October 6, 2025 • 24 mins
Have you ever hit that point in your business where you’re making pretty good money—maybe consistently hitting $8K, $10K months—but you feel completely maxed out? You can’t take on another client without losing your mind, but you’re not quite at the income goal you want either?
We get it. You’re stuck at what I call the $10K to $20K ceiling—that specific revenue plateau where you’re making good money, but you’re trading every available hour for it. And as moms, we don’t have unlimited hours to give.
In this episode, I’m breaking down:
• Why the $10K ceiling hits mom entrepreneurs especially hard (and it’s not what you think)
•The three critical mindset shifts required to break through to true scalability
•The five specific leverage points that can double your revenue without doubling your time
•How to maintain your one-to-one work while building scalable income streams
•The biggest fears keeping CEO moms stuck at six figures (and how to overcome them)
If you’ve been feeling maxed out on one-to-one work, not hitting your income goals yet, but thinking “I literally cannot take on another client”—this episode is for you.
Resources Mentioned:
FREE Scalable Offers Snapshot - Get a personalized Loom video showing you exactly how to repackage your in-demand one-to-one service into a scalable, freedom-giving offer. Head to https://yaelbendahan.com/snapshot or DM “SNAPSHOT” on Instagram @theyaelbendahan
VIP Days & 90-Minute Intensives - Ready to stop spinning your wheels and actually BUILD your scalable offer? In one focused session, we’ll map out your entire scalable offer strategy, create your funnel, and design your sales plan—so you walk away with a complete roadmap (not just more ideas). This is deep, customized strategy work that would normally take months of back-and-forth, done in a single day. Perfect for the CEO mom who’s ready to move fast and finally break through that revenue ceiling. Very limited spots available.
DM “VIP” or “INTENSIVE” on Instagram for details.
Stand Out and Sell Course - Learn how to create your signature framework and turn it into multiple streams of income - https://yaelbendahan.com/standout
LINKS
📈The CEO MOMS Growth Matrix - feeling stuck or plateaued at your current revenue? Snag your custom roadmap for sustainable growth from $0 to multi-6-figures in this FREE training! >>> yaelbendahan.com/matrix
🔥Join my FREE 3-Day Program, LEVERAGE - the process that’s creating multi 6 figure years working nap times and being a full time mama of 6. Claim your spot here >>> https://yaelbendahan.com/leveragepod
💰Offers in Your Pocket - 11 Offers You Can Pull Out of Your Pocket and Sell This Week! Only $9 - yaelbendahan.com/pocketoffers
💃 Apply for the CEO Mom Mastermind if you're ready to scale sustainably to $15-20K+ months. Read more about the mastermind here OR go straight to the application here.
Want to chat about the mastermind before you join? DM me on Instagram - instagram.com/theyaelbendahan
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
As moms, we often operate from arisk averse mindset, which makes
(00:04):
sense.
We are responsible for these.
Younger, younger humans, notnecessarily tiny humans, and we
tend to prioritize the stable,predictable income over
potentially bigger but lesscertain revenue streams.
Okay.
It can be very hard to say scaleback on your one-to-one so you
can start adding in those moreleveraged incomes streams.
It's scary because you're like,but I need this money.
(00:25):
Welcome to the Raising YourBusiness Podcast.
I'm your host, Al Behan, founderof CEO Mom Academy, mom of Six
and Lifelong Reading addict.
This podcast is here to empowermoms to run their businesses and
lives like the powerhouse CEO.
They are.
I want you to believe that youcan have the business success
you desire.
And be present with your familyand to give you my best tips and
(00:46):
strategies for how to make thathappen.
I'll be sharing the honestreality of balancing business
and motherhood biz models thatwork for you.
Marketing simplicity, and themindset of A CEO, mom.
Now let's dive in.
Hey.
(01:06):
Hey, welcome back to thepodcast.
And today we are gonna betalking about a really specific
revenue plateau that I see allthe time with mom entrepreneurs,
which is like that eight to 10 Kceiling.
So you're kinda like stuckaround that six figures and it's
like that point where you'remaking.
Pretty good money, but you feelcompletely maxed out.
And I call it the 10 K to 20 Kleap.
(01:27):
And it is the exact point wherea lot of CEO moms get stuck.
And my goal for you today is towalk away understanding exactly
why this plateau happens, thesespecific mindset shifts that you
need to break through it, andthe really strategic leverage
points that will double yourrevenue without actually
doubling your time.
And I know this sounds socliche, but it's true.
I didn't believe it until I didit.
(01:48):
And then I was like, wow, thisis a real thing.
Okay, before we dive in, if youare feeling a little bit maxed
out on one-to-one work, you'renot really hitting your income
goals yet, but you're like, Icannot take on any more clients.
I just don't have the time, andyou wanna know how to actually
scale beyond that, I have gotsomething all new for you.
I have never offered thisbefore.
It is called these ScalableOffers Snapshot, and it is a
free personalized loom videowhere I'm gonna show you exactly
(02:11):
how to repackage your in-demandone-to-one service into a
scalable freedom.
Giving offer.
Okay, so thinking more incomes,fewer hours, and a calendar that
actually fits around your momlife and your kids' school
schedule and your baby's naps.
So I'm only doing a handful ofthese this month.
So if you want one, head toyeah, al band.com/snapshot or DM
(02:33):
me snapshot on Instagram, andI'll send you the link to get
your intake form in.
So here's the thing about thatsix figure ceiling.
Okay.
I've been there myself, and I'vewatched a lot of my clients hit
it too.
So back in 2020, I was pregnantwith my daughter, baby number
five.
I was consistently hittingaround 10 K months with my one
to one.
(02:53):
Services.
I was doing launch strategy, Iwas doing ads, I was doing
funnels, I was booked out.
I had testimonials.
I had happy clients, right?
But I was also completely maxedout and I physically could not
take on any more clients.
And then when I was in my firsttrimester.
I remember I had clients who Iwas building a webinar for, and
I mapped out the structure ofthe webinar, and then I was
(03:15):
also, my first trimester, I wasso exhausted and I could not
keep my eyes open past like 8:30PM and so I.
Hired a friend of mine who was acopywriter, who was an expert
webinar creator to create thewebinar for them.
But these were existing clientsof mine.
I had done a lot of copy forthem and they got the webinar
and they were like, we hatethis.
This is, this doesn't even soundlike you.
(03:35):
It feels way too salesy.
And I'm like, I knew that thewebinar was.
Within it was the industrystandard webinar.
This is the exact kind ofwebinar that was highest like
most likely to convert.
But they felt like it needed tosound more them, it needed to be
more storytelling.
It was more like the type ofstuff that I would write for
them.
