Ep. 75 with Julie Wenzlick | Founder, P&W Designs - Reclaiming Your Hue: A Podcast for Women Rediscovering Themselves in Motherhood & Entrepreneurship

Episode Transcript
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SPEAKER_01 (00:10):
Welcome everybody to Reclaiming Your Hue, where we
are dedicated to empoweringwomen to embrace and amplify
their inherent brilliance.
Our mission is to inspiremothers and entrepreneurs to
unlock their full potential andradiate their true selves.
I'm your host, Kelly Kirk, andeach week my goal is to bring to

(00:30):
you glorious guests as well assolo episodes.
So let's dive in.
Good morning, Julie.
Good morning.
How are you?
Good.
I'm excited to be here.
I'm so excited.
Another podcaster.
Yes.
We we get the drills.
We certainly do.
And talking off-air, we werelike, I'm going, well, you know

(00:51):
all the things about testingmics, making sure everything is
good.
You know, not too close, not toofar away.
I know.
Part of me wants to just liketease you and take it really far
away.
Oh my gosh.
I know.
Like I'll I'd figure out likehow to adjust the levels.
Or my husband would.
He's like the true editor.
So um, welcome.
I'm so happy that you're here.

SPEAKER_00 (01:13):
Thank you.

SPEAKER_01 (01:13):
And we had to what's really fun is that we were gonna
otherwise have this planned forlike months.
2026.
Yes.
And I had a gal who had toreschedule, poor child, got
hand, foot, and mouth.
And here we are.
So I was like, Julie.
Yeah.
That like literally less than 24hours.

(01:34):
And I was like, wow, that wasamazing.
I didn't, I didn't think that itmight work, but it works, and
you're here.

SPEAKER_00 (01:39):
Yeah, it happens to be my slow season at my
corporate job.
So I was able to take some timeoff.

SPEAKER_01 (01:44):
Which we're gonna dive into because the listeners
are probably like, corporatejob.
Wait a second.
All right.
Well, let's first start off bysharing with the listeners how
it is that you and I areconnected.

SPEAKER_00 (01:56):
So for your one-year podcast anniversary, I had a
friend invite me to yourcelebration, and that's how I
got to meet you through myfriend Sutton.
And then funny enough, I knewmany other people in the room.

SPEAKER_01 (02:10):
So it's a small world.
I know how amazing.
And it was so nice.
Like Sutton is to introduce us,and Sutton is gonna have a spot
on the podcast here soon enoughas well.
Shout out to Sutton because itis her birthday today, too.
Did you know that?
It's on my calendar.
So now I need to remember thetext her live, breathe, die by

(02:32):
our calendars.
Right.
Um, but yeah, she's she'll havea spot here on on the podcast.
But when everything was gearingup for the podcast anniversary
event, she was like, Well, howmany people do you want in like
through the doors?
And I was like, Oh, X amount.
And she goes, Well, where areyou at right now?
And I go, X amount.
And she goes, I have so manypeople that I'm just gonna here

(02:55):
you go.
And she just started firing allof these people at me, you being
one of them.
Yeah, we got the introductionbefore the anniversary podcast,
met you there.
Yeah, and now we've we've justsort of viewed one another
through the lens of socialmedia, which is fun.
And Julie, you crack me up.
There's been so many times whereyou've given me like, hey, have

(03:16):
you considered doing this?
I'm totally known for that.
Have you considered doing this?
And I was like, Well, am I bigenough to do this?
Am I like, should I do you'reyou're like, just do it.
Yeah, just do it.
So let's let's dive intospeaking more on behalf of what
I am talking about so thelisteners understand.

(03:39):
Before we do that, what camefirst for you?
Was it motherhood orentrepreneurship?

SPEAKER_00 (03:45):
So it's hard because I've always more than 10 years
I've dabbled in some sort ofside hustle.
So technically, I guessentrepreneurship.
Okay, but the current version ofmy entrepreneurship was after my
daughter.
Okay.

SPEAKER_01 (04:00):
Um why don't you share with the listeners what
that business is?

SPEAKER_00 (04:06):
Yeah.
So um I timeline-wise had mydaughter six years ago, and my
current version of PW designsreally started to come together
not that long ago.
Correct.
Uh January of 24.
So less than two years in onwhat I'm currently doing, which

(04:28):
is SEO, branding, web design,uh, really like leaning into
that side of things.
But it is kind of crazy to thinkof like a year ago or even a
year and a half ago, like thisdidn't exist.
And it's very far down the roadat this point.

SPEAKER_01 (04:44):
Yeah, no kidding, based off of what you had shared
with me about the income thatit's producing as well.
And um we can we'll get to we'llcross that bridge here in just a
little bit.
But I you had mentioned, hey, mycorporate gig.
Can you share with the listenerswhat it is that you do as like

(05:06):
your my day job?

SPEAKER_00 (05:08):
Your nine to five, your day job.
I think it's funny because it'svery different.
So again, create a field atnight and on the weekends, and
during the day, I am a financenerd.
So I am a senior workplaceretirement plan consultant with
the second largest insurance andrisk brokerage firm in the
world.
Um and lead our large marketMinnesota clients.

(05:33):
So I have clients anywherebetween 50 employees up to
20,000.
Um and wow.
And and what I do in likelayman's terms is I basically
meet with the executives who areresponsible for the 401k plan
and help them manage theirinvestments and compliance,

(05:53):
which there's a lot ofcompliance behind 401ks.

SPEAKER_02 (05:55):
Yeah.

SPEAKER_00 (05:56):
There's also a lot of legalities.
Um, so at any point,technically, I could be named in
a lawsuit because I am afiduciary, and so lovely.
Um, but it's it's I've done thatfor 15 years and it's kind of I
was just talking to my coworkerabout it.
It's very much I could do it inmy sleep, you know.
Interesting.
Okay.
Yeah.

SPEAKER_01 (06:15):
Okay.
So that begs the question, thenyou're doing something in the
financial, which is it'sanalytical.
Yeah, it's very left brain.
Super analytical.
Yep.
And then in the evenings, andprobably the weekends, I'm
assuming.
A lot, a lot, uh, evenings, alot, weekends, you are consumed

(06:38):
with something in a good way, bythe way.
The creative side.
Yeah.
Like true creative side.

SPEAKER_00 (06:45):
There are analytics that yeah, SEO is very
left-brained.

SPEAKER_01 (06:48):
Yeah, that are involved in this.
So, how did PW come intofruition?

