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April 21, 2025 45 mins

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Discover how Dan Green, CEO and co-founder of Helpsy, transformed his Wall Street expertise into a mission to keep clothes out of landfills while creating meaningful, impactful jobs. Learn how Helpsy’s unique model blends second-chance employment, incentive pay, and employee ownership to align efforts, inspire hard work, and foster accountability. Gain insights from Dan on overcoming challenges in building a purpose-driven company and why passion is key to driving lasting impact in business and sustainability.

  1. The Role of Incentive Pay and Employee Ownership in Driving Performance:
    Helpsy’s innovative approach aligns employees with the company’s mission by making them shareholders and offering incentive-based pay. This motivates accountability, fosters hard work, and creates a sense of ownership among employees.
  2. Challenges of Building a Purpose-Driven Business:
    Transitioning from Wall Street to building a sustainability-focused business came with hurdles, including operational complexities and balancing profitability with ethical practices. Passion and resilience were critical in overcoming these challenges.
  3. The Power of Purpose in Leadership and Sustainability:
    Dan’s journey illustrates how a clear mission—combining environmental action and meaningful work—can inspire leadership decisions, empower teams, and build a profitable yet impactful business model. Passion for the cause is a driving force behind Helpsy’s success.
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