And so they were just like, wedon't want this.
(03:57):
We need a, we want a newwebinar.
Which, okay, fair.
I'll never forget sitting thereliterally with tears like
falling down my face.
I had to pay my friend the fullamount that I agreed to pay her
when I subcontracted to herbecause she did the work.
So I came in at a loss and I wassitting there like writing the
webinar and my eyes were likeclosing.
'cause I was just so freakingtired.
And if you've ever been in yourfirst trimester, you know that
(04:19):
insane exhaustion where you'relike, I literally cannot.
Keep my eyes open anotherminute.
Like I, I literally cannot.
And I was like, this businessmodel is not working for me
because I cannot sustain this.
This is not a business modelthat's going to be sustainable
through this pregnancy and witha baby.
And I'd had 10 K months, 11 K,12 K, right?
(04:39):
I'd had these five figuremonths.
And that month I went down to, Ithink it was like a$2,000 month.
I had not been at$2,000 in, atleast over a year and a half.
And I was like, okay, thissomething's gotta change here.
Alright.
And that was when I discoveredproduct I didn't discover, but I
got serious about productizingmy services.
I narrowed down to the onething, the launch strategy, the
(05:01):
launch copy.
It was very systemized.
And then I moved into from a$2,000 month, the next month it
was$15,000.
The next month was a$20,000, soliterally 2000 to$20,000 in two
months, which sounds again, italmost too good to be true.
But I did have the credibility.
I did have, the authority.
I just needed the systems inorder to make this happen.
(05:22):
But I realized that if I wantedto grow beyond that point where
I felt like I was working.
Over time for those five figuremonths, something had to
fundamentally change my entirebusiness model because I could
not just work harder or longer.
I was already using every spareminute between caring for four
children, being pregnant,managing our household and all
we were starting to hear little,whispers about this virus that
(05:44):
came out of China and Italy wasshutting down.
And I was like, okay, it's notgonna, it's not gonna come here.
Like why would it come here fromChina?
Little did we know and.
I realized that the solution wasnot necessarily more clients, it
was more leverage.
And that is what I wanna talkabout today because I see a lot
of CEO moms stuck in this exactsame place.
So let's talk about why thisceiling is exists specifically
(06:08):
for moms.
Here is the truth that nobody'stalking about.
Growing to 10 K months withone-to-one services is actually
pretty straightforward if youhave valuable skills, okay?
You find clients, you deliverresults, you get referrals, you
raise your rates, boom, 10 kmonths.
You're fine.
Like I, and I say this I don'tmean to say this, like it's
always gonna be a fluke, butlike you can like accidentally
(06:28):
get to six figures.
It's possible.
Okay.
And you don't have to be verysystemized about it either.
I always talk about having thatlong-term mindset where like you
wanna build it with a long-termmindset from the beginning.
But yes, you don't actually haveto build it with a long-term
mindset in order to hit yourfirst six figures.
But there is gonna be a ceilingthat hits around that point, and
it hits moms especially hard forseveral specific reasons.
(06:48):
So the first reasons that wehave a really hard
non-negotiable cap on ouravailable hours, like we cannot
work more even if we wanted to.
Yeah, because otherentrepreneurs might be able to
hustle 60 hour weeks at thebeginning when they need a
scale.
But we have school pickups, wehave doctor appointments, we
have bedtime routines.
We have tiny little humans whoneed us.
We have very much larger humanswho also need us, like husbands
and teenagers, right?
(07:09):
So we literally we could say,I'd love to have more time.
You don't have more time.
Like the time you have is thetime you have.
And I do not find that you getmore time, as your family grows.
In a way, yes, because your kidsare all in school all day.
Okay, fine.
But.
There are just more needs anddifferent needs.
It's just, it's a whole new ballgame.
And now, especially, I know Icurrently have, my children run
(07:29):
the gamut from teenagers totoddler, and they all need me in
different ways at differenttimes of day.
Okay.
Which I love, like I love this.
I, and I sound like I'm gettingemotional.
I love it.
This is like my, I feel likethis is what I was meant to do.
I love it.
Okay.
And seeing my, my, my teenagercuddling my toddler in the
(07:50):
morning before he goes toschool, like literally makes me
choke up from joy.
I love it so much, but it doesrequire a lot of me.
And so my business literallycannot take up more time than I
have.
Okay.
And my baby isn't daycare rightnow.
Currently I'm recording this.
He's in daycare till one 30every day.
Realistically, I don't reallystart working till at least 9
30, 10 o'clock.
'cause I usually run errands inthe morning after I bring him to
(08:12):
daycare.
So I have about from like 10o'clock to about one 30, maybe
an hour or two in the evening.
Maybe not always, because again,older kids stay up later.
They need me.
It is how it is.
So do the math, right?
10, 11, 12, 1, there.
So three and a half hours.
Three, let's say three to fourhours a day.
Okay.
Secondly, okay.
You do need the money.
(08:33):
Okay.
And thirdly, we usually buildour business around like these
kind of flexible one-to-onedelivery models that can
accommodate our unpredictablelives.
And the idea of creatingsomething that's more structured
and that requires systems thatmight require a VA and having
things ready at certain timesevery single week can feel
terrifying when your dayrevolves around nap schedules.
That can change from like weekto week.
(08:53):
'cause I don't know about you.
Like my baby's right now goingthrough the one to two, sorry,
two to one nap.
Shift.
And it is a little bit brutalbecause, he's, he has his long
nap in the morning when he's indaycare or he has like a short
nap in the morning.
Then I have to get him in for anap in the afternoon and hope he
gets it in.
It's a lot.
It's a lot.
Okay, so what is the resulthere?
We keep on taking just one moreone-to-one client.
(09:14):
'cause I know I can, right?
I know I can do it, like I,that's something I know how to
do.
Just one more intensive, onemore small project and we stay
kinda stuck at that, eight to 10K ceiling or whatever that looks
like for you.
Five to eight K feelingsimultaneously grateful for the
income that we have, butfrustrated by the limitations of
that income.
And so this is my hot take,okay?
This is not just about money.
(09:36):
Alright?
This plateau.
Actually represents a crossroadsin your business where you're
either gonna commit to stayingsmall and having a kind of like
a side hustle and being like,okay, I'm totally maxed out.
I cannot make any more moneythan this, but I'm okay with it.
This is just what I'm gonna dofor now.
Or you make the strategic giftto choose scalability, which is
going to require a significantamount of personal growth.
(09:56):
So what are those mindset shiftsthat are required to break
through to true scalability?
So to make the leap from 10 to20 K, 20 K months, you need
three very specific mindsetshifts.
You need probably more thanthis, but I'm gonna, I'm gonna
give you three for now.