SPEAKER_00 (06:55):
Everything, every side hustle I've ever had, and I
I've actually recommend this toother small business owners too,
is it's been by following my gutand just being like baby
stepping into it.
So the branding and web designside of it, I had in 23 done a
couple of websites for peoplejust because I knew how.

SPEAKER_02 (07:17):
Yeah.

SPEAKER_00 (07:18):
And they needed help.
I need to pause for just asecond because you knew how.
What my philosophy in life isI'll figure it out.
Like just so how did because Ihad to create backup.
Um prior to PW designs focusingon a CEO of design and branding,

(07:38):
I ran a custom planner businessfor three years.
And so I would work with smallbusiness owners to design
planners around their businessinstead of trying to fit their
business within like a big boxplanner.
And so that was creative andtotally whatever.
But then obviously I got to knowa lot of people through that as
well, and you know, create thenetwork that way.

(08:00):
And it's just been so that uhagain, I had to design a website
for that business and then diddesign work kind of on the side
for people.
And my friends were starting topush me.
My business used to go by PWplanners, and my friends were
like, No, but you do design workfor people too.
Yeah.
And she's so that's where PWdesigns came in.

(08:22):
Okay.
Um, so yeah, it's 24.
I had a friend who reached out,had designed a logo by herself,
and I was like, Well, will youjust let me like peek at it?
You know, create a more broadbranding and and design, and and
then it's just it's alwayssnowballed from there.
And that's the same thing withmy planner business.

(08:43):
It just kind of snowballed fromme sharing a custom planner I
created for myself.

SPEAKER_01 (08:47):
So okay, I am connecting dots here like no
other.
So I can imagine you have thetype of brain that just probably
knows how to organize your day.

SPEAKER_00 (09:03):
Oh yeah.

SPEAKER_01 (09:04):
Which is very advantageous in the
entrepreneurial world.
And dare I say it, even in acorporate position where you
know I'm super efficient.
If you've got if you haveflexibility, if you're given
flexibility in your corporateposition and you're you're like,
I've got all these things to do,you still have to have time

(09:28):
blocking, you still have tounderstand the planner side came
in.
Yeah.
Yeah.
Yeah.
This is so do you stillconstruct how your like
day-to-day, week to week, monthto month, year to year looks
like based off of like theplanner stuff then?

SPEAKER_00 (09:48):
Um I have a kind of.
And the reason I say that islike I was so when I was doing
planners and early motherhood, Ifelt like I was able to follow a
schedule and like have a plan.
And I think I'm moving too fastnowadays to like slow down and

(10:10):
actually make the plan.
Um, but I always get to a point,and I'm sure other people feel
this too, where you just likeyou have too much, and then you
all of a sudden have to likestop and write it all down and
brain dump and kind of andunderstand at some point or
another that boundaries do needto be set into motion as well,

(10:32):
which isn't difficult.

SPEAKER_01 (10:35):
Okay, so you had the planner business, and how many
kiddos do you have?
One, you just have one, yeah.
And how old is she now?
Six, she's six years old.
Yeah, how old was she when youstarted doing the stuff with the
planner business?
Two, she was two years old.

SPEAKER_00 (10:54):
Yeah, okay.
Um, and I was a body coachbefore that.
So, like I said, I've had a lotof iterations of
entrepreneurship.
I've always been looking to likeadd side hustle money,
basically.

SPEAKER_02 (11:04):
Yeah, yeah.

SPEAKER_00 (11:05):
Um, and before that, I flipped furniture, so yeah.
Um, you crack me up.

SPEAKER_01 (11:10):
It's I talk to me a little bit.
I I've got to understand this.
Talk to me a little bit aboutjust personality-wise or maybe
how your brain works.
Are you more like I need to havea creative outlet, but I am
super analytical because I feellike when people fall into an

(11:31):
analytical mindset, they theytap out on the creative side and
they just outsource it.

SPEAKER_00 (11:37):
Yeah.
Right?
No, I I tend to be more of theI've always said for as long as
I can remember that I'm equallyleft and right brained.
And interesting.

SPEAKER_01 (11:47):
I can't say that I've had and and forgive me,
guests who have been on thepodcast that are listening right
now that could say that they areboth right and left, but I don't
know if I've seen that or feltthat.
So I do want to talk about thisa little bit more.
Yeah.
Pardon my stomach.
So hungry right now, apparently.

SPEAKER_00 (12:08):
Um, yeah, so I what I joined my corporate job 13
years ago.
Okay.
And at that time, our divisionwas small, and I was able to
create and create systems andcreate things nationally, and I
do a lot less of that now.

SPEAKER_02 (12:28):
Okay.

SPEAKER_00 (12:28):
Uh, we've gotten a lot bigger, there's a lot more
cooks in the kitchen, and alsomy book of business is too large
for me to really focus on likeoutside projects.
Um, so this allows me thatcreative.
I can't sit, and and that's kindof what I was talking about even
before we started airing.

(12:49):
Like, there's there are peoplethat can rest and just like
chill at night.
I am not one of them.
And it is a problem.
I'm not saying it's not aproblem.
But um, so having something, Imean, I could color or or do
something else, but why not makemoney doing it?
I don't know.

SPEAKER_01 (13:09):
Uh I enjoy the mindset.
I also enjoy the the rawnessaround like this.
I can't help it.
Yeah.
There is so many individuals whohave either been a guest or who
are listening right now, thatthat is very much up their lane.

(13:29):
They that's part of the reasonthat they have explored
entrepreneurship or have goneinto entrepreneurship.
It's like, I just can't not dosomething.

SPEAKER_00 (13:39):
So and everything that I've done, whether it's the
body or the planners or now thisversion of PW designs, like
helping, it always goes back tomaking somebody else's life
better or business better.
Um and I just get so much joy ofseeing the light bulbs click

(14:01):
with business owners, of like,oh that makes sense.
Yes.

SPEAKER_01 (14:05):
Yeah.
Yeah.
All right.
I can't help but wonder what hasharmonization with motherhood
looked like because you have a apretty demanding, or maybe not,
you you tell me demanding job.

SPEAKER_00 (14:25):
Because you travel too.
I do not too often, but I dotravel.
I travel less now that I had mydaughter.
Um prior to having my daughter,I would go to South Dakota and
Arizona and California and uhMissouri and Wisconsin and all
the places.
Um, when I had my daughter, Iwas still managing the Minnesota
team at that time, and Ioffloaded travel clients so that

(14:48):
I could be home.
Sure.
Um, and then I also stepped backfrom management in 22, which was
an amazing decision.
Um and but I I think I strugglethe most with that the
expectations around motherhoodbecause I am less present than

(15:12):
the majority of mothers I know.
Tell me more.
Well, I I see so many and uh notto like compare to social media,
but these are people I know inreal life too.
But I see so many people onsocial media, people I know in
real life, talking about howthey got into business so they
could have flexibility and to bemore present with their kids.

