December 11, 2025 • 30 mins
In this episode, I sit down with Sage Leblanc of Yellowstone Farmstead to explore life beyond money, and how purpose, meaning, and community are redefining success in the farming and food industry.
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(00:00):
Hey, it's Lisa and welcome to a new episode of Real Money.
Today I have a guest, Sage LeBlanc, who is the owner of
Yellowstone Farmstead. She is a 30 year old woman here
in America today who is disrupting and changing the
landscape of farming for women in small communities and for
America today, you're going to hear about how Sage founded
(00:22):
Yellowstone Farmstead at just 23years old.
She supplies food directly to Yellowstone National Park and
she's created a work trade housing model that attracts
young women from across the country.
You've got to tune into this conversation about what it takes
today for women with real heart,with real vision and a real
mission to make a difference. Sage is doing that.
(00:44):
You can do that. And I'm ready to dive in with
Sage. Let's go. love so much about
what you're doing is that you'redoing what you can in your
family with your generational history to make a difference not
only for the planet, but for women and for the industry that
(01:07):
gets across the board. You're like, well, I'm just
going to do something about it, and this is what I can do.
And I think that every woman cando something about it.
And this is just the lane that you chose.
Yeah, there was a moment of being like, someone has to do
something, and you get so sick of waiting for somebody else to
do it that even if this crashes and burns, I'll know, hey, I
tried, and it's not perfect, butdamn it, it's worth it.
(01:31):
Well, good. Let's talk.
Let's lean into that. I want to give my listeners some
back story. You can go do the research on
Sage. There's plenty of information
out there about the farm and howit started.
And ultimately there there came a point.
So I'd love to know what that point was because you were
young, you were in your early 20s.
Yeah, what? What were you noticing about the
industry and speaking? I'm I'm in the money industry,
(01:54):
but I don't know a lot about farming.
I know about mass farming and I'm educated enough to
understand that there are some trends in farming that need to
change. Yeah, absolutely.
Did you wake up in the middle ofthe night and say fuck this or
what happened? So, yeah, during college, I went
to school at Monte State University and was getting my
(02:15):
degree in agricultural education.
And I was putting myself throughcollege while working in
restaurants. And I loved everyone that I
worked with and I loved all these chefs.
And the integration of like restaurants and tourism in
Montana is so neat and and intermingled and right down from
the ingredients that we've unboxed that took forever to get
(02:37):
here. And then the quality was low,
right down to like sharing my tips with someone who wasn't
going to make rent that month. Like, I'm like, man, like there
needs to be something different.Or even the restaurants that we
are working with, some of them couldn't stay open during peak
tourism season because there's nowhere for anybody to live.
There's tons of people who want to work there.
(02:59):
You have tons of people who like, have the expertise who
want to make this place a community and there's nowhere
for them to live. And so there's nowhere
affordable. Now we have, we have whole
neighborhoods out here that are entirely Airbnb like they're,
they're empty for majority of the season because there's no
(03:19):
money to be made In the winter time after the corona boom,
there was huge buyouts of these like right down to like cute
little double wides with like noview but and, and no plow in the
driveway. But those were Airbnb's too.
And so the families that lived there had to find somewhere
else. And, you know, the wife was a
housekeeper at one of the local small hotels, and the husband
(03:41):
was a line cook, and their kids went to a local school.
So all of a sudden, this whole population of people was no
longer able to live in this area.
And I'm like, this isn't right. Like, we have to do something.
Like, we have to do something ifI want this place to stay a
community. And I need to figure out a way
to make everybody stay. And that's how this project is
(04:01):
really born. So we.
Yeah, we've been farming for a little while and supplying a
bunch of local restaurants and hospitals and involved with the
farmer school program a little bit.
But this year was really the turning point where I'm like,
man, if we don't do something now, something we'll wish we
had. So now how many, how many people
do you have living at the farm? Currently 0 because it's
(04:24):
November, but over the course ofthe summer we we circulated
several individuals through. At the end of the year, we had
six committed people. And I'm so lucky because all six
of those people said, hey, I can't wait to be here.
We'll be here in May. See you then.
And yeah, we have the opportunity to bring on a new
(04:45):
room where there's a new room available for us to be able to
fix up and and doctor and make available for a new person.
And I don't know if I told you alittle bit about this, but my
core group of people came to me,SAT me down and said, hey, you
know, the point of this farm andthe point of this project is to
like, support the community as much as we can.
(05:06):
And he said, how about instead of us bringing on someone else
from out of state, we bring on someone who is aged out of the
Montana foster care system. Like, you have to bust a new
acre anyway. Why don't we any profits that we
make off of this? Would you be comfortable setting
an aside for this person who's then going to enter the world
after that summer? And so when I was done crying
and trying to act tough and one of these people, I'm like, yeah,
(05:28):
that's a beautiful idea. And it's really cool to have
seen this project grow. Yeah, that is, it's beautiful
and it's it's, it's a project, but it really could, it could be
the future. It could be the future.
Farming. What you're doing specifically
is you're creating not just amazing whole food for
(05:51):
communities and for a National Park, but you're providing
housing, which is not normal in your industry.
Can you explain what's not normal about that?
Yeah, our housing is. So if you do have farm housing,
it is provided to like full timeemployees on a farm.
Like this is their whole goal. This is their whole thing.
And that that's not what we wanted to do.
(06:12):
I mean, we wanted people to havethe opportunity to make art and
have other little jobs and have a family and pursue the things
that really make us human. And so instead of having it be
like work related housing, we don't actually have any
employees. We have volunteers.
And if the volunteers choose to stay, we have housing available
(06:33):
to them. It's not fancy, it's more
bunkhouse style. You get a bedroom and a bathroom
and a kitchen and a living room that you share.
But it's pretty cute. But we only ask for 15 hours a
week. And so they've plenty of time to
go pursue the things that they want to do.
And what they want to do is workin the community.
(06:53):
We have people who help out with, you know, the local
schools. We have people who help out with
local chefs and drag those chefsto the farm to do farm table
events. So it's a, it's a beautiful
process. And, you know, there would need
to be some core changes in the way that we produce food.
Like, God bless anybody who's willing to like, take that on.
(07:16):
Like a very small percentage of the US feeds everybody.
