
What are these, what is thestrangest place you've, I've
ever taken a client Voxer voicemessage or sent a message from,
oh my God, this is so good.
I have coached my clients invoice notes while wiping kids'
poopy butts.
Okay.
I do it all the time.
I'll be like, I'll run to thebathroom to talk to my clients
because that's where nobody willbother me.
Presumably I can lock the door.

(08:02):
Or I'll be coaching them whileI'm cooking in the kitchen, but
occasionally when I'm really ona roll, my daughter needed me to
wipe her and I was like gottakeep doing.
And I literally said that in thething.
I'm like I'm wiping a butt rightnow.
And, and it was actually sofunny because my clients
actually loved it so much.
They're like, this is why wework with you, because you
understand what it's like to belike thinking about business

(08:23):
while wiping a dirty tush.
Anyway, so yeah, that was it.
That was the strangest placeI've ever taken a client boxer
from.
What is the most unhingedrequest or assumptions someone's
made about your business?
I don't know.
I haven't really gotten unhingedrequests or assumptions.
Oh, yeah, I did.
Oh my gosh.
I had one person.
I was doing a market, I had amarket research survey
happening, and I, and in it, Isaid if you could create the

(08:45):
perfect offer what would it belike that I could offer?
And there were like a$9membership where you teach us
how to create to create and sellpremium offers without sales
calls and also blah, blah, blah,blah, blah, blah.
And she basically mapped outlike an entire super premium
Mastermind, but like for$9 amonth.
And I was like, wow, these$9month memberships really set

(09:07):
some expectations that I don'tknow if people can really
deliver.
So that to me, felt a little bitcrazy.
I'm like she, I did say, dreambig.
So I, she understood theassignment, but I was like,
okay, that is good to know, tounderstand people's expectations
and also the reality of whatgoes on in the online space.
Okay.
How do you explain your job topeople outside the online space?

(09:29):
What reactions do you usuallyget?
I just basically say I dodigital marketing.
I don't even really, sometimesI'll say I'm a business coach
for moms who wanna buildbusinesses online.
If I, if people are, wanna hearthat entire sentence, but
usually like when, like wheneverI fill out in school forms, I
just write digital marketingbecause it's just easier.
And they're like, oh wow.
Oh is, oh, do you work for acompany?

(09:50):
Oh, you work for yourself.
Oh.
Like they just, they found itvery, they find it very cool.
'cause I do not give off like,fancy, Lux CEO vibes.
I'm very like.
Mommy slinky skirts, button downshirts sort of things.
Okay.
What is the least glamorousthings about your work days that
never makes it to Instagram?
Oh my God.
Like my whole life.
Like my, my life is notglamorous.

(10:11):
Like I think that to me, my lifeis goals in terms of this is
what I want.
Like I just wanna be with mykids and like just sitting on
the floor playing with the babyor making dinner and listening
to everyone complaining aboutmaybe I don't wanna listen to
everyone complaining about how Inever make what they like.
Because I do, by the way, I domake stuff that they like.
But they change their minds on aregular basis.
What the heck am I supposed todo?
Listen, the thing is I thinkit's really just like the.

(10:34):
When I really meant to get stuffdone during the day and then I
didn't, and so I ended upstaying up late to get it done.
And that is just kinda like thereality of motherhood because
like your days don't just go,they don't just go perfectly.
They don't.
Kids stay home from school orthey take a much longer time to
get to school in the firstplace.
Or they they.
Have a random day off from, avacation or, I don't know.
My husband has a last minuteshift that he gets and I thought

(10:55):
he was gonna be home and nowhe's not.
So that is just like the realityof my life and it isn't
glamorous, but is the life thatI want.
Like it's the life that I want.
That's why I built my businesswas so I wouldn't have to go out
to work every single morning ata certain time and not be home
all day and not be able to bewith my kids, not be able to
take them to the doctor when Ineed to and not be able to,
just, take my baby to schoollate because I just wanna have a
little cuddle with him orwhatever, that is it Like my

(11:16):
life is not glamorous, but it isactually so glamorous because
it's exactly what I wanted it tobe when I growing up, like when
I wanted, I imagined being amommy.
This is what I imagined doing,except I imagine doing it with
less money.
'cause I didn't think I wasgonna work.
But now I'm like, I feel solucky that my business enables
me to be able to do that and bethat present mom and also.
To be able to bring in incomefor my family.

(11:38):
Like I, I just feel so lucky.
So I don't know.
What's the least glish thingabout my workday is I don't
know, wiping tush or literallylike what else?
My kids who keep coming into myoffice and they're like, I have
to ask you this very importantquestion, even though the very
important question is, can Ihave this thing from the
freezer?
And daddy is sitting on thecouch and I'm like, you have
another parent?
I don't know.
But that's just regularparenting stuff.
I don't know.
I don't really know the answerto this question because I feel

(12:00):
like my life is not glamorous bythe strict sense of the word,
but it is aspirational for mebecause this is what my clients
want.
It's what I want.
And that's the life that theydesire, right?
So it is what it is.
Okay.
Next question.
What is the most damaging mythabout scaling?

(12:21):
Moms believing right now?
And if you hear my voice soundsa little different, it's because
it's a different day.
I'm recording this on adifferent day.
Okay.
So what is the most damagingmyth about scaling that you see
moms believing right now?
Okay, this is actually a reallygood question.
I think that there's like thesetwo competing philosophies that

(12:41):
are both to me, feel very toxic.
The one is the hustle thingwhere it's like filling your,
filling your.
Filling your schedule with scalesales calls and stuff.
And I think that's actually gonedown a lot in the past few
years.
People are very hustled out.
They're just tired.
Okay.
And that's not being saidanymore so much, but I think

(13:04):
it's gone a little bit to theopposite extreme where people
are like you shouldn't reallyhave to work.
You shouldn't have to doanything.
You just sit and play and lie onthe beach and then and money's
just fly into your pocket.
And that is not true either.
Okay.
And I really do think that is acertain level of understanding
that it's going to take work andit's gonna take some level of
discipline and it's going totake sitting down.