(15:33):
Um, or to work part-time hoursand a full-time income.
You know, that saying.
And in reality, I'm not the leadparent.
I will see my daughter duringdinner time hours-ish, like
whatever.
She gets home from school aroundfour until six, so a couple
hours.

(15:53):
And then lately, now that she'sa little bit older, we've also
been, I will work and I workreally bad ergonomics, but I
work in my bed a lot.
Um, so I'll work in bed and thenshe comes in colors next to me
for while I'm working for anhour or so at night.
But it's not like quality, youknow, it is quality time to me,
but I'm not the mom who's likefull-time parenting, right?

(16:18):
I am working every night.
I'm working on the weekends.
Matt takes her and does errandsso that I can work on the
weekends.
And um, so it is really hard tolike I feel fine about it, but
then I see other moms talking,and I'm like, am I a bad mom
because I'm only spending anhour or two with her?

SPEAKER_01 (16:38):
You know, I want to challenge this narrative.
I do.
Your mothering is yourmothering.
You have a roof over yourdaughter's head.
Yeah.
I presume a safe, healthyenvironment for her.

(17:01):
Clothes on her back, food thatshe consistently able to eat.
When you compare to, I mean, andthis is just the challenge of
social media too.
It's such a catch-22.
We understand as businessowners, there's a need for

(17:25):
social media.
But then there's also um do youknow Laura King?
Does that name ring a bell?
So Laura King is she's beenheavy in corporate recruiting
for quite some time and ismaking a pivot out of that realm

(17:45):
and starting her own coachingbusiness.
She just wrote a book.
I connected with her yesterdayand she So she's local?
She's local.
Um, she had sh we were talkingabout social media and how we
have to be intentional aboutthat time.

SPEAKER_00 (18:04):
Yeah.

SPEAKER_01 (18:05):
That we're on social media so that we don't fall into
this rabbit hole of comparison.
It's um, I literally wrote itdown consumption versus what's
the other C word?
I don't know.

SPEAKER_00 (18:20):
But I get where you're going.
Creation.
Okay.
Yeah, yeah.

SPEAKER_01 (18:23):
Creation verse over consumption.

SPEAKER_00 (18:25):
Yeah.

SPEAKER_01 (18:25):
And being intentional about like time
blocking that time or whatever.
Okay, so I was like, it's sosimple, it's stupid.
You know what I mean?
It's so simple, it's stupid.
And then how are weintentionally like connecting
with people on social mediaversus consuming so that as
mothers, we're not falling intothis trap and rabbit hole of

(18:46):
comparison to what the next momis doing or not doing for that
matter?
We literally live in uh UnitedStates of America.
We're cushy, okay?
For the most part, most of usand most of the women who have
been on this podcast are cut, wehave cushy, like it's cushy.
It really is.

(19:07):
There are literally people.
Now I'm gonna get on a soapbox,but in third world countries,
right, individuals who arehomeless, single mothers who are
it's day to day for their child.
Like, where am I gonna go stay?
I'm couch hopping, you know,like so.

(19:29):
But I think you're doing giveyourself some grace.

SPEAKER_00 (19:34):
But I think it's hard when and it's it's
obviously the community yousurround yourself with.

SPEAKER_02 (19:40):
Oh yeah.

SPEAKER_00 (19:41):
Um, but for me, so I have my corporate job, and my
coworkers on my corporate job,most of them that's all they do.
I I know one that does more, butin general, most of them they
have their job, they have theirfamily.
It's two things, right?

SPEAKER_02 (19:58):
Yeah.

SPEAKER_00 (19:58):
And then my friends who have businesses, they have
left corporate America.
And so I don't have in mycommunity, there is a very
limited number of people thathave a child, are running a
business, and are workingcorporate America.
Like, I do not have really Iagain asterisks because I can

(20:21):
think of a few people and Idon't want them to get mad if
they listen.
But like in general, right?
It's not the norm.

SPEAKER_02 (20:27):
Yeah.

SPEAKER_00 (20:27):
And therefore, then it makes you feel like, well, am
I what what's different aboutme?

SPEAKER_01 (20:35):
Well, share what's what is different because we
talked about it off air.

SPEAKER_00 (20:41):
Yeah, true.
Um I it is what we were talkingabout was there, I get the
question all the time, like,when are you gonna take PW
designs full-time?
And I'm blessed that this yearin 2025, when we're recording
this, I I made more in my sidehustle this year than I did my

(21:02):
first two years in corporateAmerica.
And no, granted, it was 15 yearsago, but like still um insane to
me.
And the f I am replacing aentry-level wage position at
this point.
But I'm not entry-level in mycareer, and I am the
breadwinner.
Uh, my husband is lead parent.

(21:24):
He does not work full-time, heworks April through November and
like 30 hours a week, max.
Okay.
So, like, I don't I love thestability of a corporate job.
And like people always, like,when are you gonna?
I'm like, I don't know if I everwill because the stability of
having a salary like is reallynice.

SPEAKER_01 (21:48):
Knowing that you have that analytical side to
your brain, my guess is thatyou've got spreadsheets and the
numbers have to make sense,especially in your circumstance
where it's a you it's a uniquecircumstance.
Yeah, it truly is.
I and you had asked me off air,like how many of the guests on

(22:11):
the podcast who did leavecorporate were the ones that
were the breadwinners.
And I'm like, I gotta reallythink through that.
I I can't off the top of myhead, I can't remember.
Right.
Um, but it is truly a uniqueposition to be in, and it it
does force you, you Julie, tohave to go, well, what would the

(22:35):
number have to be to make sense?
Because entering into fullentrepreneurship means that you
let go of the benefits.
Yeah, I know.
And so how do you capitalize onyou know balancing that out if
you're going to make atransition?

(22:56):
Insurance for a self-employedindividual um is different.

SPEAKER_00 (23:03):
Yeah, we've actually looked into it because I don't
love my corporate insurance, butyeah, it's it's different.

SPEAKER_01 (23:09):
Yeah, it is.
And so, you know, the numbers,the math has to math in order to
be able to say, okay, now istime to cut the cord.
And any other decision besideslike what you're doing right now
would be entrepreneurialsuicide.