I think if I would, I want more people to understand the
education behind it. I would want more farms to
involve others to be able to be like, hey, I want to teach you
how to do this. So then you can go on and do it
yourself. I think if we were able to
(07:36):
create these centers of education around the food system
and to welcome more people to stay and be involved, we'd be
able to create more farmers and more people who are willing to
lead the charge themselves. Yeah, because food scarcity is a
big conversation right now in the country and.
It's a big one. We're literally less than a week
(07:58):
out of the government being shutdown for a month.
Which foods insecurity was the conversation in the news in our
community in Las Vegas, too? My husband and I volunteered the
pantry, and there's this perception that there isn't
enough food. But it's not a food problem, is
it? Yeah.
What are the problems? US wastes incredible amounts of
(08:21):
food. There are no systems in place to
be able to move that along. Other nations across the world
like have a program where if something nears, an expiration
date becomes available to those in need.
And man, one of the things that we're all going to experience in
this lifetime, whether it be ourown or be the greed of others is
greed. And what we do is we've opened
(08:42):
it up to say like, Hey, if you don't believe in this, like
here's an opportunity to do something about it.
I physically don't have enough hands to be able to pull 400 lbs
of turnips out of the ground to donate to my community.
But if you'll come help me, that's just one more that I'm, I
will be able to donate. And my community flooded me.
(09:04):
They're like, Yep, we'll be there.
I'll help you. We had help from outside
organizations as well like like Food Shed is an awesome
organization that makes local produce available to the masses
and they help me even deliver tothe food bank, which was awesome
that. Is awesome.
Yeah, that's, that's incredible.This season is disruption.
(09:25):
So I've had multiple experts on and multiple people and all
kinds of different. I've had a doctor come on
talking about what's disrupting for women, specifically in the
healthcare industry right now. I had a real estate professional
come in and we're talking about disrupting in that industry.
And for you right now, this is ahuge disruption for the food
industry, which could be massivein implication in the United
(09:49):
States. We're seeing it in other
countries working so well. And what I heard you just say is
that it's not even a human resource problem because people
want to come and help and be a part of their own process.
So it's not a labor problem. What's the problem?
Why can't we get more fresh foodto more people?
(10:10):
Ability, you know and the cost of of everything I mean we we
deliver into Yellowstone in a ina broken down van then I got
second hand it's fluorescent yellow or in a Toyota Tacoma.
It is land out here to be able to not only grow things, but
house people. It's $100,000 an acre with no
(10:34):
electricity and no water. And so you have to have people
and organizations that are willing to, like, move greed out
of the way for the furtherment of their projects.
And I lucked out and I'm so grateful because I kicked down
the doors of those organizationswas like, do you want to do
this? And they said, yeah, but more
people need to be able to stick their neck out to be like, this
(10:54):
can work. You know, there is a way through
this. There is an alternative.
And when we're able to do that, more people are like, you know
what? Heck yeah.
Yeah, as a woman, having other women now as farmers, what
inspires you about that? Because that's not the typical.
And again, everything that you're doing is atypical.
(11:16):
But now we're seeing women farmers with other women, not
just volunteers, coming to live,coming to work.
How cool is that? But what, what is that?
What do you see possible there for women?
Man, what I see is people who are willing to be that giver,
like every woman I work with, all my best friends are like,
hey, like I'm willing to give you this time or like I have
(11:37):
this extra or like I'm I want tolearn this.
I don't have the money to give this to you, but I have the
expertise in this. If you don't want to learn this
is there's someone who does. Can there be this exchange in
good faith? Can there be this this forward
motion towards improvement towards like real change?
And I believe that more women now are willing to see that
(11:59):
there is the opportunity to change.
We don't need to be stuck in these ways.
And biggest difference I've seenis, man, nothing fuels a
movement quite like spite. And.
Right. Yeah, the first ever farm we
ever I have released. It was awesome.
You know, I learned a lot, but Ireceived an accidental voicemail
(12:20):
or they didn't know that they called me.
And they were very dismissive ofmyself as a farmer and as a
female farmer. And I've saved it.
And I share it at the beginning of the year when we start, man,
most of the time it's. It's now just laughs associated
with it. And like, look how far we've
come. And, you know, this person
(12:40):
didn't believe that we could. And, man, we did.
Amazing. Yeah.
And it lights that fire to say that you can't.
And then to have so many women, so many people be like, Yep, not
only can we, but we're going to.Absolutely.
So amazing working conditions. I mean, you're in Montana, so
it's cold, but. Whatever, it's cold, full of
(13:01):
grizzly bears. Every every volunteers room
comes with a can of bears space.But other than that, other than
the fact that it's cold and there are bears, you have
quality sleeping, quality housing, quality food.
You're treating your people withcare and with dignity.
You're doing it legally. You're building community.
(13:25):
And what is it costing you to dothis?
Because the, the perception thatwe have in the media is that or
that I've, that I've learned is that there is no money in
farming. And I've, and then I just heard
you say that the land is really expensive.
What is it other than human capital and some of its
volunteer capital? How are you making this work?
(13:46):
Yeah, that's the, that's the interesting part.
You know, I hope to break even every year.
And we're really grateful to have the Yellowstone
connections. I have the most amazing chefs
that I work with in town who arewilling to be like, Oh my God, I
have, you know, 400 extra poundsof Napa cabbage.
(14:07):
And one of my chefs will be like, Yep, we'll take it.
We'll do 2 rounds of kimchi thisweek.
Don't even worry about it. And so really like, what makes
the difference for me is like having that connection, like
this is one big circle. It is I grow the produce that
goes to the restaurants that hires the people who volunteer
on the farm who are then paid to, you know, they go out to
(14:31):
said restaurants. And it's all it's I love my
community because it's everybodysharing the same $20 bill.
And really, if if we don't make a cent and profit like a healthy
man wants for many things and a sick man wants for one.
And right now there's so much sickness of like the heart and
the soul and the spirit, which just seeking community and to be
(14:52):
a part of something bigger everytime that I'm like, hey, you
know, did you have a good day? And someone will give me just a
rattled off story of like their experience, not only on the farm
with the people that we're living with or the connections
that they've made here. Like that.
Even if I just make that, that'senough.
Yeah. And it, it sounds like there's,
(15:13):
there's lots of different ways and I'd love to dig into your
money personality because beforewe have done even and if you
haven't taken your money personality test yet, take it.
It's going to be in the show notes.