First of all, you need a shiftfrom service provider to
intellectual property owner.
Okay?
That means recognizing what's inyour head.
(10:17):
The stuff that's in your head,right?
Your methods, your frameworks,your approaches, your tools are
valuable, assets that can bepackaged and sold in multiple
ways.
And I remember when I first madethe shift, I stopped seeing
myself as just, yeah, El whodoes launch strategy.
I'm the launch strategist, I'mthe visibility person.
And started seeing myself as thecreator of the signature process
that could be taught, could belicensed, could be delivered in
(10:38):
multiple formats.
And that's what I teach in myStandout and cell course, which
is I talk all about how tocreate your signature framework.
You can turn your signatureprocess into so many different
things and multiple streams ofincome and honestly into a seven
figure business.
Okay.
You really can.
The second thing is you need toshift from perfection to
iteration.
Most moms that I work with,because I tend to attract people
(11:00):
like me, eldest daughters, typeA, perfe what's it called?
Procrastinating.
Perfectionist.
Procrastinating.
Perfect.
Oh my God.
Perfectionistic procrastination,right?
They'll refuse to createleveraged offers because they're
waiting until they have moretime to make it perfect.
They're just like, I'm gonnajust go over this offer again.
I'm gonna do more marketresearch.
I'm gonna, build up all thepieces, every single worksheet,
every single everything.
(11:21):
And let me be clear, thatperfect moment is never gonna
come.
Your first leveraged offer willbe imperfect, and that is
completely fine.
Okay.
My group program, my first groupprogram was created during
Passover in the middle of apandemic, four kids at home
while I was pregnant.
Okay.
It was not perfect.
I basically sat down, I'm likewhat do I wanna teach?
Divided it into weeks.
They had an outline for eachcall, delivered each call every
Monday, had a Q and a call everyWednesday.
(11:42):
And that was how I started tobuild out my process and my
intellectual property and myframeworks.
Okay.
And that was what contributed tothat 20 K month.
Okay.
And it has evolved ever since.
So you are going to have a messyfirst draft, and that is okay.
That is why we have beta, right?
That is why we have these thesebeta offers where like people
(12:04):
understand that they're payingless because they are the.
They're co-creating with you inthis process.
And the third thing is youreally need to shift from either
or to both, and thinking you donot have to abandon your
one-to-one services completelyto create more leverage in your
business.
You can maintain some highticket one-to-one work while
building leverage offers.
In fact, I highly recommend thatyou do because working in that
(12:25):
very close one-to-one capacityis going to give you more scope
for.
Honing your expertise even moreinspiration for content because
you're actually showing theprocess that you do with your
clients.
And this is not about choosingbetween models, right?
It's creating that strategicmix.
And my client, one of my clientsliterally said this to me.
She goes, I love that you arenot like, oh if you're gonna
launch a course, then that's it.
Stop offering your services.
(12:45):
Go all in on your course and,cross your fingers and hope for
the best.
I don't even recommend doingthat, like I, because we have
that risk averse mentality alittle bit.
Keep those one-to-one clientsand slowly shift out of it.
Raise your rates, go down toless clients at higher rates and
continue to build up thatleveraged stream of income and
so that is really what you needto think about, right?
(13:07):
Like it's not one thing or theother.
It's about.
You can have both, and it can bea beautiful mix.
It could be a beautiful offersuite that serves you at various
points and that serves yourclients at their various points
in their journey.
So let's get tactical.
There are five specific leveragepoints that can help you make
that 10 K to 20 K leap.
So the first thing is groupdelivery models.
(13:27):
So obviously, I think everyoneknows about this.
This is not a new idea, but.
Instead of working with clientsone at a time, create a
framework where you can teachmultiple people simultaneously.
And this does not mean wateringdown your expertise.
It means structuring it in a waythat works for multiple people.
So for example, I transitionedfrom doing one-to-one launch
strategy and one-to-onevisibility strategy to teaching
my visibility and launchframeworks in a group setting.
And the results for clients werejust as powerful.
(13:49):
Had clients who had their firsthad a 21 K sales month, right?
For the first time ever.
But she was doing, she waslearning it in a group setting
and I was able to help 10 peoplein the time it previously took
me to help one.
So that's the first part.
And when I say group deliverymodels, it does not necessarily
need to be a group program.
Not all businesses are made forgroup programs.
Sometimes they're made forcourses, sometimes they're made
(14:09):
for digital products andtemplates, right?
Like a designer, for example, isprobably gonna lean towards
digital products and templatesbecause that's what actually
makes sense for them.
Unless you're teaching peoplehow to build a design business
people do not wanna.
Co-create a design with you.
They want you to either do itfor them or they wanna do it
themselves with a template.
So that will be your, yourspecific option.
Everyone has their own versionof scalability, and that's why I
(14:30):
created my scalable snapshots,by the way, because it's not
gonna just be like, oh, create aI, I've seen those things.
Like the one thing you need todo is create a scalable group
program.
Okay, yes.
I love that.
And that could work for a lot ofpeople, but it's not gonna work
for everyone.
And you wanna have that custom,that kind of custom strategy for
you.
I have one client.
Who's scaling with courses?
I have one client who's scalingwith a membership, right?
Everyone has their own versionof scalability.
(14:52):
The next strategic leveragepoint is a signature framework
or a signature framework,honestly packaging your
expertise into clear, repeatableprocesses that become your
intellectual property.
And this makes your knowledgescalable and also teachable to
others.
So when I created my CEO Mom'sMethod which is mindset, offers,
marketing and systems, it gaveme a clear structure to teach
from.
It made my content creationeasier, and it positioned me as
(15:13):
the creator of a uniquemethodology, which adds
authority.
And the truth is like I actuallyhave.
A matrix which I love to talkabout the CO moms growth matrix.
Where you are gonna focus ondifferent aspects of mindset,
offers, marketing and systems ateach stage in your business.
So my framework actually worksacross the board from zero to
literally seven figures.
Okay?
(15:33):
Then we have the third leveragepoint, which is your front end
offer funnels.
You're gonna wanna create smalland accessible offers that solve
specific problems and naturallylead people to your bigger
solutions.
My high ticket, low hassleworkshop was a$47 front end
offer.
It was a one day workshop thatgenerated over 20 K in backend
sales and became an evergreenfunnel.
For my group program, theaccelerator.
Okay.
(15:53):
And I did this again, I did thisas a one day workshop and then I
did my six figure mom retreat.
And that was a$27 front an offerthat led to, I think it was like
60 K in, in the first launch.
Alright, so this stuff reallydoes work.
The next leverage point isstrategic pricing tiers.
So instead of charging hourly orby project, okay.
