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February 5, 2025 32 mins
In this episode of the Realistic CEO Podcast, we sit down with Rob Madrid, founder of digiarks, a digital marketing agency. Rob shares his journey from working in various industries, including sports and automotive, to finally taking the leap to start his own business. He discusses the importance of SEO, ad campaigns, and creating a strong digital presence. Rob also highlights the significance of networking and finding the right clients, as well as the challenges of balancing work and family life. Tune in to learn valuable insights about the path to becoming a successful CEO and the honest, no-BS approach to business. 00:00 Introduction: The Dream of Becoming a CEO 00:23 Welcome to the Realistic CEO Podcast 00:29 Meet Rob Madrid: Digital Marketing Expert 02:12 The Journey to Entrepreneurship 03:48 Taking the Leap: From Employee to Entrepreneur 05:53 Navigating Business Partnerships 07:52 Networking and Client Relationships 14:47 Honesty in Business: The No BS Approach 16:27 The Importance of Honesty in Business 16:51 Implementing the Hedgehog Concept 17:46 Building Effective Advertising Campaigns 19:44 B2B vs. B2C Advertising Strategies 21:44 Leadership and Employee Engagement 25:05 The Long, Lonely, Boring Work 28:29 Balancing Work and Family Life 30:13 A Life-Changing Experience 31:56 Conclusion and Final Thoughts
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