SPEAKER_00 (23:29):
Yeah.
Well, and the thing is, is likealso just thinking through, I
mean, even the friends that Ihave that have left corporate,
their husbands have they madeit's more like a 50-50 income
relationship, if that makessense.
You know, where it's like, oh,they both might make entry level
six figures.
And yeah, so if one of them'swalking away, yeah, it's it's

(23:49):
difficult, but they can pennypinch in order to make it work.
Whereas I like we can't do that.
So trying to scale up to myincome on the side while also
working full-time, yeah, is likea really difficult thing.
So our goal is is that so wehave student loans, and we've
had I'm very transparent aboutthis because I'm going to be

(24:11):
proud when they're paid off.
Uh so we graduated with like165,000 in student loans.
Okay.
Um, and we're 15-ish years in.
Okay.
Um, my goal is that they will bepaid off in December of 26.
Okay.
And I should, if my businesscontinues on this trend, be able

(24:32):
to do that.
Okay.
Because basically, my entirebusiness income is going to our
student loans, which is superfun though, because it's like I
feel like the snowball isfinally snowballing.
Yeah.
Yeah.
Um, but after that, I'm like, Idon't, I, yeah, I don't know
what that looks like.
Because now we're gonna have allthis money that we don't have

(24:56):
right now.
So we'll see.

SPEAKER_01 (24:58):
You know, and it's so I'm thinking back through
other guests who I've had on inthe conversations.
Like, we haven't really gonesuper in depth into like the
this income is going towardsthis to pay this off sort of
situation.

(25:19):
And I think that that's it'spretty honorable, you know what
I mean?
It you're like, I hate the factthat not only am I paying off
student loans, but there's alsothe interest that's accruing.
So it's like for sure, you yes,yeah.

SPEAKER_00 (25:34):
We've paid over 200,000 in student loans at this
point, and we're not even doneyet.
Yeah, and it's just crazy.

SPEAKER_01 (25:40):
But you have an end goal in mind and you've talked
through what that goal is, andthen it's just, you know, it's
just gravy after that.

SPEAKER_00 (25:51):
Yes, yeah.
It'll I mean, once our studentloans are paid off, it'll be
thousands of dollars a monththat we get back.
And that is where then weactually then I can start
dreaming, is is kind of what Isay.
It's like, but I've had 15 yearsof these student loans of the
over a thousand dollars a monthof payments, where you know,

(26:12):
you're just like, what does lifeeven look like without that?

SPEAKER_01 (26:15):
I know, I know.
Oh my gosh, where did you go toschool?
St.
Thomas.
Um oh my gosh, I went to St.
Mary's University to get it.

SPEAKER_00 (26:24):
I totally, I totally get it.
But again, being from, andyou're also from Wisconsin, um,
being from northern Wisconsin,my parents made a humble living.
Like they are retired and theydid amazing saving, but I did
not get help financially forschool.
Yeah.
Uh I mean, I shouldn't say Ithey did, but unfortunately at
St.
Thomas it went like a semester.

SPEAKER_01 (26:45):
Yeah.

SPEAKER_00 (26:46):
Um, yeah.

SPEAKER_01 (26:47):
And St.
Thomas is so for all of you whoare listening who are not
familiar, St.
Thomas is um, it's a reallyprestigious academy or
university, private universityhere in the Twin Cities.
And um, it's a part of the Mayakdivision.
So what I'm speaking to, the theuniversity that I went to is St.

(27:08):
Mary's down in Winona.
And on the scale of all of theuniversities in the Mayak
division, St.
Thomas is by and large the mostexpensive.
Yeah.
I'm pretty sure.

SPEAKER_00 (27:21):
I think Gustavis might be slightly expensive more
expensive.
But like, but yeah, it's upthere.
Um, and it was back then, Idon't even know what it is
nowadays, but it was up thereback then.
And, you know, I went to schoolfor finance during the financial
crisis.
And so that was a whole notherballgame.
Um, and so did my husband, andhe never got a job in finance

(27:42):
out of school because of that.
Um, and so he graduated with allthese student loans and then
never used his degree, but westayed together, so there's
that.
We're we're we've stuck throughall of it.
Yeah, yeah.

SPEAKER_01 (27:58):
But he has a seasonal position, I'm assuming.

SPEAKER_00 (28:01):
He owns his own lawn care business.

SPEAKER_01 (28:03):
Um, nice.

SPEAKER_00 (28:04):
So we made that transition when Danny was born.
That was one of the decisions wemade.
Was I remember I vividlyremember sitting on a plane, I
think I must have been pregnant.
Um, so it was like January of2019.
She was born in April of 2019.

unknown (28:22):
Okay.

SPEAKER_00 (28:22):
And like we were doing the math of his take-home
pay, how much he was working,uh, and what daycare would cost.
And we're like, this justdoesn't make sense.
I'm like, you're literallyworking for us to pay daycare.
Like it was the math didn'tmath, as you say.

(28:42):
And so we, I can't remember ifit was 2019 or 2020, but very
one of those summers, we werelike, nope, you're just gonna
make your own business at thispoint.
And I, because of COVID at thislike 2019, we did have some
care.
We had like two days a week, andthen I would just figure it out,
and Matt would figure it out.

(29:03):
And then 2020, when COVID hit,we my corporate job went
full-time home.

SPEAKER_02 (29:09):
Yeah.

SPEAKER_00 (29:10):
And so he would go back and forth between helping
watch our daughter, who was oneyear old, and then he would go
out during nap times and be gonefor the afternoon.
And like if she napped well, Icould get my work done.

SPEAKER_02 (29:24):
Yeah.

SPEAKER_00 (29:25):
But if she didn't nap well, it was, you know,
challenging.
Yeah.
And like, you know, 2020corporate job, like they didn't,
they knew kids were home, theydidn't care.
Yeah.
Um, but like looking back, I'mlike, man, that was that was a
lot.
Tough.
Yeah.

SPEAKER_01 (29:41):
Yes.
When Maddie was she would havebeen probably about eight
months, nine months, eightmonths old.
Um, we pulled her out ofdaycare.
Yeah.
Because we needed to ensure thatwe were sticking within our
budget.
We were also in slow season forbore both at that point.

(30:04):
I was in mortgage still.
And then so you know, during thewinter, it's slow.
So we were like looking at thenumbers, going, We gotta, we
gotta cut somewhere and youknow, two thousand dollars
later.
Yeah.
So she was at home with me.
Um, it was it was not like wehad help.

(30:24):
Yeah, we had help from Nana,Joe's mom.
And then so who's here, and thenmy mom would come up from
lacrosse and spend a couple ofdays here too.
So we were hosting, yeah.
And then also, um, you know, andGod bless both of them, but you
know, shit came up, yeah.