And that's all over my YouTube channel is that there are these
different money personalities and you spoke into brilliantly
what your currency is. And we need money.
(15:34):
Yes. What you're doing as a giver,
money personality, is you're using your strengths and your
currency, which is people and the earth, to create sustainable
living. That's what you're doing real
time because of who you are. Yeah, Thank you.
That made me feel way better. My test was like very
emotionally triggering, so I appreciate you putting it.
(15:56):
Yeah. What was emotionally triggering
for it for you about it? It was going through the list
and being like, hey, are you willing?
Do you pay for others even when you know you shouldn't?
I'm like, Yep, are you willing to pay your more than your fair
share for the betterment? I'm like, absolutely.
And just my experiences this year and the people that I've
(16:16):
met and the experiences that would have had with them, I'm
like, oh man, like I, I did all that.
But in the end, like, you know, we threw out a room to a single
dad and he couldn't work as manyhours, but he brought his
children and they collected seeds for me and I'm like, wow,
like that's a core memory for them and me forever.
(16:37):
I'm like, maybe that's worth more than the extra $20.00 I
could have made on that day. What it sounds like is everyone
wins though. Yeah, yeah.
That's to give our money personality is it isn't just
about you, an eternal profit andmaking sure that you're taking
care of first. It really is a paradigm shift of
(16:57):
what you've created at Yellowstone Farmstead is that
you're OK and everyone else is OK and that everyone eats,
everyone lives, everyone has each other, and if we go back to
the basics, isn't that what we're all looking for anyway?
That's well. I agree.
I agree. It's a new economy that you're
(17:18):
birthing. Yeah.
Birth is painful. Gosh.
It's so painful. It's so painful.
If I could share all of the stories and being in the money
industry, there's such a stigma around, well, she has to have
zillions and zillions of dollarsto know what she's talking
about. And that's exactly why I started
my podcast is to say there are there are so many ways for us to
be happy and healthy. And it doesn't require every
(17:40):
human being to be a billionaire in order to make that happen.
What it requires is people. And in this, in my world, in
your world, women standing up, stepping up, doing what we can
do, you're taking all of the history and all of the knowledge
that you've accumulated over generations and you're saying
the world can do better and you're showing the way.
(18:02):
You're showing the way real time.
How could someone listen to thisand take this back to their own
community and implement some of the things that you've created
real time at Yellowstone? Yeah, I would say that if you
see an opportunity to do something for your neighbor, if
you see an opportunity to do better or fill a need, and you
(18:24):
just need a little bit of help, ask for it and watch the magic.
You'd be surprised how many people are seeking the
opportunity to create that. And you are not alone, even
though everyone wants you to feel that way.
That's what I'd say. Try.
Yeah. And what do you do on the hard
days? Oh man, I have amazing friends.
I have amazing friends. I always seek to create in like
(18:47):
a real work life balance for thepeople who volunteer on the farm
and I do not extend that to myself, and I really should.
But on the hard days, I have friends whom I call.
I have my good friend Jen Walker, who is always there to
kick me in the pants when I'm feeling down on myself.
I have my neighbor Cindy, who knows I'm exhausted and
terrified of butterflies. I know it's silly, but we
(19:10):
release butterflies on a children's project where we
sponsor caterpillars into classrooms, and then they
release butterflies to either the greenhouse or the farm.
And I can't do that. And so she comes in to fill that
gap with a plate of chocolate chip cookies.
And I'm like, wow. Like I am so grateful to have
the opportunity when like, something's too hard for me or
(19:30):
when something's too much. So I have these amazing friends
who are willing to be like, Nope, Nope.
Keep going. You're going to do OK.
And just the extreme belief in that.
I live in a small town and you know, I'm not exempt from having
a town job. I'm always, I'm going to put my
money where my mouth is. So I work two days a week at a
local restaurant. And yeah, I have amazing people
(19:52):
who come in once a week to be able to be like, is that what
you did? Like, good for you.
Keep going. Like, hey, this is amazing.
And like, sometimes like, that'sall I need.
But yeah. Yeah, that's beautiful.
I love that. What would you looking forward?
How old are you now? Because you were 23 when you
started. How old are you?
Today, on October 1st, I turned 30 years old.
(20:14):
OK, great. Welcome to the 30s.
I felt 30 for for like since I was 21 I've been telling people
I was 32. I killed the module myself, but
yeah. I I have the privilege of
coaching and mentoring women that are in their late 20s,
getting closer to 30 and that there's a perception of
(20:36):
something that life, life is changing.
Life is different when you get into your 30s.
What do you hope for your for this decade, for yourself and
for the farm? Man, I have vowed to enter 30
fearless. I have vowed to like if
something like seems scary or seems difficult or like it might
not work out. The worst that can happen is it
(20:59):
might not work out and wouldn't you rather tried And so you
know, we're we're branching out.We are extending A handout to
other young people who want to do something differently.
We, we're approached by someone who wants to do sustainable
weddings. And so we're like, Yep, we're,
we'll welcome you here. We've reached out, someone
reached out to us about talking to our neighbors about
(21:20):
geothermal, but they're, they'reterrified and, and scared.
They don't know how to start that conversation because
they're very new. I'm like, you know what?
I'll make an introduction like you go, girl, let's do this.
And just just the commitment to like enter 30 fearlessly and
like encourage others to do the same.
So. I hope so too.
I know so I know so people, no pun intended, I guess, but
(21:41):
people are hungry for this, hungry for this, that there's,
there's so much more meaning to life than just money.
Yes, we need money to make things work, but there are so
many ways that we can make it work without so many resources
too. And ultimately what I what I see
happening for on the farm and what I'm hearing you say is that
(22:01):
it takes a whole lot of resources, but not necessarily
dollar. To make it work, absolutely it
takes. Courage and creativity and time
and heart and heart. Yeah, yeah, you got to, you got
to love it. You got to love it and love each
other even when it's hard. And I'm really grateful.
(22:22):
My my volunteers really love it.Like, and farming is so hard and
this end of this year has been so hard.
But even after like a hard day, we had a couple extra hours and
they're like, hey, you know, we've got a couple extra boxes
that we didn't use for delivery this week.