Although I do recommend chargingproject based versus hourly, a
(16:16):
hundred percent, creating thesevalue-based pricing tiers that
allow clients to self-selectinto different levels of access
to you.
So I move from charging bydeliverable to creating packages
a different access level.
So I mentioned this in aprevious episode.
I have clients who wanted moredirect access when I read my six
Figure Mom retreat.
I forgot which, what month itwas.
I forgot what year.
I can't remember what year itwas.
(16:36):
It was a couple years ago, but Iran it again.
It was$27 offer.
I had a client who literallycame in, went through the six
figure monitor tree, took notes,and within a week had signed up
for an 18 KVIP package.
She joined my accelerator, butat the VIP level where she had
one-to-one access to me.
Okay, so some clients want moredirect access to you.
(16:57):
Others are happy with just groupsupport and some are happy with
just self-study.
And this allows you to servepeople in multiple stages of
their journey and multiplelevels of access that they
desire.
And the fifth leverage point,although again, there, there are
many, right?
I talk about leverage a lot.
It is automations and systems.
So that's identifying therepetitive parts of your
business that can be systemizedor automated to free up your
(17:17):
limited time.
So I created client onboardingsystems, email templates,
content frameworks that saved mehours each week, and these are
hours I could then reinvest backin my business into higher level
leverage activities and workback into my family, which was
like entire point of creating mybusiness in the first place.
Okay, so these are all thingsyou're gonna wanna think about
when you're thinking, okay, whatdo I do to scale?
(17:38):
Here's where we need to getreal, though.
There are going to be fears thatdo keep us stuck at that six
figure ceiling.
Okay?
So first of all, there's thisfear that no one's gonna buy
your leveraged offer.
It can be like people only wantone-to-one.
People only want done for you.
And this is the most common fearthat I hear from my clients.
And here's the truth, if you'realready successful with the
one-to-one clients, you haveproven that people value your
expertise and the deliveryformat is secondary to the
(17:59):
transformation that you're goingto provide.
Okay?
So like I really I know peoplewho are like, I only buy
self-study courses.
I don't have time.
To work, with a coach.
I just wanna get through theprocess, learn it, do it, and
move on.
Alright, so everyone has theirversion of what they see as the
highest level of support forthem.
The second fear that I see comeup is that you don't have time
(18:20):
to create a leverage offer,right?
Because I'm like, I'm so busywith my clients, I just don't
have time to do this, and thisis the ultimate cash 22, right?
You don't have time becauseyou're maxed out with one-to-one
clients, but you can't get outtabeing maxed out unless you
create leverage.
So the solution is startingsmaller than you think.
Okay?
Like I said, your first leverageoffer does not need to be
perfect.
It just needs to exist.
Okay?
Third, there's that fear thatyou're going to lose the quality
(18:42):
of your work if you're not doingeverything one-to-one.
And this is a myth, okay?
Leverage does not mean lowerquality.
It can, and if you've been inprograms where you're like, I
felt like a number and therewere so many people and
everything was templatized andAI and it felt like I really
wasn't getting any personalfeedback or any personal
attention, I understand thisfear.
Okay.
I will tell you that I rememberevery single one of my coaching
(19:04):
clients who were in my groupprograms, every single one, and
what they did and what they wereselling.
Literally, you could throw it atme and I'll tell you.
And you know why?
Because I highly value personalattention.
That is a brand value of mine.
So if that is one of yourvalues, you will not lose the
quality.
Okay.
(19:24):
Leverage, like I said, does notmean lower quality.
It just means strategicallydelivering it.
Some of the most transformativeexperiences happen in group
settings, specifically becauseof the community component.
Like I, I personally just signedup for a program with a coach
that I've who's a friend of minethat I've wanted to work with
for a long time, and she had agroup thing happening and she
also had a VIP option and I senther, I'm like, I'm sending up
(19:46):
the VIP option.
That's it, because I wantone-to-one attention.
I would like personal coaching,but I also want the group
experience.
I really feel like the groupexperience really contributes.
Okay.
Getting, getting other people'sfeedback, getting other
people's, like cheering you on,listening to other people's
questions and being like, wow, Inever even thought of asking
that question.
That's so good.
And others helped me so much.
(20:06):
I actually find that having amix of, personal attention,
one-to-one, and that groupsetting is actually the most
valuable.
And that's why my mastermindincludes, one-to-one
touchpoints, one-to-one audits.
Personalized strategies, butalso the group component because
it is a mastermind, right?
And finally, there's the fear ofvisibility that comes with
leverage offers, right?
(20:27):
When you're selling one-to-one,you can hide behind dms and
referrals and just one-to-oneoutreach.
Outreach one at a time.
It's very like manual.
But leverage offers are oftengonna require more public
selling, and that can feelvulnerable.
Okay.
And the solution, what Irecommend is starting with your
warm audience first.
And that's what I did when Ifirst launched my first low
ticket offer.
This was back November, 2019,and it was Black Friday, and it
(20:50):
was an accident.
I did not mean to launch onBlack Friday.
When I realized I was launchingon Black Friday.
I was like, shoot, no one'sgonna buy this because
everyone's busy buying othereveryone else's Black Friday
stuff.
And I ended up making$4,000 inone week with just done for you
like sorry.
DIY offers.
It was like, just like courses.
Because I, and I actually gotmost of my, I looked at the at
(21:10):
my traffic and most of mytraffic came from my Facebook
profile.
Okay?
So start with your own warmaudience first.
These people already know you.
They like you, they trust you,and they're the perfect first
customers for your leveragedoffer.
So if you learn nothing elsefrom today's episode, I want you
to remember these three things.
First of all, the 10 K ceilingis not a sign that you've
reached your limit.
It is a sign that your businessmodel needs to evolve.
(21:32):
Okay?
This is a growth edge.
It's not a permanent limitation.
10 K.
It could be 10 K, it could beeight K, it could be six K,
right?
Your ceiling does not mean thatyou are at the end of the of the
road.
Secondly, leverage is not justabout make more money.
It is about creating a businessthat respects your limited time
as a mom, and also allows you tobe both profitable and present.
Okay.
And thirdly, making this leaprequires both mindset shifts and
(21:56):
strategic action.
Alright?
You need to see yourself as theintellectual pro property owner
and own that and also create thestrategic systems that are gonna
bring the intellectual propertyto more people.
Remember, it is, again, it ispretty simple to go to six
figures to 10 K months with oneto one services, but to double
your revenue without doublingyour time does require strategic
leverage.
And you, my friend, are morethan capable of creating it.
(22:17):
I believe in you a hundredpercent.
So if this episode hit home foryou and you're like, yes, I'm
ready to scale, then grab yourscalable offer snapshot.
Okay?