(30:46):
Like, so sometimes Nana would berolling in and it's like 9:30,
10 o'clock, and I've gotta I'vegotta hop on a Zoom or I've
gotta have a phone call or I'vegotta go to a coffee meeting.
And it was just like you justhad to make it work.
Yep.
And then on the other side ofthat, it's elevating the stress
levels.

(31:06):
Yeah, it just really is.
So this is a nice little segueinto as you've sort of gone
through these different seasons,yeah.
What has self-care looked likefor Julie?

SPEAKER_00 (31:20):
Um, part of my story is that I, especially since
having Danny, I struggle prettymassively with anxiety.
Okay.
Um, so self-care for me hasdefinitely ebbed and flowed, but
um reading books is a huge one.
So I read every night until Ifall asleep.

(31:42):
Um so I've read like 50 booksthis year again, 75 last year.
Um but they're all likelighthearted, not self-help.

SPEAKER_01 (31:52):
Not the not the growth, no self-help, all that
stuff.

SPEAKER_00 (31:55):
Okay.
Um is it non-fiction or fake?
Whatever the uh fiction.
Okay, I always get those twomixed up.

unknown (32:01):
It's okay.

SPEAKER_01 (32:02):
Non-fiction is always gonna be like real big
true stories, and then fictionis yeah.

SPEAKER_00 (32:09):
So I read a lot of fiction.
Um, I also walk, and it's funnybecause pre-my daughter, I hated
walking.
I thought it was a waste oftime.
And now I'm like, love it.
Love.
And I also, if it counts, I havemy sister-in-law is my best
friend, and we literally talkevery single day.
And so, like a 30-minute walkconversation with her, like just

(32:33):
fills your cup up so much.
Yeah, because we I mean we knowso much about each other's lives
at this point.
Like, I can name all of ourcoworkers, I can name what she's
working on in her job, like allthe things, and like same thing,
like you know, you just get eachother and I can vent, and she
just gets what I'm ventingabout.
Um, so I it's little things likethat.

(32:54):
I have tried over the years withmy anxiety meditation or tapping
or things like that, andalthough they help, it's just
the like doing it part.

SPEAKER_01 (33:07):
Yeah, that's the hardest.
The habit, the building of thehabit, yeah.

SPEAKER_00 (33:13):
Um, but I have had to do a ton of I also have
health issues, and yes, they'reslightly stress-related.
So I'm not saying I'm perfect.

SPEAKER_01 (33:24):
No, nobody wants to hear perfect stories on this
podcast.
That's not the point of it.
It's to to dive into like therealities of what motherhood
looks like in conjunction tohaving a business.
Yeah.
And your circumstance, yeah, acorporate position, too.

SPEAKER_00 (33:44):
Yeah.

SPEAKER_01 (33:44):
Yeah.

SPEAKER_00 (33:45):
And so I do technically am diagnosed with
like adrenal fatigue, which islike, you know, the stress
response side of things.
Yep.
So I I work with an integrativemedicine person to work through
like all the things there.
So I'm super into functionalmedicine, integrative medicine.

SPEAKER_01 (34:02):
Awesome.
All the things.
Same girlfriend.

SPEAKER_00 (34:04):
But again, I had to learn like all of that I learned
postpartum too, because uh I hada decent pregnancy, like I
didn't have massivecomplications.
Yeah, but postpartum for me wasway harder than pregnancy and
just like the like mental sideof it, and yeah, it's a lot.

(34:25):
And oh, I know.
I was not prepared for and likeI didn't think I was more
anxious than the average personor whatever, but then like
looking back my first year andlike making sure I clocked
everything, you know, and hadeverything on a time.
I mean, analytical side, right?
I mean it's yeah, fine.

(34:45):
But I mean, I remember callingmy sister-in-law at one point
and being like, What am I doingwrong?
And she's like, It's okay ifthey just cry.
Like, yeah, sometimes they justcry to cry.

SPEAKER_01 (34:53):
Yes, and like, but no, I know.
So, did you ever do anything umwith ama mama parenting?
Like, um, any like after post-No, I didn't even know like
anything.

SPEAKER_00 (35:09):
So one of the people we know in common is Stephanie
from How to Mom.
Yes.
Um, and I um I've worked behindthe scenes in her business now
for over a year and absolutelyobsessed.
I also did a custom planner forher that she still like orders
um regularly.
Um and so that's kind of how wefirst got introduced.

(35:29):
Yeah.
But I met all of my wellness,doula, all the things after.
After.
Like I didn't even know doula'sexisted when I was pregnant.
And I like the network of peopleI know now in that space is just
insane.
And I'm like, and I've we werealways a one and done.
I'm like, dang it, I can't evenuse these resources.

SPEAKER_01 (35:50):
Yeah, I know.
Well, and Courtney Tanaka isanother um mutual connection for
us as well.
And uh shout out to Courtney.
And I think, did you guys meetat the anniversary event?
Yes, we did, and then I got towork on our website after that.

SPEAKER_00 (36:05):
I know.

SPEAKER_01 (36:06):
So and she had nothing but like high praises
for you.
So shout out to you for that.
So yeah, that's a good one.
I mean, the world is small.
It is okay.
So back to what you're speakingto, Julie, and I want to praise
you for the vulnerability aroundthis because I am certain that

(36:28):
there are many listeners rightnow that are going, yeah.
Especially as it pertains topostpartum, and just that the
transition, the identity piecethat is happening where you're
like it's just you and yourhusband at that point, and now

(36:51):
you have to navigate, and it'sthere's an official term for it,
it's um matrescence.
Uh so Dr.
Michelle Hagerty, do it is shein that like she just had her
interview not too long ago.

SPEAKER_00 (37:05):
No, but I know somebody else who does talk
about matrescence and actuallyhas a apparel line that goes
along with it.
Um, Samantha Hall, who's alsolocal to the Twin Cities.

SPEAKER_02 (37:14):
Oh.

SPEAKER_00 (37:15):
Um I should talk to her.
I was gonna say, so you probablyshouldn't like so.
I have some of her sweatshirtsand stuff too, and like um I
don't know, I can't remember theexact saying on one of her
sweatshirts, but it's somethinglike it's supposed like you're
not doing anything wrong.
It is this hard, or somethinglike that.
And yeah, yeah.
So she's she's the one thattaught me about that term of
matrescence.

SPEAKER_01 (37:36):
Oh, it just when I stumbled, and there's a a woman
over in um the UK.
Let me back up.
There was an article that I cameacross on matrescence, and I
read through it, and I remembersending it to one of the other

(37:56):
gals who's been on the podcast.
She's a dear friend of mine,too.
And I was like, this, this isit.
Like, this is exactly why I'mfeeling the way that I'm
feeling, why all of us as womenat some point or another are
feeling these challenges.
And then I started Googling itand came across this woman over
in the UK, Zoe Last Name isEscaping Me.