(13:25):
And the truth is, I know like mybusiness has not done as well in
the past couple of years becauseI have not been as on, on task
necessarily because I've had alot.
We've had a lot going on.
And my business is still runningand it's still up and running.
I'm still making money and I'mso grateful for that because of
a lot of things that I've putinto place, before, before these

(13:46):
two years are up.
When I found out I was pregnantand Israel, was attacked within
24 hours of each other and,we've been in a war ever since.
And actually right now as Irecord this apparently there is
going to be a ceasefire.
And Hamas is returning ourhostages, which is what we have
been all praying for two years.
It's, it'll be exactly two yearson the Hebrew date.
Exactly two years since theywere taken.

(14:08):
Like it, it's hard to explainbecause it's hard for people
outside of this to understand,but.
The Jewish people really, we area very small minority in the
world.
We feel like a family and thesehostages that are, that have
been sitting and, and beingtortured and starved, like they
feel like part of our family.
And it really, no matter howmuch we go through with life and

(14:31):
we continue on and we, keephaving babies and, going to work
and taking care of our kids andliving our life there's a
certain, there has been acertain level of, not really
being able to like function atthe level that I really wanted
to grow my businesssignificantly, which is what I
wanted to do over the pastcouple of years.
But the fact that I'vemaintained my business is

(14:51):
already pretty great.
I'm actually really proud ofthat.
But but the growth has nothappened the way I wanted it to
because I have not been in theplace of having the emotional
capacity to have the level ofdiscipline that is required.
Okay.
And I know that, and that's whyI'm not like, I'm not like, oh
my gosh, I don't know whathappened.
I know what happened.
I know what happened.
Don't tell me, don't tell me.
You don't, you have no idea.

(15:11):
So that's what I've found is ifpeople are people are being
like, oh, I have no, I,nothing's working, then I'm
like, okay, you're not reallyposting content and I don't
really see you putting outoffers.
Then what do you expect is goingto happen?
Are you gonna just optimize yourInstagram bio and then all of a
sudden, like money's gonna startfalling out of the sky?
So I see a lot of online coacheswho either.

(15:34):
Do not have, children are notmarried, or maybe they are
married, but they don't havechildren yet and they're
preaching consistency andthey're preaching, gotta do the
hard work, which you do have todo.
You do have to do work.
Okay.
I don't know if it has to behard, but like you do have to do
the work.
But they're preaching all thisconsistency.
Consistency.
And it is it is just somethingthat I.

(15:57):
There's a certain level ofconsistency that is not
necessarily going to be possibleas a mother.
And like you have to find yourversion of consistency, but the
consistency that they'repreaching is not going to work.
And they also have businessmodels that frankly are just not
sustainable as mothers.
They're not.
And then I see also ones who aremother.
Okay.
And they are mothers and theyhave six figures, seven figure

(16:18):
businesses, which is great.
And I love that for them, butthey started their business way
before they became mothers.
They've built a lot ofinfrastructure already, as as
single, single women or as childfree women.
And then they have all thisinfrastructure in place.
They have all this team inplace, they have all this money
in place, and then they're like,oh, this is how I live my best

(16:39):
life as like a soft, my softlife.
And so to me this is setting upa lot of expectation for, for
disappointment.
Like it's a lot they're settinga lot of people up for
disappointment because peopleare expecting certain things to
happen or cer, certain things tojust work or like thinking, oh,
the problem is I don't have thishuge team, or the problem is
this or that.
But the fact is that they'rejust not at that stage of
business yet.
They were able to grow asignificant amount of their

(17:04):
business beforehand.
Okay.
And that to me, that to me feelsthat to me feels like it's just
a little bit misleading.
Okay.
Because yes, I do believe in,soft life.
I a hundred percent.
But I also think that there'sgonna be a certain amount of
work that's gonna need to bedone if you are building your
business as a mother, okay?
Not before you become a mother,and then continuing to get as a

(17:26):
mother, but as a mother.
And the truth is, as I wastalking to my friend Meg and she
she started her business.
Not as a mother.
And then she had her children,and now she's now she's she
literally had to, she literallyhad to remodel her business
because it just wasn't thebusiness that she had built
before becoming a mother.
She had, okay.
She had savings and she had alot of infrastructure.

(17:49):
She already had an audience, soshe had a lot of that already.
So don't forget that, but shedid have to, she did have to
remodel her business and revampher business for for her new
life as a mom.
So I think there's a certain, Ithink the most damaging myth
about scaling is that it doesn'ttake any work or that it's just
like about letting go orsoftening or blah, blah, blah,
which is all very well and gooduntil, you know until.

(18:13):
You're not even at the stage inbusiness and you're like
expecting all this stuff tohappen.
You're expecting all, thesesales to be made when you are
not making it happen because youare not at the stage yet where
it can just happenautomatically.
And I work with my clients onallowing it to happen
automatically.
Okay.
However that takes time andbuilding it up and it's just a

(18:34):
very it just does take time.
Okay so that is, that's justwhat I, I wanna say about that.
That this whole, I think like Idon't think we need to worry
about the hustle culture assuch.
I think the issue is the issueis the, is believing that it
should just happen and expectingthings to happen without
actually putting the work in.
Okay.