And I have several loaves of sourdough that I didn't end up
(22:43):
like giving away. Like we know that we can contact
somebody to find out who might need a little extra box of food
this week. Like let's go and, and sneak it
onto someone's porch. And I'm so grateful that they
have not only like the heart, but the energy to be able to be
like, Yep, I have one more like increment of energy and I'm
(23:04):
going to give it away. Love that.
What I learned from that is you can be as sneaky as you want
trying to drop off boxes of food, but everyone has a ring
doorbell and or camera somewhereand you're just going to get a
lot of photos of yourself looking really silly.
So. It's all good, it's all good.
Have you had to make any compromises of yourself in order
(23:25):
to pursue your dreams? You know, when I went into this,
when I graduated from college, Ihad a really good job in sales
for a well known agricultural company.
And you can be really good at something and hate it.
And I remember wanting to do this and knowing that like
agriculture and like the healingof people was going to be in my
(23:45):
colleague. I worked in a retirement
community in a memory care ward for a while where we built
sensory gardens. And that was big, but like not
big enough. And honestly, you know, my my
husband Chester was like, you know what, try it, do it.
And when I ran it by my friends,they're like, try it.
Like what's the worst that can happen?
(24:06):
And giving up a job where you made a lot of money to commit to
a job where you're not going to make a lot of money at all, but
you're going to make a lot of difference and a lot of impact.
Like was it really a sacrifice? I don't know.
Yeah. Well.
Having being I was I'm someone who started my life over at the
age of 37 and I did all the I did all the right things.
(24:29):
I was a 20 something. I pursued the career and got
married and had the kid and bought the house and my kids 8
almost 18. I love him.
I'm so glad I did that. But I did the thing that you're
just speaking into and at 37 years old, it all came crashing
down because it wasn't purposeful.
And so this this episode is for the givers, specifically for
(24:50):
those of you who have a big heart, who have a big dream and
know that you may have to compromise something financially
in order to get there. And what I'm hearing you say,
Sage, is that it's worth it. It's.
Worth it. It's worth it every minute,
every straight me, every, every extra dollar, like it's worth
it. Just that, you know, having kids
(25:13):
out to the farm, you know, we always, it's the turnip kids.
This is my favorite story is, you know, if you're willing to
give some and there's a little extra, like you'll never know
what you get back. And so we had some children out
from a local education organization come out to the
farm and we're learning about planting.
And so I gave them instructions to grab one handful of turnip
seeds. And when you give toddlers the
(25:35):
opportunity to grab one handful of turnip seeds, they grab 2 and
put the other one in their pocket.
Well, everywhere on the farm we had a, we had an irrigation pipe
explode and it like ruined a section of turnips for us.
But I'm not worried about it because I can actually see where
all those little kids went all over the farm because their
(25:55):
their little pockets were dropping turnips.
And so growing by the bathrooms is a big patch of turnips, like
growing in the walkways or turnips.
And we had no loss on those thisyear because, you know, they
took a little extra, but we got a lot back in return, even if it
was so. That's amazing.
Yeah, take from that what you can.
(26:15):
That's right. That's right.
So there is enough. There is creativity, there is
community, there are women coming together in your location
specifically to do what you can do.
It's totally possible. And I believe that you are in
the middle of it. You're 30, so there's so many
(26:37):
years to go. When you're in the middle of it,
you can't see it. But you are disrupting in a
major way the future of food on the planet today.
And I'm thank you. Thank you, it means a lot to me
sometimes need a little cheeringon.
I'm here for it. I'm like the biggest
cheerleader. Yeah, I.
Really appreciate that. Yeah, so if you're, if you're
listening to this, if you're watching this, please reach out
(26:58):
to Sage. Please let her know that you are
inspired by her and her story. Is there anything that you need
from the community right now? What can people do to pitch in
and support? Oh, man, you know, in the spirit
of what this farm is all about, like if you can, you must.
If you can give to your neighboror, you know, there's someone in
(27:18):
need or you have the time or theability to do something for
somebody else, do that. Especially as like there's still
a lag on food accessibility. Like even if it's going to take
a little extra time, it's going to mean the world to somebody
else. Please do that.
That's right. That's right.
We need a whole lot less than than we think that we do most of
(27:40):
the time. Absolutely.
Yeah. All right.
We're going to round out the show.
Thank you for being here today. I'm happy to be here.
This is great. Yeah, we're going to round out
the show with a rapid fire round.
It's my favorite game to play with kids, and it's my favorite
game to play on car rides. Are you ready?
I'm ready, OK. It's called this or that.
OK. OK goats or sheep?
(28:02):
Goats Save first or spend with intention.
Spend with intention. Tractor or ATV?
Tractor Mountains or ocean mountains?
Chickens or ducks? Chickens.
You know, I had to throw the farm questions in here.
Yeah, I love it. Bring it on.
Cash or card? Cash.
(28:23):
Abundant mindset or practical planning?
Practical planning. I love that sunrise or sunset.
Sunrise. Yeah, nothing like a good cup of
coffee and a sunrise, right? On a tractor while giving
directions. It's all the vibes.
Awesome crew that greet me with coffee in the morning when I get
(28:45):
there. Exactly the way I like it.
I'm so grateful. That makes all the difference.
Recent times, usually it's Here's who copied this, Brooke.
You sound like my husband. That's amazing.
OK, so I know you have a TikTok following.
Is that the best place for people to follow you, or what's
the best place where you want people to go?
You know, honestly, Instagram, we update our stories daily if
(29:07):
you're interested in them like the what goes on behind the
scenes or like meeting the people who volunteer on the farm
or right down to like meeting the barn cats who actually keep
the place running like the Instagram is the place to go.
Also, I'm always on there to willing to reach out.
Tik Tok's still a little new forme.
We had kind of a changeover of hands of social media.
(29:27):
And so, yeah, if you look us up on Yellowstone Farmstead and
Sugar Bee, come on through, I'd love to see you.
Yeah, for sure. So make sure you go and you
follow. What did you say?
Yellowstone Farmstead at Sugar Bee.
Yellowstone farmstead and sugar beet farms.
So this is Instagram. If you look at Yellowstone
Farmstead, you'll see us. OK, perfect.
And then anything else you want a young woman listening to the
(29:49):
show to know today. Man, if stop waiting for
somebody else to do it, it is better to do it and know that
you tried than to wait for somebody else.
Be fearless, keep trying. It's you.
It's you. I love that.
Thank you, Sage. Thank you, Lisa.