It is free, it's personal, andit will show you exactly how to
take your first step intoleverage.
And if you're listening and youalready know that you want deep
customized strategy mapped outin one day.
I've also opened a limitedamount of VIP days and.
90 minute intensives where we'regonna build your scalable offer,
(22:39):
your funnel, your sales plantogether.
So you can DM me, VIP onInstagram for the details.
I have very limited spotsbecause my time is very limited.
But I would love for you to grabthis if this does feel right, if
this does feel ideal for you.
So if you wanna hear more aboutwhat happens in a VIP day in an
intensive.
Just again, DM me, VIP orIntensive on Instagram and we
can chat about it and I'll shareexactly how it works and you can
(23:00):
decide if it's the right fit foryou.
But either way, check out thescalable snapshot and if you're
ready to scale, then grab yourspot because I have limited
spots this month and they'regoing very fast.
Alright, hope you have awonderful rest of your day and
I'll see you next week.
I can't thank you enough forlistening to raising your
business.
I hope this episode has inspiredyou to take another step towards
(23:22):
building a business and lifethat you love, and growing your
income in a way that works foryou and your family.
If you enjoy this episode,please take a second to rate and
review and let's connect that onInstagram screenshot and share
it on Instagram Stories so wecan get the word out to more mom
business owners like you.
Tag me at the El Behan and shareyour biggest breakthrough from
today.
See you next week.
As moms, we often operate from arisk averse mindset, which makes
(00:04):
sense.
We are responsible for these.
Younger, younger humans, notnecessarily tiny humans, and we
tend to prioritize the stable,predictable income over
potentially bigger but lesscertain revenue streams.
Okay.
It can be very hard to say scaleback on your one-to-one so you
can start adding in those moreleveraged incomes streams.
It's scary because you're like,but I need this money.
(00:25):
Welcome to the Raising YourBusiness Podcast.
I'm your host, Al Behan, founderof CEO Mom Academy, mom of Six
and Lifelong Reading addict.
This podcast is here to empowermoms to run their businesses and
lives like the powerhouse CEO.
They are.
I want you to believe that youcan have the business success
you desire.
And be present with your familyand to give you my best tips and
(00:46):
strategies for how to make thathappen.
I'll be sharing the honestreality of balancing business
and motherhood biz models thatwork for you.
Marketing simplicity, and themindset of A CEO, mom.
Now let's dive in.
Hey.
(01:06):
Hey, welcome back to thepodcast.
And today we are gonna betalking about a really specific
revenue plateau that I see allthe time with mom entrepreneurs,
which is like that eight to 10 Kceiling.
So you're kinda like stuckaround that six figures and it's
like that point where you'remaking.
Pretty good money, but you feelcompletely maxed out.
And I call it the 10 K to 20 Kleap.
(01:27):
And it is the exact point wherea lot of CEO moms get stuck.
And my goal for you today is towalk away understanding exactly
why this plateau happens, thesespecific mindset shifts that you
need to break through it, andthe really strategic leverage
points that will double yourrevenue without actually
doubling your time.
And I know this sounds socliche, but it's true.
I didn't believe it until I didit.
(01:48):
And then I was like, wow, thisis a real thing.
Okay, before we dive in, if youare feeling a little bit maxed
out on one-to-one work, you'renot really hitting your income
goals yet, but you're like, Icannot take on any more clients.
I just don't have the time, andyou wanna know how to actually
scale beyond that, I have gotsomething all new for you.
I have never offered thisbefore.
It is called these ScalableOffers Snapshot, and it is a
free personalized loom videowhere I'm gonna show you exactly
(02:11):
how to repackage your in-demandone-to-one service into a
scalable freedom.
Giving offer.
Okay, so thinking more incomes,fewer hours, and a calendar that
actually fits around your momlife and your kids' school
schedule and your baby's naps.
So I'm only doing a handful ofthese this month.
So if you want one, head toyeah, al band.com/snapshot or DM
(02:33):
me snapshot on Instagram, andI'll send you the link to get
your intake form in.
So here's the thing about thatsix figure ceiling.
Okay.
I've been there myself, and I'vewatched a lot of my clients hit
it too.
So back in 2020, I was pregnantwith my daughter, baby number
five.
I was consistently hittingaround 10 K months with my one
to one.
(02:53):
Services.
I was doing launch strategy, Iwas doing ads, I was doing
funnels, I was booked out.
I had testimonials.
I had happy clients, right?
But I was also completely maxedout and I physically could not
take on any more clients.
And then when I was in my firsttrimester.
I remember I had clients who Iwas building a webinar for, and
I mapped out the structure ofthe webinar, and then I was
(03:15):
also, my first trimester, I wasso exhausted and I could not
keep my eyes open past like 8:30PM and so I.
Hired a friend of mine who was acopywriter, who was an expert
webinar creator to create thewebinar for them.
But these were existing clientsof mine.
I had done a lot of copy forthem and they got the webinar
and they were like, we hatethis.
This is, this doesn't even soundlike you.
(03:35):
It feels way too salesy.
And I'm like, I knew that thewebinar was.
Within it was the industrystandard webinar.
This is the exact kind ofwebinar that was highest like
most likely to convert.
But they felt like it needed tosound more them, it needed to be
more storytelling.
It was more like the type ofstuff that I would write for
them.
And so they were just like, wedon't want this.
(03:57):
We need a, we want a newwebinar.
Which, okay, fair.
I'll never forget sitting thereliterally with tears like
falling down my face.
I had to pay my friend the fullamount that I agreed to pay her
when I subcontracted to herbecause she did the work.
So I came in at a loss and I wassitting there like writing the
webinar and my eyes were likeclosing.
'cause I was just so freakingtired.
And if you've ever been in yourfirst trimester, you know that
(04:19):
insane exhaustion where you'relike, I literally cannot.
Keep my eyes open anotherminute.
Like I, I literally cannot.
And I was like, this businessmodel is not working for me
because I cannot sustain this.
This is not a business modelthat's going to be sustainable
through this pregnancy and witha baby.
And I'd had 10 K months, 11 K,12 K, right?
(04:39):
I'd had these five figuremonths.
And that month I went down to, Ithink it was like a$2,000 month.
I had not been at$2,000 in, atleast over a year and a half.
And I was like, okay, thissomething's gotta change here.
Alright.
And that was when I discoveredproduct I didn't discover, but I
got serious about productizingmy services.
I narrowed down to the onething, the launch strategy, the
(05:01):
launch copy.
It was very systemized.
And then I moved into from a$2,000 month, the next month it
was$15,000.
The next month was a$20,000, soliterally 2000 to$20,000 in two
months, which sounds again, italmost too good to be true.
But I did have the credibility.
