In this captivating episode, marketing expert Gee Ranasinha joins host Shawn Kunkler, founder of the Homeward Associates Group in San Francisco, to dive deep into the ever-evolving world of real estate marketing. From mastering buyer behavior to embracing smart segmentation strategies, Gee reveals how realtors can elevate their marketing game. Forget outdated, age-based approaches—learn why adapting to today's consumer habits (especially on social media) is a game changer!
They also unpack the power of building a strong brand presence, tackling the unique challenges individual agents face in an ultra-competitive market. Plus, discover the magic behind customer-centric marketing—how understanding your clients’ preferences (instead of your personal biases) is the key to real growth.
From the latest advancements in marketing technology to the emotional triggers that drive buying decisions, this episode is packed with actionable insights to help you stay ahead of the curve. Ready to create lasting emotional connections with your clients? Tune in now and transform your marketing strategy with empathy, creativity, and precision!
Special thank you to Andy Bovender and his team in the Carolinas for sponsoring this episode! https://bovenderteam.com/
Join the Waitlist for the Realtor180 Inner Circle Group https://www.realtor180.com/connect-with-us
Are you a Real Estate Agent without an assistant, then bad news... You are the assistant. To learn more about getting the help you need click the link: https://virtualwithrisa.com/
About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.
Hit that subscribe button now, grab a notebook, and learn that one thing that will help you turn your business around 180 degrees.
Watch the full episode on: https://www.youtube.com/@realtor180/videos
Connect with Us:
Follow us on Instagram @shawn__kunkler
For inquiries and collaborations, contact us at hello@homewardassoociates.com
Your host Shawn Kunkler is a licensed Realtor® in California DRE 01991440 and the founder of the Homeward Associates at COMPASS. ...
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