I really appreciate your time. Yeah.
(30:10):
We'll catch you next time, It's awesome.
Hey, it's Lisa and welcome to a new episode of Real Money.
Today I have a guest, Sage LeBlanc, who is the owner of
Yellowstone Farmstead. She is a 30 year old woman here
in America today who is disrupting and changing the
landscape of farming for women in small communities and for
America today, you're going to hear about how Sage founded
(00:22):
Yellowstone Farmstead at just 23years old.
She supplies food directly to Yellowstone National Park and
she's created a work trade housing model that attracts
young women from across the country.
You've got to tune into this conversation about what it takes
today for women with real heart,with real vision and a real
mission to make a difference. Sage is doing that.
(00:44):
You can do that. And I'm ready to dive in with
Sage. Let's go. love so much about
what you're doing is that you'redoing what you can in your
family with your generational history to make a difference not
only for the planet, but for women and for the industry that
(01:07):
gets across the board. You're like, well, I'm just
going to do something about it, and this is what I can do.
And I think that every woman cando something about it.
And this is just the lane that you chose.
Yeah, there was a moment of being like, someone has to do
something, and you get so sick of waiting for somebody else to
do it that even if this crashes and burns, I'll know, hey, I
tried, and it's not perfect, butdamn it, it's worth it.
(01:31):
Well, good. Let's talk.
Let's lean into that. I want to give my listeners some
back story. You can go do the research on
Sage. There's plenty of information
out there about the farm and howit started.
And ultimately there there came a point.
So I'd love to know what that point was because you were
young, you were in your early 20s.
Yeah, what? What were you noticing about the
industry and speaking? I'm I'm in the money industry,
(01:54):
but I don't know a lot about farming.
I know about mass farming and I'm educated enough to
understand that there are some trends in farming that need to
change. Yeah, absolutely.
Did you wake up in the middle ofthe night and say fuck this or
what happened? So, yeah, during college, I went
to school at Monte State University and was getting my
(02:15):
degree in agricultural education.
And I was putting myself throughcollege while working in
restaurants. And I loved everyone that I
worked with and I loved all these chefs.
And the integration of like restaurants and tourism in
Montana is so neat and and intermingled and right down from
the ingredients that we've unboxed that took forever to get
(02:37):
here. And then the quality was low,
right down to like sharing my tips with someone who wasn't
going to make rent that month. Like, I'm like, man, like there
needs to be something different.Or even the restaurants that we
are working with, some of them couldn't stay open during peak
tourism season because there's nowhere for anybody to live.
There's tons of people who want to work there.
(02:59):
You have tons of people who like, have the expertise who
want to make this place a community and there's nowhere
for them to live. And so there's nowhere
affordable. Now we have, we have whole
neighborhoods out here that are entirely Airbnb like they're,
they're empty for majority of the season because there's no
(03:19):
money to be made In the winter time after the corona boom,
there was huge buyouts of these like right down to like cute
little double wides with like noview but and, and no plow in the
driveway. But those were Airbnb's too.
And so the families that lived there had to find somewhere
else. And, you know, the wife was a
housekeeper at one of the local small hotels, and the husband
(03:41):
was a line cook, and their kids went to a local school.
So all of a sudden, this whole population of people was no
longer able to live in this area.
And I'm like, this isn't right. Like, we have to do something.
Like, we have to do something ifI want this place to stay a
community. And I need to figure out a way
to make everybody stay. And that's how this project is
(04:01):
really born. So we.
Yeah, we've been farming for a little while and supplying a
bunch of local restaurants and hospitals and involved with the
farmer school program a little bit.
But this year was really the turning point where I'm like,
man, if we don't do something now, something we'll wish we
had. So now how many, how many people
do you have living at the farm? Currently 0 because it's
(04:24):
November, but over the course ofthe summer we we circulated
several individuals through. At the end of the year, we had
six committed people. And I'm so lucky because all six
of those people said, hey, I can't wait to be here.
We'll be here in May. See you then.
And yeah, we have the opportunity to bring on a new
(04:45):
room where there's a new room available for us to be able to
fix up and and doctor and make available for a new person.
And I don't know if I told you alittle bit about this, but my
core group of people came to me,SAT me down and said, hey, you
know, the point of this farm andthe point of this project is to
like, support the community as much as we can.
(05:06):
And he said, how about instead of us bringing on someone else
from out of state, we bring on someone who is aged out of the
Montana foster care system. Like, you have to bust a new
acre anyway. Why don't we any profits that we
make off of this? Would you be comfortable setting
an aside for this person who's then going to enter the world
after that summer? And so when I was done crying
and trying to act tough and one of these people, I'm like, yeah,
(05:28):
that's a beautiful idea. And it's really cool to have
seen this project grow. Yeah, that is, it's beautiful
and it's it's, it's a project, but it really could, it could be
the future. It could be the future.
Farming. What you're doing specifically
is you're creating not just amazing whole food for
(05:51):
communities and for a National Park, but you're providing
housing, which is not normal in your industry.
Can you explain what's not normal about that?
Yeah, our housing is. So if you do have farm housing,
it is provided to like full timeemployees on a farm.
Like this is their whole goal. This is their whole thing.
And that that's not what we wanted to do.
(06:12):
I mean, we wanted people to havethe opportunity to make art and
have other little jobs and have a family and pursue the things
that really make us human. And so instead of having it be
like work related housing, we don't actually have any
employees. We have volunteers.
And if the volunteers choose to stay, we have housing available
(06:33):
to them. It's not fancy, it's more
bunkhouse style. You get a bedroom and a bathroom
and a kitchen and a living room that you share.
But it's pretty cute. But we only ask for 15 hours a
week. And so they've plenty of time to
go pursue the things that they want to do.
And what they want to do is workin the community.
(06:53):
We have people who help out with, you know, the local
schools. We have people who help out with
local chefs and drag those chefsto the farm to do farm table
events. So it's a, it's a beautiful
process. And, you know, there would need
to be some core changes in the way that we produce food.
Like, God bless anybody who's willing to like, take that on.
(07:16):
Like a very small percentage of the US feeds everybody.