I did have, the authority.
I just needed the systems inorder to make this happen.
(05:22):
But I realized that if I wantedto grow beyond that point where
I felt like I was working.
Over time for those five figuremonths, something had to
fundamentally change my entirebusiness model because I could
not just work harder or longer.
I was already using every spareminute between caring for four
children, being pregnant,managing our household and all
we were starting to hear little,whispers about this virus that
(05:44):
came out of China and Italy wasshutting down.
And I was like, okay, it's notgonna, it's not gonna come here.
Like why would it come here fromChina?
Little did we know and.
I realized that the solution wasnot necessarily more clients, it
was more leverage.
And that is what I wanna talkabout today because I see a lot
of CEO moms stuck in this exactsame place.
So let's talk about why thisceiling is exists specifically
(06:08):
for moms.
Here is the truth that nobody'stalking about.
Growing to 10 K months withone-to-one services is actually
pretty straightforward if youhave valuable skills, okay?
You find clients, you deliverresults, you get referrals, you
raise your rates, boom, 10 kmonths.
You're fine.
Like I, and I say this I don'tmean to say this, like it's
always gonna be a fluke, butlike you can like accidentally
(06:28):
get to six figures.
It's possible.
Okay.
And you don't have to be verysystemized about it either.
I always talk about having thatlong-term mindset where like you
wanna build it with a long-termmindset from the beginning.
But yes, you don't actually haveto build it with a long-term
mindset in order to hit yourfirst six figures.
But there is gonna be a ceilingthat hits around that point, and
it hits moms especially hard forseveral specific reasons.
(06:48):
So the first reasons that wehave a really hard
non-negotiable cap on ouravailable hours, like we cannot
work more even if we wanted to.
Yeah, because otherentrepreneurs might be able to
hustle 60 hour weeks at thebeginning when they need a
scale.
But we have school pickups, wehave doctor appointments, we
have bedtime routines.
We have tiny little humans whoneed us.
We have very much larger humanswho also need us, like husbands
and teenagers, right?
(07:09):
So we literally we could say,I'd love to have more time.
You don't have more time.
Like the time you have is thetime you have.
And I do not find that you getmore time, as your family grows.
In a way, yes, because your kidsare all in school all day.
Okay, fine.
But.
There are just more needs anddifferent needs.
It's just, it's a whole new ballgame.
And now, especially, I know Icurrently have, my children run
(07:29):
the gamut from teenagers totoddler, and they all need me in
different ways at differenttimes of day.
Okay.
Which I love, like I love this.
I, and I sound like I'm gettingemotional.
I love it.
This is like my, I feel likethis is what I was meant to do.
I love it.
Okay.
And seeing my, my, my teenagercuddling my toddler in the
(07:50):
morning before he goes toschool, like literally makes me
choke up from joy.
I love it so much, but it doesrequire a lot of me.
And so my business literallycannot take up more time than I
have.
Okay.
And my baby isn't daycare rightnow.
Currently I'm recording this.
He's in daycare till one 30every day.
Realistically, I don't reallystart working till at least 9
30, 10 o'clock.
'cause I usually run errands inthe morning after I bring him to
(08:12):
daycare.
So I have about from like 10o'clock to about one 30, maybe
an hour or two in the evening.
Maybe not always, because again,older kids stay up later.
They need me.
It is how it is.
So do the math, right?
10, 11, 12, 1, there.
So three and a half hours.
Three, let's say three to fourhours a day.
Okay.
Secondly, okay.
You do need the money.
(08:33):
Okay.
And thirdly, we usually buildour business around like these
kind of flexible one-to-onedelivery models that can
accommodate our unpredictablelives.
And the idea of creatingsomething that's more structured
and that requires systems thatmight require a VA and having
things ready at certain timesevery single week can feel
terrifying when your dayrevolves around nap schedules.
That can change from like weekto week.
(08:53):
'cause I don't know about you.
Like my baby's right now goingthrough the one to two, sorry,
two to one nap.
Shift.
And it is a little bit brutalbecause, he's, he has his long
nap in the morning when he's indaycare or he has like a short
nap in the morning.
Then I have to get him in for anap in the afternoon and hope he
gets it in.
It's a lot.
It's a lot.
Okay, so what is the resulthere?
We keep on taking just one moreone-to-one client.
(09:14):
'cause I know I can, right?
I know I can do it, like I,that's something I know how to
do.
Just one more intensive, onemore small project and we stay
kinda stuck at that, eight to 10K ceiling or whatever that looks
like for you.
Five to eight K feelingsimultaneously grateful for the
income that we have, butfrustrated by the limitations of
that income.
And so this is my hot take,okay?
This is not just about money.
(09:36):
Alright?
This plateau.
Actually represents a crossroadsin your business where you're
either gonna commit to stayingsmall and having a kind of like
a side hustle and being like,okay, I'm totally maxed out.
I cannot make any more moneythan this, but I'm okay with it.
This is just what I'm gonna dofor now.
Or you make the strategic giftto choose scalability, which is
going to require a significantamount of personal growth.
(09:56):
So what are those mindset shiftsthat are required to break
through to true scalability?
So to make the leap from 10 to20 K, 20 K months, you need
three very specific mindsetshifts.
You need probably more thanthis, but I'm gonna, I'm gonna
give you three for now.
First of all, you need a shiftfrom service provider to
intellectual property owner.
Okay?
That means recognizing what's inyour head.
(10:17):
The stuff that's in your head,right?
Your methods, your frameworks,your approaches, your tools are
valuable, assets that can bepackaged and sold in multiple
ways.
And I remember when I first madethe shift, I stopped seeing
myself as just, yeah, El whodoes launch strategy.
I'm the launch strategist, I'mthe visibility person.
And started seeing myself as thecreator of the signature process
that could be taught, could belicensed, could be delivered in
(10:38):
multiple formats.
And that's what I teach in myStandout and cell course, which
is I talk all about how tocreate your signature framework.
You can turn your signatureprocess into so many different
things and multiple streams ofincome and honestly into a seven
figure business.
Okay.
You really can.
The second thing is you need toshift from perfection to
iteration.
Most moms that I work with,because I tend to attract people
(11:00):
like me, eldest daughters, typeA, perfe what's it called?
Procrastinating.
Perfectionist.
Procrastinating.
Perfect.
Oh my God.
Perfectionistic procrastination,right?
They'll refuse to createleveraged offers because they're
waiting until they have moretime to make it perfect.
They're just like, I'm gonnajust go over this offer again.
I'm gonna do more marketresearch.
I'm gonna, build up all thepieces, every single worksheet,
every single everything.
(11:21):
And let me be clear, thatperfect moment is never gonna
come.