(18:54):
So if you could ban one piece ofadvice floating on Instagram,
what would it be?
Honestly, I think that it is thecontent calendars, which is hard
because I know people who sellcontent calendars, and I
definitely give I have a lot ofcontent prompts from my clients
inside of my courses andthere's, it's not like a, it's

(19:16):
not like they were bad, but I dothink that content calendars are
just gonna.
Help you create very genericcontent.
And I think that instead ofbeing like, oh, what do I talk
about today?
Lemme look at my contentcalendar and pick a prompt.
But I would rather you just sitand and have your content make
sense in terms of your salesplan.

(19:38):
And so I think when it comes toyour sales plan when I talk
about sales planning, reallyit's like being like, okay, what
am I selling?
How long am I selling it for?
How long is my launch, for thisoffer going to be working
backwards.
Okay.
What am I gonna be doing to getleads leading up to that?
What am I gonna be doing to as aconversion event?
Or some sort of of hype offer orsome sort of hype event, right?

(20:00):
And and that is your sales plan.
And so your content.
Needs to make sense within thosekind of stages of your
promotional periods as well.
So while I do think that it doeshelp like I, I like these hooks.
It's so great to have hook ideasfor content.
You definitely need to have avery and actually I'm doing this

(20:21):
right now with my friend andcoach Megan, who I'm walking
through I re rebuilding mysource of all truth, so to
speak.
When it comes to my business, myoffer is what makes me
different, what makes me unique,what makes me stand out.
It's stuff like that I alreadyknow, but I felt after a couple

(20:41):
of years not really refreshingit so much, I feel like I really
needed to go back to basics andget really back in touch with
what.
Why hire me?
Why work with me?
Why is my stuff the best thingin sliced bread?
If it's not the best thing insliced bread, what do I need to
do to make it that way?
And so when you have a lot ofthat stuff in place, when you
have all that information inplace, so you have your unique
selling points about yourself,about your signature framework,

(21:03):
which I'm always talking about,have your signature framework.
Have your signature framework,right?
When you have that.
In place and you have also youroffers and all these things
about your offer.
And actually give my, I give myclients content ideas to sell
their offers specifically.
So you're not gonna just be,thinking about okay, where are
people right now and how can Icreate little content

(21:24):
breadcrumb, so to speak, to leadthem closer to where they need
to be in order to understandthat this offer is the best
thing for them.
But also.
Having the logistics around yourcontent in, in, in a, you could
have one main document, youcould have a different document
for each offer, but what are thelogistics?
What are the inclusions?
Why do you have all theseinclusions?
What is the framework you takenthrough from start to finish?

(21:45):
Why do you do it this way?
Why is your container structureda certain way as well?
What is your, what is your storyof this offer?
What made you create this offerin the first place?
What about your experience makesyou uniquely qualified to
deliver it?
What is your style as a coach?
All this kind of stuff, right?
And whenever I am doing,whenever I'm creating an offer,
right?
I will journal this stuff out,I'll journal all of it out and

(22:08):
helps me get really clear on onexactly what I need to do all
the points that I wanna getacross in the promotion of it
again.
Yeah, you can technically use acontent prompt, but I do think
that's just worth having these,like journaling brainstorms for
each offer and even doing itagain.
Every time you plan onrelaunching an offer or if
you're creating an evergreenfunnel for it before you create

(22:30):
the evergreen funnel so that youcan get it really fresh in your
mind and get it really fresh, asyou're creating the marketing
content.
So that, to me, I just, I don'tlike the content calendar thing.
I just, I think that it's just,it just doesn't work.
Your content calendar needs tobe custom to you, needs to be
custom to what you're selling,needs to be custom to, again,
like your season, what's goingon, custom to your signature
framework as well.

(22:52):
And I teach, I, I literallyteach how to do this in the
nonviable marketing method,which is my mini course on how
to create how I create content.
And I have a really easy basicGoogle spreadsheet that really
helps me brainstorm everything Iwanna talk about when it comes
to selling my offer.
That's why I highly recommendhaving.
That main signature offer, thatemerald city of offers where all
roads lead to that offer, andthen anything else that you're

(23:14):
selling all kind of justtrickles back to apply for this
offer and move towards thisoffer.
So I, that really makes thingsso simple for you as a mom to
create your marketing content,to create your sales content,
and to continue to bring peopleinto your world and into your
offers because you are creatingso much brand and offer
awareness around not just youroffer, but also your message,
also your unique selling points,also your framework.

(23:36):
And so that is why I just do notbelieve in content calendars as
a whole.
I think it's great if you'rejust getting started and you
just some inspiration to okay,what the hell do I talk about
today?
Sorry.
But I do think that it's worthjust sitting down and doing the
actual work when you're creatingyour content.
Okay, next question.
What is one hot take you havethat offer as the most coaches
would disagree with?

(23:57):
Ooh I, Ooh, that's the thing.
It's so funny because.
Back in the day, people werelike, you need to have a
signature offer.
I talk about, I was talkingabout signature offers since
2020.
Okay.
And then people were like, no,have a multi offer business with
all these different offers andall this kind of stuff, right?

(24:17):
And then it went back to, oh,have a signature offer.
Now we're doing a signatureoffer Again, I really do think
that if you are a mother.
Really having one signatureoffer is gonna be the best like
your golden ticket to asustainable business because it
just creates a lot of that kindof sustainability for you and
that like that that, thatsimplicity that's going to

(24:39):
enable you to.
Be very focused when it comes toyour offers, your marketing,
your messaging.
And so whether you have oneoffer, let's say two, like I
have one friend who she hasbasically like two main offers
that she cycles through selling,and then she has smaller ones
that she pops up in between andI love that.
And her smaller ones, you canalways, I think when you buy her
smaller offers, you can, youhave a certain amount of time to

(25:01):
apply those towards one of hercoaching programs.
So I love that.
That's also pretty simple in away because.
Either way, depending on, whatstage of business you're at, you
can just decide, oh, I'm gonnaapply it towards this one or
that one.
And she has these like kind ofmicro like whatever, micro these
a few hundred, say$300,$400offers that she sells in between
to give people one very clearresult.