I think if I would, I want more people to understand the
education behind it. I would want more farms to
involve others to be able to be like, hey, I want to teach you
how to do this. So then you can go on and do it
yourself. I think if we were able to
(07:36):
create these centers of education around the food system
and to welcome more people to stay and be involved, we'd be
able to create more farmers and more people who are willing to
lead the charge themselves. Yeah, because food scarcity is a
big conversation right now in the country and.
It's a big one. We're literally less than a week
(07:58):
out of the government being shutdown for a month.
Which foods insecurity was the conversation in the news in our
community in Las Vegas, too? My husband and I volunteered the
pantry, and there's this perception that there isn't
enough food. But it's not a food problem, is
it? Yeah.
What are the problems? US wastes incredible amounts of
(08:21):
food. There are no systems in place to
be able to move that along. Other nations across the world
like have a program where if something nears, an expiration
date becomes available to those in need.
And man, one of the things that we're all going to experience in
this lifetime, whether it be ourown or be the greed of others is
greed. And what we do is we've opened
(08:42):
it up to say like, Hey, if you don't believe in this, like
here's an opportunity to do something about it.
I physically don't have enough hands to be able to pull 400 lbs
of turnips out of the ground to donate to my community.
But if you'll come help me, that's just one more that I'm, I
will be able to donate. And my community flooded me.
(09:04):
They're like, Yep, we'll be there.
I'll help you. We had help from outside
organizations as well like like Food Shed is an awesome
organization that makes local produce available to the masses
and they help me even deliver tothe food bank, which was awesome
that. Is awesome.
Yeah, that's, that's incredible.This season is disruption.
(09:25):
So I've had multiple experts on and multiple people and all
kinds of different. I've had a doctor come on
talking about what's disrupting for women, specifically in the
healthcare industry right now. I had a real estate professional
come in and we're talking about disrupting in that industry.
And for you right now, this is ahuge disruption for the food
industry, which could be massivein implication in the United
(09:49):
States. We're seeing it in other
countries working so well. And what I heard you just say is
that it's not even a human resource problem because people
want to come and help and be a part of their own process.
So it's not a labor problem. What's the problem?
Why can't we get more fresh foodto more people?
(10:10):
Ability, you know and the cost of of everything I mean we we
deliver into Yellowstone in a ina broken down van then I got
second hand it's fluorescent yellow or in a Toyota Tacoma.
It is land out here to be able to not only grow things, but
house people. It's $100,000 an acre with no
(10:34):
electricity and no water. And so you have to have people
and organizations that are willing to, like, move greed out
of the way for the furtherment of their projects.
And I lucked out and I'm so grateful because I kicked down
the doors of those organizationswas like, do you want to do
this? And they said, yeah, but more
people need to be able to stick their neck out to be like, this
(10:54):
can work. You know, there is a way through
this. There is an alternative.
And when we're able to do that, more people are like, you know
what? Heck yeah.
Yeah, as a woman, having other women now as farmers, what
inspires you about that? Because that's not the typical.
And again, everything that you're doing is atypical.
(11:16):
But now we're seeing women farmers with other women, not
just volunteers, coming to live,coming to work.
How cool is that? But what, what is that?
What do you see possible there for women?
Man, what I see is people who are willing to be that giver,
like every woman I work with, all my best friends are like,
hey, like I'm willing to give you this time or like I have
(11:37):
this extra or like I'm I want tolearn this.
I don't have the money to give this to you, but I have the
expertise in this. If you don't want to learn this
is there's someone who does. Can there be this exchange in
good faith? Can there be this this forward
motion towards improvement towards like real change?
And I believe that more women now are willing to see that
(11:59):
there is the opportunity to change.
We don't need to be stuck in these ways.
And biggest difference I've seenis, man, nothing fuels a
movement quite like spite. And.
Right. Yeah, the first ever farm we
ever I have released. It was awesome.
You know, I learned a lot, but Ireceived an accidental voicemail
(12:20):
or they didn't know that they called me.
And they were very dismissive ofmyself as a farmer and as a
female farmer. And I've saved it.
And I share it at the beginning of the year when we start, man,
most of the time it's. It's now just laughs associated
with it. And like, look how far we've
come. And, you know, this person
(12:40):
didn't believe that we could. And, man, we did.
Amazing. Yeah.
And it lights that fire to say that you can't.
And then to have so many women, so many people be like, Yep, not
only can we, but we're going to.Absolutely.
So amazing working conditions. I mean, you're in Montana, so
it's cold, but. Whatever, it's cold, full of
(13:01):
grizzly bears. Every every volunteers room
comes with a can of bears space.But other than that, other than
the fact that it's cold and there are bears, you have
quality sleeping, quality housing, quality food.
You're treating your people withcare and with dignity.
You're doing it legally. You're building community.
(13:25):
And what is it costing you to dothis?
Because the, the perception thatwe have in the media is that or
that I've, that I've learned is that there is no money in
farming. And I've, and then I just heard
you say that the land is really expensive.
What is it other than human capital and some of its
volunteer capital? How are you making this work?
(13:46):
Yeah, that's the, that's the interesting part.
You know, I hope to break even every year.
And we're really grateful to have the Yellowstone
connections. I have the most amazing chefs
that I work with in town who arewilling to be like, Oh my God, I
have, you know, 400 extra poundsof Napa cabbage.
(14:07):
And one of my chefs will be like, Yep, we'll take it.
We'll do 2 rounds of kimchi thisweek.
Don't even worry about it. And so really like, what makes
the difference for me is like having that connection, like
this is one big circle. It is I grow the produce that
goes to the restaurants that hires the people who volunteer
on the farm who are then paid to, you know, they go out to
(14:31):
said restaurants. And it's all it's I love my
community because it's everybodysharing the same $20 bill.
And really, if if we don't make a cent and profit like a healthy
man wants for many things and a sick man wants for one.
And right now there's so much sickness of like the heart and
the soul and the spirit, which just seeking community and to be
(14:52):
a part of something bigger everytime that I'm like, hey, you
know, did you have a good day? And someone will give me just a
rattled off story of like their experience, not only on the farm
with the people that we're living with or the connections
that they've made here. Like that.
Even if I just make that, that'senough.
Yeah. And it, it sounds like there's,
(15:13):
there's lots of different ways and I'd love to dig into your
money personality because beforewe have done even and if you
haven't taken your money personality test yet, take it.
It's going to be in the show notes.
And that's all over my YouTube channel is that there are these
different money personalities and you spoke into brilliantly
what your currency is. And we need money.