Your first leveraged offer willbe imperfect, and that is
completely fine.
Okay.
My group program, my first groupprogram was created during
Passover in the middle of apandemic, four kids at home
while I was pregnant.
Okay.
It was not perfect.
I basically sat down, I'm likewhat do I wanna teach?
Divided it into weeks.
They had an outline for eachcall, delivered each call every
Monday, had a Q and a call everyWednesday.
(11:42):
And that was how I started tobuild out my process and my
intellectual property and myframeworks.
Okay.
And that was what contributed tothat 20 K month.
Okay.
And it has evolved ever since.
So you are going to have a messyfirst draft, and that is okay.
That is why we have beta, right?
That is why we have these thesebeta offers where like people
(12:04):
understand that they're payingless because they are the.
They're co-creating with you inthis process.
And the third thing is youreally need to shift from either
or to both, and thinking you donot have to abandon your
one-to-one services completelyto create more leverage in your
business.
You can maintain some highticket one-to-one work while
building leverage offers.
In fact, I highly recommend thatyou do because working in that
(12:25):
very close one-to-one capacityis going to give you more scope
for.
Honing your expertise even moreinspiration for content because
you're actually showing theprocess that you do with your
clients.
And this is not about choosingbetween models, right?
It's creating that strategicmix.
And my client, one of my clientsliterally said this to me.
She goes, I love that you arenot like, oh if you're gonna
launch a course, then that's it.
Stop offering your services.
(12:45):
Go all in on your course and,cross your fingers and hope for
the best.
I don't even recommend doingthat, like I, because we have
that risk averse mentality alittle bit.
Keep those one-to-one clientsand slowly shift out of it.
Raise your rates, go down toless clients at higher rates and
continue to build up thatleveraged stream of income and
so that is really what you needto think about, right?
(13:07):
Like it's not one thing or theother.
It's about.
You can have both, and it can bea beautiful mix.
It could be a beautiful offersuite that serves you at various
points and that serves yourclients at their various points
in their journey.
So let's get tactical.
There are five specific leveragepoints that can help you make
that 10 K to 20 K leap.
So the first thing is groupdelivery models.
(13:27):
So obviously, I think everyoneknows about this.
This is not a new idea, but.
Instead of working with clientsone at a time, create a
framework where you can teachmultiple people simultaneously.
And this does not mean wateringdown your expertise.
It means structuring it in a waythat works for multiple people.
So for example, I transitionedfrom doing one-to-one launch
strategy and one-to-onevisibility strategy to teaching
my visibility and launchframeworks in a group setting.
And the results for clients werejust as powerful.
(13:49):
Had clients who had their firsthad a 21 K sales month, right?
For the first time ever.
But she was doing, she waslearning it in a group setting
and I was able to help 10 peoplein the time it previously took
me to help one.
So that's the first part.
And when I say group deliverymodels, it does not necessarily
need to be a group program.
Not all businesses are made forgroup programs.
Sometimes they're made forcourses, sometimes they're made
(14:09):
for digital products andtemplates, right?
Like a designer, for example, isprobably gonna lean towards
digital products and templatesbecause that's what actually
makes sense for them.
Unless you're teaching peoplehow to build a design business
people do not wanna.
Co-create a design with you.
They want you to either do itfor them or they wanna do it
themselves with a template.
So that will be your, yourspecific option.
Everyone has their own versionof scalability, and that's why I
(14:30):
created my scalable snapshots,by the way, because it's not
gonna just be like, oh, create aI, I've seen those things.
Like the one thing you need todo is create a scalable group
program.
Okay, yes.
I love that.
And that could work for a lot ofpeople, but it's not gonna work
for everyone.
And you wanna have that custom,that kind of custom strategy for
you.
I have one client.
Who's scaling with courses?
I have one client who's scalingwith a membership, right?
Everyone has their own versionof scalability.
(14:52):
The next strategic leveragepoint is a signature framework
or a signature framework,honestly packaging your
expertise into clear, repeatableprocesses that become your
intellectual property.
And this makes your knowledgescalable and also teachable to
others.
So when I created my CEO Mom'sMethod which is mindset, offers,
marketing and systems, it gaveme a clear structure to teach
from.
It made my content creationeasier, and it positioned me as
(15:13):
the creator of a uniquemethodology, which adds
authority.
And the truth is like I actuallyhave.
A matrix which I love to talkabout the CO moms growth matrix.
Where you are gonna focus ondifferent aspects of mindset,
offers, marketing and systems ateach stage in your business.
So my framework actually worksacross the board from zero to
literally seven figures.
Okay?
(15:33):
Then we have the third leveragepoint, which is your front end
offer funnels.
You're gonna wanna create smalland accessible offers that solve
specific problems and naturallylead people to your bigger
solutions.
My high ticket, low hassleworkshop was a$47 front end
offer.
It was a one day workshop thatgenerated over 20 K in backend
sales and became an evergreenfunnel.
For my group program, theaccelerator.
Okay.
(15:53):
And I did this again, I did thisas a one day workshop and then I
did my six figure mom retreat.
And that was a$27 front an offerthat led to, I think it was like
60 K in, in the first launch.
Alright, so this stuff reallydoes work.
The next leverage point isstrategic pricing tiers.
So instead of charging hourly orby project, okay.
Although I do recommend chargingproject based versus hourly, a
(16:16):
hundred percent, creating thesevalue-based pricing tiers that
allow clients to self-selectinto different levels of access
to you.
So I move from charging bydeliverable to creating packages
a different access level.
So I mentioned this in aprevious episode.
I have clients who wanted moredirect access when I read my six
Figure Mom retreat.
I forgot which, what month itwas.
I forgot what year.
I can't remember what year itwas.
(16:36):
It was a couple years ago, but Iran it again.
It was$27 offer.
I had a client who literallycame in, went through the six
figure monitor tree, took notes,and within a week had signed up
for an 18 KVIP package.
She joined my accelerator, butat the VIP level where she had
one-to-one access to me.
Okay, so some clients want moredirect access to you.
(16:57):
Others are happy with just groupsupport and some are happy with
just self-study.
And this allows you to servepeople in multiple stages of
their journey and multiplelevels of access that they
desire.
And the fifth leverage point,although again, there, there are
many, right?
I talk about leverage a lot.
It is automations and systems.
So that's identifying therepetitive parts of your
business that can be systemizedor automated to free up your
(17:17):
limited time.
So I created client onboardingsystems, email templates,
content frameworks that saved mehours each week, and these are
hours I could then reinvest backin my business into higher level
leverage activities and workback into my family, which was
like entire point of creating mybusiness in the first place.
Okay, so these are all thingsyou're gonna wanna think about
when you're thinking, okay, whatdo I do to scale?