(38:18):
She's written a book on it, shehas a podcast, and I'm like, I
need to reach out to her andlike talk to her about this.
She's kind of a big gig, youknow, but eventually we'll
eventually I feel like we'll dosome sort of collab.
But that in it, that word isjust so encapsulating to the

(38:42):
essence of that transition fromI'm not a mom to I am a mom.
Yeah.
And all of the emotions that uhcome in tech with that and the
the ripple effect that comeswith it as well.

SPEAKER_00 (38:57):
For me, it's definitely the ripple effect
because I I don't know how likemy mom would probably roll her
eyes, but I didn't know Istruggled with anxiety until I
became a mom.
And then it just like itamplified us.
Yes.
Yeah.
And I uh spent years kind oflike evaluating that.
My dad has severe anxiety, so Ishouldn't be surprised.

(39:19):
But I remember calling my mom atone point a couple years after
like Danny was still a toddler,and I was like, So do we think
that I struggle with anxiety?
And she's like, Oh, I've knownsince high school.
I'm like, why didn't you tellme?
Yeah, like hello.
Yeah.
Um, so yeah, it's it's andagain, that all came out with

(39:39):
having being responsible forsomebody else, like is what
really amplified it for me islike I can't control everything
in her life, and that is really,really hard.
Oh yeah.
Even to this day, and especiallynot um even to this day with
like what happened withAnunciation.
My daughter goes to a privateCatholic school and was in

(40:02):
church when that happened.
Um yeah, and it just yeah,girlfriend.

SPEAKER_01 (40:08):
I like I can feel the the waves of emotions coming
up and well and again, you'renear here too.
We're near here, we're near toAnnunciation.
Maddie goes to an academy that'swithin a church, yeah.
And so all of the wheels startgoing.
You're like, what's what are theprotective measures?

(40:29):
And there's not good.
Well, I there is on our end, butit's it's not enough.
It's not enough, right?
Right.
And now we could go down the thepolitical side of this, and I
don't I don't know, but it'sright now, but like it's it is
so challenging to try to justput that at bay and go,

(40:53):
everything is fine.

SPEAKER_00 (40:55):
Well, you have to because there's nothing else you
can do.

SPEAKER_01 (40:57):
Like you literally, as a mom, have to put this whole
different mask on with yourchildren.

SPEAKER_00 (41:04):
Yeah.
My daughter came home that dayand she goes, Oh yeah, we had
inside recess today because itwas raining outside.
It wasn't raining that day.
Yeah.
And I was just like, Oh yeah.
Uh-huh.
And then she was like, Yeah, andand then the other day she made
a comment about how she's like,Yeah, we always have a police
officer at our school now.
And I was just like, Yeah,they're just there to hang out.

(41:26):
And like, you know, becauseshe's six.
We don't explain anything atsix.
But like it is it's it's weird.
And I love um, I love the schoolthat she goes to.
I'm obsessed with that school,but it is like it just any
school nowadays.
And it it it doesn't, it trulydidn't hit me until it happens

(41:48):
in your state.

SPEAKER_01 (41:49):
Yeah.

SPEAKER_00 (41:50):
And then once it happens in your state, you're
like, hold on.
Yeah.
And unfortunately, it'ssomething where it's like you
still have to go, it's not gonnahappen to me.
Because what else are you gonnado?
Right.
Like, you can't spiral foreverabout it.
And I know it's you just kind ofhave to like, okay, well, yeah,
you know.

SPEAKER_01 (42:08):
Sorry, I didn't mean to like digress.
No, you're not, it's there isn'tany sort of digression or
regression.
It's these are the raw realitiesof um I don't love to use the
word balance, the harmonizationthat we have to create, yeah,
when it comes to folding in thatincome stream, yeah, the

(42:30):
entrepreneurial business, thecorporate position, and also
motherhood too.
Yeah.
And it is and how do I mean,really, like the the emotional
side of things is so intense.
It's it can be so much moreintensified in motherhood, but
you have to figure out a way tocap on it, like put a cap on it

(42:53):
so that you don't oh shoot, Ijust totally like overstepped
the boundary of how Icommunicate this with my child.
Yeah.
Right.
Because my emotions were goinghaywire.
And I think for me, it's like mybusiness actually calms me down.
Okay.
So it's so I was gonna ask you,yeah.
That thank you.

(43:14):
That was such a perfect likesegue into what I wanted to ask,
which was, you know, like talkto me about how what you're
doing as your your eveningweekend role, does it like amp
you up or does it not?
And I love that you're like,this is this actually calms me

(43:36):
down.

SPEAKER_00 (43:36):
Yeah, certain vers I would say the design web design
and branding are two things thatlike I I have a very, very busy
brain.
I've never been diagnosed withADHD officially, but I can
relate to a lot of the stuff onsocial media around it.
Yeah.
Um good old social media.
But so when I'm designing,especially literally, it's like

(43:59):
my brain just like I don't know,the knob gets turned down.
The dial gets turned down.

SPEAKER_01 (44:03):
It's massaging something for you that is just
like it, it's like uh mentalgymnastics in a really positive
way for you.

SPEAKER_00 (44:12):
Yeah, I don't know.
It's it's so I and that's how Ikind of knew that I was on some
onto something because I justcould focus on it for hours and
not like even look up typething.
Um, I will say SEO is the moreanalytical side, so I tend to do
that more on the weekendsbecause it is less calming

(44:32):
because it is so you have brainintensive.
Um, so I tend to do my SEOresearch and stuff on the
weekends versus at night.
But at night, like the webdesign and branding side of
things, that's literally like myself-care.
I love it.

SPEAKER_01 (44:45):
So well, and here's to go back to the self-care.
Um, when I send that prep email,I I should probably put emphasis
on like this doesn't necessarilyhave to mean like I go and I get
a massage or I go and get mynails or you know, a pedicure
done.

(45:06):
What yes, literally, what isyour idea of self-care as a
mother?
There have been individuals onthis podcast who are like five
minutes in my car, in thegarage, alone.

SPEAKER_00 (45:18):
I get that.

SPEAKER_01 (45:19):
Like after I've, you know, I've like five minutes.
Yeah.
And then I can I can truly feelrecharged, and I'm like, I can
relate to that.

SPEAKER_00 (45:29):
Yeah, I can totally relate to it.
Yeah, that's what my wallet is.
It's like a loop around the theneighborhood, yeah.
And then I'm like, okay, I'mdecompress, I can switch modes.