(25:22):
And then she will be like, okay,great.
Now you wanna apply this towardsthis coaching program or the
other one, depending on whatstage you're at in business.
And so I really like that.
So I really think that, again,the simpler, the better.
As far as I'm concerned, as faras mothers are concerned I don't
think that you need to do that.
You, if it doesn't speak to you,it doesn't speak to you.
But I will say that I have notcasting my mind over all the

(25:45):
coaches that I know.
The ones who are always sellinglike a different thing every
single day.
It's oh, here's my one-to-oneand here's here's a new mini
mind and here's a new mastermindand here's a new micro mind and
here's a new like a membershipand a new coaching program here
and a coaching program there,which is great.
Like I love it.
And I love learning things,right?
I'm happy to buy that stuff, butI'm not going to have a business

(26:06):
that runs like that, honestly,because.
I know that I personally cannothold more than two live
containers sustainably for anylong period of time.
And ideally, like my sweet spotis one, I like to have one main
place I'm showing up for everyweek and every day.
And that is my core place withthe, an occasional one-to-one

(26:27):
client added in here or there.
So that's what I would say.
That's my hot take.
My hot take about offers isthat.
Simplicity cells and anythingyou create should be leading
towards your Emerald City offer,which is the one thing that
everyone comes to eventually,like the landing pad.
You want everyone to land ineventually when they come into
your world.
Okay.
Next question.
What is a tool or strategyeveryone's hyp that you think is

(26:48):
actually holding mom's back?
Okay, I'm gonna chachi BT and AIand Claude and all that kind of
stuff.
It is amazing.
It's a blessing and a curse.
Excuse me.
It's a blessing and a curse.
And and the reason why I thinkthat is because I think that as
moms, it just, the cool thingabout AI is just does so much
work for you that it can becomevery seductive to just be like,

(27:11):
okay, create my content, createmy post and then it does, and
you post it and then you move onwith your day.
But that post is just adding tothe pile of.
Sludge that the online cocontent space is, like you can
tell, I can tell if something iswritten by ai and I can def, I
can definitely tell if somethingis written by ai.
And what I personally find isthat is that it, is it, this

(27:35):
content is actually going tobreak trust with your audience.
So what I recommend, and Iactually, I have a, I have an
episode about how I use ai, howI use AI too much.
And what I did to fix it, but Ipersonally do is either I'm
gonna plug what I, what, like mystuff.
So I'll say a call, a clientcall.

(27:55):
I'll plug that into the chat andI'll be like, help me come up
with, some hooks to create thesekinds of posts to sell this
offer.
And it knows what my offer is.
Okay, great.
Or Claude, I find Claude writesmuch better.
But it will take my existingcall and it will find, it will
pull out hooks and pull outangles from that call.
So it's not kinda just coming upwith stuff by itself, because
when it comes up with stuff byitself, a lot of the time it's

(28:16):
like just wrong.
You're like totally made up.
And it's you remember thatclient that you spoke about?
And I'm like, no, I never hadthat client.
So either you feed your existingmen, content into it, or you get
it to ask you questions, andthen you answer those questions
and then it's still coming outof your head.
And that to me solves the issueof when it comes to when it

(28:39):
comes to.
When it comes to, outsourcingtoo much to ai, it really, it
will really help you anddefinitely.
You wanna, if you wanna use chatBD to write like your first
draft of something, okay, fine.
But, I, I would not just copyand dump and move on with your
day.
It, it, honestly, I do not thinkit's gonna serve you.
It's not gonna serve youraudience.
It's not gonna help you standout.
Certainly.
And you think it's saving youtime, but it's actually losing

(29:00):
your time because it's losingyou trust.
And that is gonna take you a lotof time to build to build back
up.
That is what I think.
I definitely think there's a lotof amazing ways it can be done.
It could be used.
I'm currently testing outsomething new that my friend
created where I record, voicenotes and then it turns it into
different pieces of content.
I'm testing it out right now.
I wanna see how it works beforeI can recommend it.

(29:20):
So again, great thing, but ithas to be used responsibly,
right?
With great power comes greatresponsibility.
I'm a geek.
I'm a nerd.
It is what it is.
And and so I really do thinkthat, it will feel like it's
saving you time, but actually itis losing you trust.
Okay.
Ooh.
Next batch of questions.
What is a client red flag?

(29:41):
You can now spot instantly.
Okay.
This is something when they talkto me like I'm going to save
them.
Like I've tried everything andnothing worked and this is gonna
be the thing that saves me.
That to me says red flag.
Because honestly, I'm not God.
I'm not a savior.

