All Episodes

December 19, 2024 51 mins

Happy Holidays, my friends! Today we’re rereleasing a fan favorite - my conversation with Ruben Alonso, CEO of AltCap. AltCap is a mission-driven community development financial institution (CDFI) operating across multiple states and based in Kansas City. Ruben has propelled AltCap's growth for 15 years, channeling over $300 million in alternative financing towards underserved communities and often-overlooked entrepreneurs. Noteworthy is Ruben's recent launch of AltCap's RBF loan product, opening new avenues for entrepreneurs. Ruben's unwavering dedication to democratizing capital access is deeply rooted in his family's own immigrant story from Cuba during the late 1950s and early 60s. Join us as Ruben provides valuable insights and firsthand experiences in advancing financial inclusivity and fostering small business triumph. 

Key Takeaways

[3:31] The journey from corporate America, to the Peace Corps, to AltCap.

[5:53] How Ruben’s family roots from Cuba informs his desire to help build other businesses. 

[8:57] How AltCap got started and how it has grown. 

[12:48] What CDFIs are, and how they operate. 

[16:30] Lending is a volume business, and maintaining the impact ethos.

[18:48] How they built and evolved their underwriting models. 

[19:49] The character based lending approach. 

[22:19] The benefits of using Ned’s end-to-end system to originate and manage loans. 

[25:00] Examples of RBF deals they have done and where RBF can be a powerful financing tool. 

[26:45] The KauffmanFoundation provided them a $5.3 million program related investment to launch an RBF loan fund to help prioritize entrepreneurs of color. 

[29:14] The relationship between a funder and borrower. 

[35:22] Lessons learned from building a tax credit program to $250M+. 

[36:21] The psychology of RBF. 

[40:03] Capitalizing AltCap for the future.

[41:26] What entrepreneurs should know about CDFIs. 

[47:01] Ruben’s advice for building an alternative capital platform.

Thanks to our sponsor for this episode:

Husch Blackwell - Husch is my go-to law firm for everything related to raising capital, building companies, deploying capital, and everything in between. The partner I work with, Ed Wilson, understands the alternative capital landscape and I can’t recommend him highly enough. 


Resources:
RBF Network
Keith’s Twitter

Keith’s Linkedin

Novel Capital | Ruby Jean’s Juicery


Guest: 

Ruben: LinkedIn | AltCap | Twitter 

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Cardiac Cowboys

Cardiac Cowboys

The heart was always off-limits to surgeons. Cutting into it spelled instant death for the patient. That is, until a ragtag group of doctors scattered across the Midwest and Texas decided to throw out the rule book. Working in makeshift laboratories and home garages, using medical devices made from scavenged machine parts and beer tubes, these men and women invented the field of open heart surgery. Odds are, someone you know is alive because of them. So why has history left them behind? Presented by Chris Pine, CARDIAC COWBOYS tells the gripping true story behind the birth of heart surgery, and the young, Greatest Generation doctors who made it happen. For years, they competed and feuded, racing to be the first, the best, and the most prolific. Some appeared on the cover of Time Magazine, operated on kings and advised presidents. Others ended up disgraced, penniless, and convicted of felonies. Together, they ignited a revolution in medicine, and changed the world.

The Joe Rogan Experience

The Joe Rogan Experience

The official podcast of comedian Joe Rogan.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.