SPEAKER_01 (45:38):
Yeah.
Okay, so I am curious becauseyou spend a lot of time in front
of a screen.
What does self-care around thatlook like too?
Because that, you know, with thethe um I wear blue, like the
light blocking.

SPEAKER_00 (45:55):
Yeah, I'm starting to get better at that for sure.

SPEAKER_01 (45:58):
Like even at even at night watching TV, sometimes
when we actually do watch TV,I'm like, I should probably be
wearing my blocker glasses.

SPEAKER_00 (46:06):
Yeah, I have started to wear my blue light glasses a
lot more.
Um and the other thing is it'snice for Zoom calls because then
if I don't have my makeup on, itlike kind of hides it.
I know, I know.
So it does cheat too.
Yeah.
Um, but yes, blue light glasses,and then my desk at home for my
I work from home most days formy corporate job.

(46:27):
Okay.
I have an ADHD chair, and soit's like the one with the like
multiple levels and that spins.

SPEAKER_01 (46:33):
And then it spins, and you've got the little thing
where you can like press yourlegs.
I've been looking at one ofthose too.

SPEAKER_00 (46:38):
So I got that a couple years ago and have loved
it.
Um so that's helped.
And then I also in thewintertime, I do a ton of
walking pad um work.
Yeah.
Uh, which I also love.
So like having the sitstand,have investing in the ADHD
chair, investing in the thewalking pad, all these things
that like have helped me atleast stay focused while I'm

(47:01):
working.

SPEAKER_02 (47:01):
Yeah.

SPEAKER_00 (47:02):
At night, again, that's where I then get into
trouble and have to get massagesand stuff because I tend to just
work from my bed and I'm likeall hunched over and it's shitty
ergonomics.
But like you know, at least youadmit it though.

SPEAKER_01 (47:14):
Like you're like, I'm not not aware of this.
Like, I'm fully aware.

SPEAKER_00 (47:18):
Actually, like I go in and my massage therapist is
like, oh, your shoulders arejacked again.
I'm like, I know.

SPEAKER_01 (47:23):
Yeah, yeah.
What would it look like if youset parameters?
I guess I was about to ask thequestion, like, what if you sort
parameters around like, okay,when I am working, it has to be
in the office at the chair.
But then you also had mentionedearly on in the interview that
that's also your time to spendwith your daughter and just have

(47:46):
that closeness.

SPEAKER_00 (47:48):
I think it would feel too much like a job if I
had to sit at my corporate desk.
Okay, that's my corporate desk.
Now on the weekends I you havecreated division.
Yeah.

SPEAKER_01 (47:57):
Okay, okay, okay, okay.
Wait a second.
There's gotta be something outthere that you can like like a
chair that you can put in yourbed.
I'm not joking you.
Like, Google it on Amazon.
I bet there is something.
Yeah, there has to be.
Anyways, I'm such a like a fixerat heart.
I'm like, what can we find forJulie that can be?
Yeah, I need to work on my badergonomics.

(48:19):
So that is the like but it'scomfy.
All right, so another questionthat is is popping up in my head
is have you ever like, is therea way or a possibility to be
able to scale back in thecorporate position and then

(48:42):
scale up with what you're doingwith PW design?

SPEAKER_00 (48:47):
That post student loans is my idea.
Okay.
Um I think they would be open toit because I know other people
that work like the 32 instead ofthe 40.
Yeah.
Um, so that is kind of my mythought post-debt payoff is to
potentially go down to a littlemore part-time.

(49:09):
Okay.
We'll see.

SPEAKER_01 (49:11):
That's gonna that is literally gonna open up a whole
different can of worms for youtoo in terms of time.

SPEAKER_00 (49:19):
But I think people, and I'm sure you get this too,
like you fill your you whatevertime you have, you will fill it.
Oh, for sure.

SPEAKER_01 (49:27):
And it's just what do you fill it with?

SPEAKER_00 (49:29):
Yeah.
And I so I think in a way, whatdoes benefit me is that I have
to be super intentional with myPW designs time.
And I have to be super smartabout where I'm spending time.
And like I implemented systemsright away because I knew I
didn't have the time for theadmin work.
And I have a VA that is in thePhilippines that helps me with
social media because I just SEOfor those who don't know is

(49:53):
search engine optimization.
It's basically being seenorganically so that you don't
have to rely on social media.
Yes, and so I don't I show up onsocial, but I don't care about
the results at all, and that'spretty freeing.

SPEAKER_01 (50:05):
So that is incredibly freeing.
We could talk off air because Iliterally feel like again, I
will use this term, catch 22yeah, for social media.
Like, I understand I have tohave a presence.
I have like put it in intoscience form format for when I'm
posting for the podcast, and nowI have to integrate that into

(50:27):
the real estate business too.
My husband was like, be honest,are you like, are you doing the
same thing in your podcastbusiness as you are for our real
estate business?
Because you're the social mediagal for our pod for our real
estate.
And I was like, sure.

SPEAKER_00 (50:47):
Yeah, it's a lot.

SPEAKER_01 (50:49):
So, but this is something that as a business
owner for real estate, I want toexplore organically.
Yep, because we understand likewe have to have the presence.
Yep.
We want that to be uh people goto the social media for the
validation.
Yes, exactly.

(51:09):
That they find us organically orthey're referred to us, yep.
They see the website, they go tothe social media to see your
personality, to see yourpersonality.
And so that's always been we'redoing business planning this
weekend too.
So I'm like, how can we likefigure out the rhythm of what
the posts look like that honorsthe core values?

(51:32):
Yeah, but is also validating forthose that are seeking our
services.
Yeah.
So thank you for going into theSEO.
I also want to talk about toowhat has outsourcing really
looked like for you?
Like when did you realize thatthat was something that was
critical?
Yeah.

SPEAKER_00 (51:53):
I think for you to do.
I have always had friends thatare really like big proponents
of it.
Um, for me, it was I startedwith a different VA who was
doing Pinterest for me because Ialso do do Pinterest management,
but kind of on the side.

SPEAKER_01 (52:13):
Well, finish, finish this and then we will we'll talk
about Pinterest.

SPEAKER_00 (52:17):
Okay.
Um so I started with a differentVA to help with that and to help
with scaling, and then Iswitched recently to somebody
who has a better design eye.
But I literally just found herby there's this woman in
business Facebook group that haslike, I don't know, 60,000
people in it all over the world.
And I posted, I said, Hey, I'mlooking for a social media VA,

(52:39):
uh international specifically,because of pricing differences.
And can this VA has to give me asample of what their work would
look like for my business?
I will give you my branding andI will give you a post idea.
And within 20 minutes, I had 15people that already have been
like, yep, I'm in.