(30:01):
And I cannot, if nothing works.
I can't really help you, becauseit means that to me nothing
works.
It means that either your mindis not in a great place and it's
gonna take a lot of work to getout of it, or you're just
barking up like the entirelywrong tree.
And I've had times where I'vereally tried to talk clients out
of their niches or out of their,what they were doing.
'cause I really strongly feltthat like they, it just wouldn't

(30:22):
really fit them.
And they're like, no, I really Ireally wanna serve this
audience.
I'm like, okay, great.
But I just feel like this movie,this offer maybe is not so
aligned with this kind ofaudience.
Maybe you wanna speak to thislevel of audience.
And they're like no.
I really like this audience.
And it was and then it didn'treally work so well because it
was not aligned with thataudience.
I find sometimes when peoplelike, like they, if they see you
as the savior, it's just going,it's just, it's not gonna work.
Because odds are, it's justgoing to make you feel like

(30:44):
they're gonna eventually.
Like first they pedestal you andthen if you fall from their
pedestal, because let's say theadvice you give them doesn't
work or they don't implement itthe way you told'em to implement
it or whatever it is, then theyfall, it falls really hard.
Okay.
And I've seen that happen in themasterminds that I'm in, like
with other people in themasterminds, how they went from
oh, this coach is the best,things in Betty White and then

(31:05):
all of a sudden she's the worstthing ever, right?
That's just a big red flag thatI've noticed.
What is one boundary I put inplace that changed everything
for me?
Not working on Fridays.
I do sometimes do a little,sometimes I'll just check in on
my clients quickly before on inSlack just to see if they're
doing okay.
But because, and they appreciatethat because then I'm offline
for the rest of the day becauseusually I'll be logging off on

(31:26):
Friday around like 9:00 AM 10:00AM Eastern due to my time zone.
And because it's my Shabbat,it's my Sabbath and we don't use
electronics on the Sabbath.
And that is a that, that is justlike, it's kinda like a mini
boundary because I don't feelthe need.
Basically, I'll not save anywork for Friday.
I do not feel the need to workon Friday.
It just makes me a lot lessstressed when I need, know that

(31:47):
all I need to do is focus on myfamily and cooking and baking
and cleaning and doing what Ineed to do to get ready for the
Sabbath.
So I just do not work on Friday.
Another thing that I reallydon't like to discuss another
boundary that I put in placethat I really don't like to do
is talk about my marriage.
I will mention it from time totime there.
Actually, I do have one episodethat's gonna be coming up that
I'm gonna be discussing marriageand entrepreneurship.

(32:08):
But I really overall do not liketo I don't like to boast about
my marriage or brag about mymarriage or my husband or
whatever like that.
I don't know, it just feelsevery once in a while I'll post
if it's our anniversary or ifit's his birthday, father's Day,
whatever.
I'll post something maybe whenwe go out on a date, but like
for the most part.
We were taught, we were raised,to believe that blessings come
to those who sh keep their mouthshut.

(32:29):
I thank God I have an amazinghusband.
I have a wonderful marriage.
It's been a lot of hard work andI will make reference to that
because marriage andentrepreneurship as a mother,
very often is very intertwinedand it can bring up a lot of
stuff.
But overall I do not like todiscuss my marriage in depth,
when I tell my story and stufflike that, because to me it just
doesn't feel like it's right.
It's not just my story, it'salso his story.
And so I just feel like it's notthe right thing to do.

(32:52):
Like either way.
If I post about, like if Icomplain about him, online and
it's not respectful to him, andif I brag about how amazing he
is, then it's gonna make otherpeople feel bad about them,
their lives maybe.
I don't know.
So I just don't, I don't see itas a win in either direction.
Okay.
Have you ever had to make atough call with a client or a
collaborator?
What did you learn from it?
Yeah, to be honest, there.

(33:16):
There has been I have had aclient who she, came and she was
one of the savior ones.
She very much she very muchsucked up to me, oh my gosh, and
you're so amazing and you're soamazing and you're so awesome
and I love you and I just wannalearn from you and you're just
so inspiring and whatever.
And I was flattered and I feltlike she had a lot, she had good
foundations.
Like she could have done reallywell.

(33:37):
And she actually started doingreally well.
Immediately from joining my, assoon as she started joining, as
soon as she joined my program,she was already getting wins and
getting new clients and.
And then, I don't know, she justall of a sudden just suddenly
like from one day to the next,she was coming into our calls,
showing up, participating,enjoying.
Then one day she was just like,I haven't got what I want from

(33:58):
this thing.
I don't, from this program.
I don't like it.
I, and it's blah, blah, blah.
And and I insist that you let meoutta my membership and blah,
blah, blah, blah, blah.
And she like a lot of reallyrude.
Things rude.
I forgot what she said exactly,but it was very rude to the
point where I just blocked herbecause I just didn't even want
that energy in my life.
In any case I had to make atough call there because she

(34:19):
signed a contract and I waswithin my rights to hold her to
the entire contract.
And I felt like that was thatwas just not.
The energy that it was comingfrom, I just didn't see how it
would be a win to hold her toit.
But it made me very it made mevery cautious about, taking
clients in the future, keep aneye out for those red flags like
the over like the overlyflattering and kind of stuff

(34:41):
like that.
But, when, what I did do,because I realized this was like
a misunderstanding maybe was Iadded to my contract that.
A payment plan is not amembership and it is simply, me
just financing your payment andtherefore, once you said, once
you sign the payment plan, youare gonna be held to that.

(35:02):
Because I realized that if shesaid let me add my membership,
and I was like.
But it's not a membership, it isa extended payment plan that
that I offer to you because youcouldn't pay in full.
And so I realized I really hadto put that in words,
specifically in my contract.
So that was what I learned fromit, is be very specific in your
contract and kind of check, keepan eye out again for that, like
those red flags, like the overflattering or the savior

(35:22):
language.
Or anyone who's who, anyone whosaid that oh, I worked with all
these different coaches and Ididn't like them.
She, they give different reasonswhy they didn't like this one or
that one.
Odds are they're gonna find aproblem with you too, because if
someone has a problem with a lotof different people, odds are
the problem is not all the otherpeople, it's probably them.
So that is that is what Ilearned.
Okay, let's, oh, now it's askingabout the hidden side of money.

(35:44):
What did your first 10 K monthactually feel and how is it
different from what youimagined?
I actually don't remember myfirst 10 K month because it
happened without me evenrealizing it.
And all of a sudden it was likean 11 K month.
It was like after I left myfirst mastermind, I had about a
month or two after that and Ididn't even realize that I'd hit
an 11 K month until like afterthe month was over and I was
like, oh, shoot, that was lastmonth was$11,000.