(17:38):
Here's where we need to getreal, though.
There are going to be fears thatdo keep us stuck at that six
figure ceiling.
Okay?
So first of all, there's thisfear that no one's gonna buy
your leveraged offer.
It can be like people only wantone-to-one.
People only want done for you.
And this is the most common fearthat I hear from my clients.
And here's the truth, if you'realready successful with the
one-to-one clients, you haveproven that people value your
expertise and the deliveryformat is secondary to the
(17:59):
transformation that you're goingto provide.
Okay?
So like I really I know peoplewho are like, I only buy
self-study courses.
I don't have time.
To work, with a coach.
I just wanna get through theprocess, learn it, do it, and
move on.
Alright, so everyone has theirversion of what they see as the
highest level of support forthem.
The second fear that I see comeup is that you don't have time
(18:20):
to create a leverage offer,right?
Because I'm like, I'm so busywith my clients, I just don't
have time to do this, and thisis the ultimate cash 22, right?
You don't have time becauseyou're maxed out with one-to-one
clients, but you can't get outtabeing maxed out unless you
create leverage.
So the solution is startingsmaller than you think.
Okay?
Like I said, your first leverageoffer does not need to be
perfect.
It just needs to exist.
Okay?
Third, there's that fear thatyou're going to lose the quality
(18:42):
of your work if you're not doingeverything one-to-one.
And this is a myth, okay?
Leverage does not mean lowerquality.
It can, and if you've been inprograms where you're like, I
felt like a number and therewere so many people and
everything was templatized andAI and it felt like I really
wasn't getting any personalfeedback or any personal
attention, I understand thisfear.
Okay.
I will tell you that I rememberevery single one of my coaching
(19:04):
clients who were in my groupprograms, every single one, and
what they did and what they wereselling.
Literally, you could throw it atme and I'll tell you.
And you know why?
Because I highly value personalattention.
That is a brand value of mine.
So if that is one of yourvalues, you will not lose the
quality.
Okay.
(19:24):
Leverage, like I said, does notmean lower quality.
It just means strategicallydelivering it.
Some of the most transformativeexperiences happen in group
settings, specifically becauseof the community component.
Like I, I personally just signedup for a program with a coach
that I've who's a friend of minethat I've wanted to work with
for a long time, and she had agroup thing happening and she
also had a VIP option and I senther, I'm like, I'm sending up
(19:46):
the VIP option.
That's it, because I wantone-to-one attention.
I would like personal coaching,but I also want the group
experience.
I really feel like the groupexperience really contributes.
Okay.
Getting, getting other people'sfeedback, getting other
people's, like cheering you on,listening to other people's
questions and being like, wow, Inever even thought of asking
that question.
That's so good.
And others helped me so much.
(20:06):
I actually find that having amix of, personal attention,
one-to-one, and that groupsetting is actually the most
valuable.
And that's why my mastermindincludes, one-to-one
touchpoints, one-to-one audits.
Personalized strategies, butalso the group component because
it is a mastermind, right?
And finally, there's the fear ofvisibility that comes with
leverage offers, right?
(20:27):
When you're selling one-to-one,you can hide behind dms and
referrals and just one-to-oneoutreach.
Outreach one at a time.
It's very like manual.
But leverage offers are oftengonna require more public
selling, and that can feelvulnerable.
Okay.
And the solution, what Irecommend is starting with your
warm audience first.
And that's what I did when Ifirst launched my first low
ticket offer.
This was back November, 2019,and it was Black Friday, and it
(20:50):
was an accident.
I did not mean to launch onBlack Friday.
When I realized I was launchingon Black Friday.
I was like, shoot, no one'sgonna buy this because
everyone's busy buying othereveryone else's Black Friday
stuff.
And I ended up making$4,000 inone week with just done for you
like sorry.
DIY offers.
It was like, just like courses.
Because I, and I actually gotmost of my, I looked at the at
(21:10):
my traffic and most of mytraffic came from my Facebook
profile.
Okay?
So start with your own warmaudience first.
These people already know you.
They like you, they trust you,and they're the perfect first
customers for your leveragedoffer.
So if you learn nothing elsefrom today's episode, I want you
to remember these three things.
First of all, the 10 K ceilingis not a sign that you've
reached your limit.
It is a sign that your businessmodel needs to evolve.
(21:32):
Okay?
This is a growth edge.
It's not a permanent limitation.
10 K.
It could be 10 K, it could beeight K, it could be six K,
right?
Your ceiling does not mean thatyou are at the end of the of the
road.
Secondly, leverage is not justabout make more money.
It is about creating a businessthat respects your limited time
as a mom, and also allows you tobe both profitable and present.
Okay.
And thirdly, making this leaprequires both mindset shifts and
(21:56):
strategic action.
Alright?
You need to see yourself as theintellectual pro property owner
and own that and also create thestrategic systems that are gonna
bring the intellectual propertyto more people.
Remember, it is, again, it ispretty simple to go to six
figures to 10 K months with oneto one services, but to double
your revenue without doublingyour time does require strategic
leverage.
And you, my friend, are morethan capable of creating it.
(22:17):
I believe in you a hundredpercent.
So if this episode hit home foryou and you're like, yes, I'm
ready to scale, then grab yourscalable offer snapshot.
Okay?
It is free, it's personal, andit will show you exactly how to
take your first step intoleverage.
And if you're listening and youalready know that you want deep
customized strategy mapped outin one day.
I've also opened a limitedamount of VIP days and.
90 minute intensives where we'regonna build your scalable offer,
(22:39):
your funnel, your sales plantogether.
So you can DM me, VIP onInstagram for the details.
I have very limited spotsbecause my time is very limited.
But I would love for you to grabthis if this does feel right, if
this does feel ideal for you.
So if you wanna hear more aboutwhat happens in a VIP day in an
intensive.
Just again, DM me, VIP orIntensive on Instagram and we
can chat about it and I'll shareexactly how it works and you can
(23:00):
decide if it's the right fit foryou.
But either way, check out thescalable snapshot and if you're
ready to scale, then grab yourspot because I have limited
spots this month and they'regoing very fast.
Alright, hope you have awonderful rest of your day and
I'll see you next week.
I can't thank you enough forlistening to raising your
business.
I hope this episode has inspiredyou to take another step towards
(23:22):
building a business and lifethat you love, and growing your
income in a way that works foryou and your family.
If you enjoy this episode,please take a second to rate and
review and let's connect that onInstagram screenshot and share
it on Instagram Stories so wecan get the word out to more mom
business owners like you.
Tag me at the El Behan and shareyour biggest breakthrough from
today.
See you next week.
Popular Podcasts
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com