(15:34):
Yes. What you're doing as a giver,
money personality, is you're using your strengths and your
currency, which is people and the earth, to create sustainable
living. That's what you're doing real
time because of who you are. Yeah, Thank you.
That made me feel way better. My test was like very
emotionally triggering, so I appreciate you putting it.
(15:56):
Yeah. What was emotionally triggering
for it for you about it? It was going through the list
and being like, hey, are you willing?
Do you pay for others even when you know you shouldn't?
I'm like, Yep, are you willing to pay your more than your fair
share for the betterment? I'm like, absolutely.
And just my experiences this year and the people that I've
(16:16):
met and the experiences that would have had with them, I'm
like, oh man, like I, I did all that.
But in the end, like, you know, we threw out a room to a single
dad and he couldn't work as manyhours, but he brought his
children and they collected seeds for me and I'm like, wow,
like that's a core memory for them and me forever.
(16:37):
I'm like, maybe that's worth more than the extra $20.00 I
could have made on that day. What it sounds like is everyone
wins though. Yeah, yeah.
That's to give our money personality is it isn't just
about you, an eternal profit andmaking sure that you're taking
care of first. It really is a paradigm shift of
(16:57):
what you've created at Yellowstone Farmstead is that
you're OK and everyone else is OK and that everyone eats,
everyone lives, everyone has each other, and if we go back to
the basics, isn't that what we're all looking for anyway?
That's well. I agree.
I agree. It's a new economy that you're
(17:18):
birthing. Yeah.
Birth is painful. Gosh.
It's so painful. It's so painful.
If I could share all of the stories and being in the money
industry, there's such a stigma around, well, she has to have
zillions and zillions of dollarsto know what she's talking
about. And that's exactly why I started
my podcast is to say there are there are so many ways for us to
be happy and healthy. And it doesn't require every
(17:40):
human being to be a billionaire in order to make that happen.
What it requires is people. And in this, in my world, in
your world, women standing up, stepping up, doing what we can
do, you're taking all of the history and all of the knowledge
that you've accumulated over generations and you're saying
the world can do better and you're showing the way.
(18:02):
You're showing the way real time.
How could someone listen to thisand take this back to their own
community and implement some of the things that you've created
real time at Yellowstone? Yeah, I would say that if you
see an opportunity to do something for your neighbor, if
you see an opportunity to do better or fill a need, and you
(18:24):
just need a little bit of help, ask for it and watch the magic.
You'd be surprised how many people are seeking the
opportunity to create that. And you are not alone, even
though everyone wants you to feel that way.
That's what I'd say. Try.
Yeah. And what do you do on the hard
days? Oh man, I have amazing friends.
I have amazing friends. I always seek to create in like
(18:47):
a real work life balance for thepeople who volunteer on the farm
and I do not extend that to myself, and I really should.
But on the hard days, I have friends whom I call.
I have my good friend Jen Walker, who is always there to
kick me in the pants when I'm feeling down on myself.
I have my neighbor Cindy, who knows I'm exhausted and
terrified of butterflies. I know it's silly, but we
(19:10):
release butterflies on a children's project where we
sponsor caterpillars into classrooms, and then they
release butterflies to either the greenhouse or the farm.
And I can't do that. And so she comes in to fill that
gap with a plate of chocolate chip cookies.
And I'm like, wow. Like I am so grateful to have
the opportunity when like, something's too hard for me or
(19:30):
when something's too much. So I have these amazing friends
who are willing to be like, Nope, Nope.
Keep going. You're going to do OK.
And just the extreme belief in that.
I live in a small town and you know, I'm not exempt from having
a town job. I'm always, I'm going to put my
money where my mouth is. So I work two days a week at a
local restaurant. And yeah, I have amazing people
(19:52):
who come in once a week to be able to be like, is that what
you did? Like, good for you.
Keep going. Like, hey, this is amazing.
And like, sometimes like, that'sall I need.
But yeah. Yeah, that's beautiful.
I love that. What would you looking forward?
How old are you now? Because you were 23 when you
started. How old are you?
Today, on October 1st, I turned 30 years old.
(20:14):
OK, great. Welcome to the 30s.
I felt 30 for for like since I was 21 I've been telling people
I was 32. I killed the module myself, but
yeah. I I have the privilege of
coaching and mentoring women that are in their late 20s,
getting closer to 30 and that there's a perception of
(20:36):
something that life, life is changing.
Life is different when you get into your 30s.
What do you hope for your for this decade, for yourself and
for the farm? Man, I have vowed to enter 30
fearless. I have vowed to like if
something like seems scary or seems difficult or like it might
not work out. The worst that can happen is it
(20:59):
might not work out and wouldn't you rather tried And so you
know, we're we're branching out.We are extending A handout to
other young people who want to do something differently.
We, we're approached by someone who wants to do sustainable
weddings. And so we're like, Yep, we're,
we'll welcome you here. We've reached out, someone
reached out to us about talking to our neighbors about
(21:20):
geothermal, but they're, they'reterrified and, and scared.
They don't know how to start that conversation because
they're very new. I'm like, you know what?
I'll make an introduction like you go, girl, let's do this.
And just just the commitment to like enter 30 fearlessly and
like encourage others to do the same.
So. I hope so too.
I know so I know so people, no pun intended, I guess, but
(21:41):
people are hungry for this, hungry for this, that there's,
there's so much more meaning to life than just money.
Yes, we need money to make things work, but there are so
many ways that we can make it work without so many resources
too. And ultimately what I what I see
happening for on the farm and what I'm hearing you say is that
(22:01):
it takes a whole lot of resources, but not necessarily
dollar. To make it work, absolutely it
takes. Courage and creativity and time
and heart and heart. Yeah, yeah, you got to, you got
to love it. You got to love it and love each
other even when it's hard. And I'm really grateful.
(22:22):
My my volunteers really love it.Like, and farming is so hard and
this end of this year has been so hard.
But even after like a hard day, we had a couple extra hours and
they're like, hey, you know, we've got a couple extra boxes
that we didn't use for delivery this week.
And I have several loaves of sourdough that I didn't end up
(22:43):
like giving away. Like we know that we can contact
somebody to find out who might need a little extra box of food
this week. Like let's go and, and sneak it
onto someone's porch. And I'm so grateful that they
have not only like the heart, but the energy to be able to be
like, Yep, I have one more like increment of energy and I'm
(23:04):
going to give it away. Love that.