(36:05):
And I was like, or$11,000 andsomething.
I was like, wow.
Like I didn't even realize that.
That was so cool.
And so I guess if what wasdifferent was that I thought it
was gonna feel better and moreexciting and more oh my
goodness.
And I was really proud ofmyself, but I realized like it
didn't really take away all theself-doubt and all the self
stuff, all the, like theself-confidence stuff.
And that was.
And that was what wasinteresting to me.

(36:26):
I felt like once I hit 10 Kmonths, I was gonna feel like a
boss and like I knew everythingand I was like, no, because I
still felt like maybe it's afluke and maybe I, I need to do
more and maybe I need to bedoing less.
And what do I, what am I, itdidn't really feel the same way
I thought it would feel, but itdid feel good because I was
like, wow, I have all this likebonus money that I can save and,
and or take out as a bonus formyself at the end of the year.
It was very fun.
It was very, it was fun, but notas exciting as I thought

(36:48):
because.
The mindset stuff was stillthere.
And I see it, what's the hiddenside of big months that no one
really talks about?
I think the hidden side of yourfirst biggest months, like when
you have, I come down my first10 K month, when I have my first
20 K month, my first 30 K montheven, is that it's gonna bring
up a lot of insecurities.
Like I just said, it's gonnabring up a lot of insecurities

(37:08):
and that you're not like, Idon't know that you.
You're gonna be like, oh my God,like, how'd this happen?
It must've been a fluke.
Like, how did I do that?
How can I recreate this?
And you kinda have to retraceyour steps and and oh, and now,
and then you realize, oh, it'snot even recurring.
So now I'm back to 5K months,like af the next month after
that.
So I think that it is it's fun,but I think that like you really

(37:30):
need to do the inner work tostay regulated no matter how
much money you're making.
Because you're gonna need to beable to be regulated in order to
hold that much money withoutimmediately freaking out.
What have you learned aboutbuilding a recurring revenue
that keeps you sane as a mom ofsix?
That's a really good question.

(37:51):
I think really for me isbuilding an offer that can
stale, can scale sustainably isthe most important thing.
But without expecting that, it'snot gonna take you any time at
all.
And that's the balance like youhave to deliver to your clients.
Like I, I love my mastermind somuch, but I've, I've really
thought about it going back andforth what does it look like?
Do I add this kind of one-to-oneor that kind of one-to-one?

(38:13):
And so I really built it in away that I can bring in 10
people or 20 people, maybe 25people up to 25 people very
simply and not feel overworked.
Okay.
So you really wanna think aboutthe container of like how you're
doing it.
What is the offer that you'reusing to build that recurring
revenue?

(38:33):
If you're just doing it withjust one-to-one clients, that's
all very well and good, but youknow it, depending on how long
those contracts go, these arevery limited recurring revenue
months.
And then you're back to squarezero again.
I think that number one, knowingthe right offers to use to build
that monthly recurring revenue.
So a premium offer that has,considerable, like nice chunks

(38:55):
of recurring revenue rather than$47 a month I think is what you
want, probably wanna focus on.
And I also want you to know thatyou can build recurring revenue
as a service provider.
You can build, you can havecreative retainers that can
enable you to build recurringrevenue even as service provider
when you're starting out.
Okay?
So I just wanna let you knowthat as well.
And I'm not saying that youshouldn't have a membership.
Like I have one client who has amembership and she loves it, but

(39:17):
she really needs to work on liketraffic.
Okay.
'cause that is gonna require alot of traffic to scale to the
point where it's gonna make areally big appreciable
difference in her business andher life.
And so either you're gonna useyour membership as a way to
nurture people and feed a morepremium, offer, higher ticket,
or you're going to.
Have loads of traffic go towardsthat membership and like ev all

(39:39):
everything goes through thatmembership like ads and YouTube
and reels and all your trafficgoes towards that membership and
you're pumping a lot of trafficin monthly.
So that is my, what I'velearned, I.
It also has to be something thatenables you to like, deliver it
without going crazy.
So like I, I have a lot ofasynchronous work in my ma in my
mastermind, right?
So I, we have a Slack channelthat I will go, I will coach my

(39:59):
clients in.
I found a thread that was like45 comments long, where we went
back and forth over one of myclients launch plans, which I'm
happy to do.
But it needs to be asynchronous.
I have one call a week with mymastermind that is where we have
our calls and then and then.
And then we, but then when theyget reviews like in Loom or they
get coaching for me in Slack,like a lot of it is on my own

(40:21):
time.
And that's what enables me to dothis as a mom of six.
Okay.
What is one thing in the onlinespace that secretly drives you
nuts?
I think for me, really it's themoms who are like, oh, the
million, I'm a millionaire mom,millionaire mama, whatever.
But they.
Either had a they already had a,something huge that was

(40:42):
supporting them beforehand.
Whether it was their businessthat hit a certain level, and
then they had children and theirchildren's kind of then they had
a nanny, they had help, theyhad, a house manager, or like a
cook or whatever they did.
Which I don't begrudge them atall, but I just don't like them.
Basically saying, oh, just do itlike me, because you can't just
do it like them if you don'thave the infrastructure in
place.
Or they had a corporate job orsomething that was supporting

(41:04):
them, or a husband that wassupporting them as they built
their business that they didn'tneed to, they weren't depending
on their business income inorder to survive.
I really, I hate that they leavethat out, or they sideline it
because then it, it just impliesthat you can have these a
hundred K months, 200 k months,whatever.
Without that foundation inplace, that kind of annoys me.

(41:25):
Okay, great, you're amillionaire mom now, but before
you were just a millionaire andthen you became a mom.
So please tell me how to, tellme how to become a millionaire
while you're a mom from scratch.
And then, then let's talk.
So that's that kind of drives menuts.
But it is another thing isreally just like the there's
like a.
A pyramid scheme.
I'm not gonna say the name ofthe person, but there's a
certain person in the onlinecoaching space.

(41:45):
It's like the top of thispyramid.
And then you can like literallysee the downline of all the
coaches that worked with her andthat worked with each other and
that learned from each other.
And you can really like, trace Ijoke that you can trace it
through the branding.
Like you have like the brightpink, bubbly candy, pink
branding with lots of bright andand Starbursts and flashes and

(42:06):
huge like neon letters.
That's one branding kind ofdownline.
And then you have the dark,moody black and white photo
branding like.
And so I just, that annoys me.
Like as soon as I see it, I'mlike, already, I'm like, okay,
great.
Which, okay, I know exactlywhich downline, I know who your
coaching grandmother is, so tospeak.
So that kind of just just makesme roll my eyes and, it rubs you

(42:27):
the wrong way.
And I just, I didn't like, Ijust don't like that, because I
think that a lot of that, that,that world is very toxic.
I could do an entire episodeabout this, honestly.
But there's just like this iswhere all that, the whole
coaching industry got their bad,got a bad name from where
they're like, just pay me$20,000for the secret offer to play in
the potentiality of what you cando and all that like that that,

(42:49):
that.
That, I don't know, psychobabbleor whatever it was, that they
were just basically just beinglike give me your money and
everything will change becauseyou came into my energy.
I cannot stand that.
I can't stand it.
So that just drives me crazy.
What has it been used to teachor believe that you now see
differently?
Oh, this is a really good one.

(43:09):
Okay.
I used to talk about sellingevery day, and I do believe that
you should sell every day.
I still do.
If you wanna make money everyday, I think you should show up
and sell every day.
However, I do also nowunderstand that I dunno, for
some reason I was able to do itmuch easier when I, when my kids
were all younger, but I don'thave the same capacity to show

(43:30):
up and sell the same way I usedto every day like I used to.
Okay?
And so I, to me, I would ratherbuild more I would rather build
more.
More infrastructure in the backend that will do the selling for
me.
That, that, so that way, like I,I don't necessarily need to be

(43:52):
selling front facing everysingle day if I don't want to,
if that makes sense.
So I'd rather be able to like,have ads going towards lead
magnets that go into, funnels orhave ads that go towards
application funnels, like thingslike that.
But I'd rather do that than haveto be showing up every single
day.
With sales content.
That's what I'd much ratherspend my time on right now.

(44:12):
Okay.
So that is something that I useteacher believe and I'd be like,
oh, you don't need funnels.
And you don't need funnels tomake six figures.
You don't.
But I do think that the gobeyond six figures, you
definitely need funnels.
Okay.
That's what I think.
Okay.
What.
There's a lot of questions here.
I'm trying to find some goodones because we're, it was
already getting really long.

(44:33):
So what trait or habit hasmattered more than strategy in
building your business?
To me I really think it is amindset thing.
And I know that's so cliche, butthere's also like this, there's
a certain level of confidenceand when you don't feel
confident, like leaning intowhat makes you confident because
there are people who are goingout there who are so mediocre.

(44:57):
So mediocre, and they'reabsolutely not.
They're absolutely not as goodas you at what you do, but
they're showing up with a lotmore confidence and so people
are buying from them.
Okay, I really think that if youare not showing up, as your full
self and with confidence andjust taking up space, right?
And really like showing up,knowing that you are, your

(45:19):
clients would like, the bestthing they could do would be to
hire you.
Then you need to do the work tobelieve that, right?
And if it's not actually trueand not in integrity to believe
that, then do the work to makeit true.
So that is honestly that's, thatto me has been the biggest
thing.
And I have to talk about that.
I talk about that a lot becauseI realize, like I actually talk

(45:40):
about mindset a lot more than Ithought I do in my coaching.
And the truth is, it's a hugepiece of what I do with my
clients because I'm like, okay.
What are like when they come tothe, with strategy, like the
first thing we work on is, okay,what's your capacity?
What are your non-negotiables?
What you absolutely, do notwanna do.
What do you feel comfortabledoing?
What do you not feel comfortabledoing?
Because that is really like thefirst thing step you have to

(46:01):
take.
Because if you don't, if you'redoing stuff that doesn don't
feel comfortable for you, you'renot gonna be convincing, you're
not gonna sell, you're not gonnado well in your business.
So I really do think that isthe, is keeping my mindset
strong.
And my mindset has not beenstrong.
My business has not been strong.
So even though I had the beststrategy, the business has not
gone as well because I was notshowing up with the conviction.
I think conviction is thebiggest thing.

(46:22):
Conviction in yourself.
Conviction in your offer isconviction in, in, in what you
do for your clients.
And when you have that kind of,that trifecta of when.
Of belief, of conviction, thenthat is going to serve you.
So well ooh, there's so manygood questions here, but I'm
gonna just wrap up with acouple.
Okay.
We talk about burnout andspirals and things like that.

(46:44):
How do you reconcile yourambition with the real emotional
weight of raising six kidsalongside it and not burning
out?
And this is a really greatquestion.
I, first of all, I have sixchildren.
I do not feel like I'm done yet.
We're, this is still anegotiation with with the other
party, but I think, I know if Ididn't have my kids like.