What I learned from that is you can be as sneaky as you want
trying to drop off boxes of food, but everyone has a ring
doorbell and or camera somewhereand you're just going to get a
lot of photos of yourself looking really silly.
So. It's all good, it's all good.
Have you had to make any compromises of yourself in order
(23:25):
to pursue your dreams? You know, when I went into this,
when I graduated from college, Ihad a really good job in sales
for a well known agricultural company.
And you can be really good at something and hate it.
And I remember wanting to do this and knowing that like
agriculture and like the healingof people was going to be in my
(23:45):
colleague. I worked in a retirement
community in a memory care ward for a while where we built
sensory gardens. And that was big, but like not
big enough. And honestly, you know, my my
husband Chester was like, you know what, try it, do it.
And when I ran it by my friends,they're like, try it.
Like what's the worst that can happen?
(24:06):
And giving up a job where you made a lot of money to commit to
a job where you're not going to make a lot of money at all, but
you're going to make a lot of difference and a lot of impact.
Like was it really a sacrifice? I don't know.
Yeah. Well.
Having being I was I'm someone who started my life over at the
age of 37 and I did all the I did all the right things.
(24:29):
I was a 20 something. I pursued the career and got
married and had the kid and bought the house and my kids 8
almost 18. I love him.
I'm so glad I did that. But I did the thing that you're
just speaking into and at 37 years old, it all came crashing
down because it wasn't purposeful.
And so this this episode is for the givers, specifically for
(24:50):
those of you who have a big heart, who have a big dream and
know that you may have to compromise something financially
in order to get there. And what I'm hearing you say,
Sage, is that it's worth it. It's.
Worth it. It's worth it every minute,
every straight me, every, every extra dollar, like it's worth
it. Just that, you know, having kids
(25:13):
out to the farm, you know, we always, it's the turnip kids.
This is my favorite story is, you know, if you're willing to
give some and there's a little extra, like you'll never know
what you get back. And so we had some children out
from a local education organization come out to the
farm and we're learning about planting.
And so I gave them instructions to grab one handful of turnip
seeds. And when you give toddlers the
(25:35):
opportunity to grab one handful of turnip seeds, they grab 2 and
put the other one in their pocket.
Well, everywhere on the farm we had a, we had an irrigation pipe
explode and it like ruined a section of turnips for us.
But I'm not worried about it because I can actually see where
all those little kids went all over the farm because their
(25:55):
their little pockets were dropping turnips.
And so growing by the bathrooms is a big patch of turnips, like
growing in the walkways or turnips.
And we had no loss on those thisyear because, you know, they
took a little extra, but we got a lot back in return, even if it
was so. That's amazing.
Yeah, take from that what you can.
(26:15):
That's right. That's right.
So there is enough. There is creativity, there is
community, there are women coming together in your location
specifically to do what you can do.
It's totally possible. And I believe that you are in
the middle of it. You're 30, so there's so many
(26:37):
years to go. When you're in the middle of it,
you can't see it. But you are disrupting in a
major way the future of food on the planet today.
And I'm thank you. Thank you, it means a lot to me
sometimes need a little cheeringon.
I'm here for it. I'm like the biggest
cheerleader. Yeah, I.
Really appreciate that. Yeah, so if you're, if you're
listening to this, if you're watching this, please reach out
(26:58):
to Sage. Please let her know that you are
inspired by her and her story. Is there anything that you need
from the community right now? What can people do to pitch in
and support? Oh, man, you know, in the spirit
of what this farm is all about, like if you can, you must.
If you can give to your neighboror, you know, there's someone in
(27:18):
need or you have the time or theability to do something for
somebody else, do that. Especially as like there's still
a lag on food accessibility. Like even if it's going to take
a little extra time, it's going to mean the world to somebody
else. Please do that.
That's right. That's right.
We need a whole lot less than than we think that we do most of
(27:40):
the time. Absolutely.
Yeah. All right.
We're going to round out the show.
Thank you for being here today. I'm happy to be here.
This is great. Yeah, we're going to round out
the show with a rapid fire round.
It's my favorite game to play with kids, and it's my favorite
game to play on car rides. Are you ready?
I'm ready, OK. It's called this or that.
OK. OK goats or sheep?
(28:02):
Goats Save first or spend with intention.
Spend with intention. Tractor or ATV?
Tractor Mountains or ocean mountains?
Chickens or ducks? Chickens.
You know, I had to throw the farm questions in here.
Yeah, I love it. Bring it on.
Cash or card? Cash.
(28:23):
Abundant mindset or practical planning?
Practical planning. I love that sunrise or sunset.
Sunrise. Yeah, nothing like a good cup of
coffee and a sunrise, right? On a tractor while giving
directions. It's all the vibes.
Awesome crew that greet me with coffee in the morning when I get
(28:45):
there. Exactly the way I like it.
I'm so grateful. That makes all the difference.
Recent times, usually it's Here's who copied this, Brooke.
You sound like my husband. That's amazing.
OK, so I know you have a TikTok following.
Is that the best place for people to follow you, or what's
the best place where you want people to go?
You know, honestly, Instagram, we update our stories daily if
(29:07):
you're interested in them like the what goes on behind the
scenes or like meeting the people who volunteer on the farm
or right down to like meeting the barn cats who actually keep
the place running like the Instagram is the place to go.
Also, I'm always on there to willing to reach out.
Tik Tok's still a little new forme.
We had kind of a changeover of hands of social media.
(29:27):
And so, yeah, if you look us up on Yellowstone Farmstead and
Sugar Bee, come on through, I'd love to see you.
Yeah, for sure. So make sure you go and you
follow. What did you say?
Yellowstone Farmstead at Sugar Bee.
Yellowstone farmstead and sugar beet farms.
So this is Instagram. If you look at Yellowstone
Farmstead, you'll see us. OK, perfect.
And then anything else you want a young woman listening to the
(29:49):
show to know today. Man, if stop waiting for
somebody else to do it, it is better to do it and know that
you tried than to wait for somebody else.
Be fearless, keep trying. It's you.
It's you. I love that.
Thank you, Sage. Thank you, Lisa.
I really appreciate your time. Yeah.
(30:10):
We'll catch you next time, It's awesome.
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