(47:04):
Maybe I'd be doing, I'd be like,so fur so much further ahead.
But in a way, I think like thething that has kept me going,
and this is another question,like when things feel heavy,
when things feel like too much,what keeps you showing up
anyway?
Keeps you going anyway, myfamily is, what keeps me going
is the dreams that I have forthem.
What I want for them is whatkeeps me going.
And so I have to accept like tome, like I said, like my idea of

(47:31):
luxury is different than thelike.
Idea of luxury overall.
I have to accept that maybe mygrowth is not gonna, maybe it
will be, maybe it won't be,maybe it won't be as fa, maybe
it will be faster or maybe itwon't be as fast.
I don't know.
But it is my journey.
And if I'm making the money thatI need to support my family, and
maybe I'm not putting as much asI want to into savings because I

(47:51):
don't know, my kids just startedeating like three times as much,
or my kids just all, they allgrew out of all their pan at the
same time or whatever.
I don't know.
But the fact is if my businessis able to support my family,
then that is something to begrateful for.
And so if I'm not, catapultingbeyond, doubling and tripling
and quadrupling and, 50 K monthsand a hundred K months and
whatever that's okay.

(48:12):
And would it be nice?
Of course it would be nice.
I would love that.
It would be great.
But I also have non-negotiablesand there, I have, I had a coach
in the past who'd be like, Iknew that I was gonna show up
and do whatever it takes as longas it takes, no matter what it
takes.
And I was like, I'm not gonna dowhatever it takes.
I'm not gonna because if ittakes my family, if it takes my
marriage.

(48:33):
If it takes my mental health,it's already taken my physical
health, then I'm actually like,that's a new thing I'm really
working on this year with myhusband is our physical health
and our, our wellness.
But if it's gonna take thosethings for me, that, that's,
that is the most important thingto me in my, my, my role as a
wife and a mother is my mostimportant role.
Bar none there are some things Iwill not do.
I will not build my business incertain ways.

(48:55):
I will not do certain things.
I will not build my business onjust doing sales calls all the
time.
Like I simply cannot it's justnot possible.
I won't do it.
I'm like, and I'm like, okay,I'm gonna have to just find
another way.
I'm just gonna have to findanother way.
So that's how I recognizesilent.
I'm very ambitious.
I'm an Enneagram three.
Okay.
When I was in high school, Iwanted to be an O-B-G-Y-N, just

(49:17):
like my dad.
I then, I.
Then I dropped out of highschool and and then I put, then
when I got married at the age of18 years old, and I, then I got
pregnant a few months later, Idecided that like my goal was
going to be the best mother inthe world.
Now, obviously I'm not the bestmother in the world according to
my children.
Sometimes I'm the worst motherin the world, but I really, to

(49:37):
me, my ambition is to besuccessful alongside being the
best mother I can possibly beand the best wife I can possibly
be.
So that's my ambition.
So if my business is growing orat least maintaining throughout
that, then that's, that to me ishitting my goals.
So I feel really good aboutthat.
Okay.
There's two last questions.
If you had to start overcompletely over today with 15
hours a week and zero audience,what would you do first?

(50:00):
And lucky for you?
I already have an episode allabout that.
I'm not gonna even repeat ithere, I'm gonna just link it in
the description which is exactlywhat I would do if I was
starting from scratch.
So I'm gonna just link it in thedescription.
So go check it out.
It's really good.
And and what piece of advicewould you leave for the mom
listening who feel is behind ornot enough and.
Oh God, you are enough.

(50:21):
You are so enough.
You are the perfect mother foryour children.
And when you find you know theright mentor or the right way to
do things your way, you'll finda way to do things your way.
And it might take some testingthings out and throwing some
spaghetti at the wall andfiguring things out, but you are
more than enough.

(50:41):
Okay.
And.
I can tell you that you're notbehind, but you're still gonna
feel behind because there's somuch stuff that you want for
your family.
I know that.
I know the feeling.
Okay?
So all I'm gonna say is as longas you have your values and your
priorities very clear to you,and you make your, create your

(51:01):
strategies and implement throughthe lens of those priorities,
you'll be fine.
Because that is how you're goingto hire the right coaches.
That is how you're going to findthe right strategies for you.
That's how you're gonna find theright business models for you.
Doing it through the lens ofwhat you value most, whatever
that looks like to you, whetherit's staying home with your kids
or or sending your kids to greatafterschool activities, or

(51:22):
taking amazing vacations withyour family or traveling the
world, whatever that is, you'regoing to do everything through
that lens, and when you do itthrough that lens of your
priorities and your values, thepath will become clearer.
It will become clear and if you,obviously, if you wanna chat.
I am a mom of six children.
I started my business with fourchildren, so I know a little,

(51:43):
what a thing or two about havinga business and growing a family
at same, at the same time.
If you wanna chat with me my CEOon Mastermind is on wait list
right now.
So if you wanna get on the waitlist, just send me a message
with the word wait list onInstagram and I'll get you on
the wait list for when it opensand we can chat about whether
it's the right fit for youbecause honestly I want you to

(52:04):
build the business that youdeserve with the family that you
have, with the goals that youhave and hit those goals.
That's what I want for you.
That is it.
Let me know if you enjoyed thisepisode format of having chat,
bt interview me, or having mejust answer interview questions.
I'm actually curious to see howit lands.
So let me know if any of theselanded with you and I cannot

(52:26):
wait to be back with you nextweek.
Happy 100th episode friend, andI will see you again next week.
I.
I can't thank you enough forlistening to raising your
business.
I hope this episode has inspiredyou to take another step towards
building a business and lifethat you love, and growing your
income in a way that works foryou and your family.

(52:46):
If you enjoy this episode,please take a second to rate and
review and let's connect that onInstagram screenshot and share
it on Instagram Stories so wecan get the word out to more mom
business owners like you.
Tag me at the El Behan and shareyour biggest breakthrough from
today.
See you next week.
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