(52:59):
I will send you something in X.
So I had hired somebody in aday.
Okay.
Um, and it because it's justthere is so many people
internationally, as long astheir English is like decent,
yeah.
Um, that are, you know, I'mpaying jumping at the bit.
Correct.
I'm paying her$11 an hour.
And I looked and kind of wascurious on conversions of like,

(53:20):
is that a live living wagethere?
And it's like a really good wagethere.
And so I'm like, I'm gettingsomebody for$11 an hour, which
is really cheap.
Yeah.
But her work pro her work,whatever, work process value is
great.
Yeah.
And she's able to, you know,make a living for herself out of

(53:42):
that.
Incredible.
And so she's I'm slowly likegiving her more work.
And obviously it's a push andpull because unfortunately, like
the fractional VAs, she's takingon other work, so I have to make
sure that she always has timefor me.

SPEAKER_02 (53:55):
Yeah.

SPEAKER_00 (53:55):
Um, but it has been just that little bit of
outsourcing, it's like five toten hours a week, has been
absolutely amazing for me.
Um, and I continue to like, oh,I could get her to do this and
do this.
And yeah, but it's the trainingside is yes a lot.

SPEAKER_01 (54:10):
So it takes you have to tra you there is this
training aspect if you're gonnahire somebody internationally.

SPEAKER_00 (54:17):
Yeah.
Well, just like your your SOP,right?
Like your way that you dothings.
And um, so now she does socialmedia for me.
I help with the ideas and stuff,but she does a great job of
creating things.

SPEAKER_01 (54:29):
Okay.

SPEAKER_00 (54:29):
Um, and then she also edits my podcast in both
audio and visual video form.
And then she also helps meschedule Pinterest and creates
Pinterest pins and stuff likethat.
And then she's also helping mewith like random things.
Like, I'm rebranding all of myfreebies on my website.
Okay.
And she at least gets it to the80%.

(54:51):
Like sometimes I don't like whatshe does, but it gets it, it's
still faster than me doing it.

SPEAKER_01 (54:56):
It moves the ball forward enough that you can sort
of and that that is a reallyfantastic CEO mindset.
It is actually it is neverthought of that.
Like I swear I have readsomewhere that like as the CEO

(55:16):
of any sort of business thatyou're doing, you it could be
household.
Yeah.
Because I like to call myselfthe CEO of the household.
If I can do 80%, like sorry, ifI actually this doesn't work
with the kids, I get it.
But to your point, in thiscircumstance, if you can have

(55:37):
that work, 80% of it completed,and then you come in and you do
the final touches on it,brilliant.
Yeah, brilliant.
Now I've got how I canincorporate like the example of
being CEO of the household whenyour kids are old enough so that
we're not feeling like we'rewe're putting our kids into
slave mode.

(55:57):
When they're old enough, theycan help unload and reload a
dishwasher.
Yeah, it may not be perfect.
I might have to rearrange thingsso we can get a few more pieces
of dishes in there.
Yeah.
But that's a pure example.
Yeah.
It's less of you having to do itbecause we wear so many hats as
moms.
Yeah.

SPEAKER_00 (56:17):
So it's for us for Danny, it's it's getting the dog
food.
Um, yeah.
Because she is a buyer, shelikes to spend money.
Yeah.
And so we are having her earncheck marks, is what we call it,
to like a certain number ofcheck marks, and then she gets
money to go buy stuffies becauseshe's like 130 friggin'
stuffies.
Stuffies.

(56:38):
Yeah.

SPEAKER_01 (56:38):
So I'm like, nope, you're earning them from now on.
The stuffies, I tell you, um uhour oldest boy is like he's got
we've had to we've had to likeclear the clutter multiple times
since I entered into the boys'lives.
And then he, I was like, you andyour stuffies, like every time

(57:00):
he's going to bed, and he goes,Oh, I have more at my mom's.
Yeah, what?
Yeah, oh yeah, it's a more morethan here, which is Danny has a
she has like a bunk bed area,and her all underneath is just
stuffies.

SPEAKER_00 (57:14):
I'm like, this is a problem, but the stuffies go
with them sometimes.

SPEAKER_01 (57:18):
I'm like, what is happening right now?
But you know, it's a securitything too.
I get it, it's it's fine.
Outsourcing back to that.
It's been incredible to hearyour perspective, and I think
that you just nailed it on thehead in terms of like why
outsourcing is really important,and that in this circumstance,

(57:41):
and probably many other people'scircumstances that are do that
are doing an outsourcing,they're not doing all of it for
the most part, especially if umthere's you know specific
demands like website design andyeah, all of that.
But the 8020 is brilliant, yeah.

SPEAKER_00 (58:03):
And again, it's it's I both in my corporate job and
and side hustle, I I very muchlook at it like what is the most
efficient way to get there.
I'm also a huge believer in likejust do it messy, right?
Like, I don't I mean, even withall the systems I've been
planting for how to mom, we'reimplementing and then we'll go
back and make it better becauseyou just gotta like start

(58:26):
somewhere.
And again, I I'm very much inthe mindset of like I'll just
figure it out.
I know that's a little bitunique, but no, it it isn't.

SPEAKER_01 (58:37):
There's you're speaking to uh a class of
entrepreneurs that understandthat you just have to get your
your your hands dirty.
Yeah.
And no matter like no matterwhat it takes, just dive in.
Yeah.
And then figure it out.

(58:57):
Everything is figure out.
There was somebody else who'sbeen on the podcast.
Farlio.
Farl.

SPEAKER_00 (59:02):
Yeah.
Wrote that book, but yeah.

SPEAKER_01 (59:05):
Is did she write that book?
Okay, so maybe this guest readthat book and then shared that.
She was like, I've I've MarieFarlio is the person who wrote
that book.
It's so true though.
Yeah.
Like everything ends up gettinghashed out.
Yeah.
And so why not just dive in?
This is a challenge for theperfectionists out there,

(59:26):
though.
It is.
It's a true challenge.
Um, which is why I'm sayingthat, because that was that's
what I encounter is like it'sgotta be, it's gotta be nice,
it's gotta be pretty.

SPEAKER_00 (59:38):
I used to consider myself a perfectionist, but I
really don't think I am inbusiness.

SPEAKER_01 (59:42):
Okay.

SPEAKER_00 (59:43):
I don't know why, but I'm just not.
But I was in school, like I wasthe straight A student, top five
in my class, graduated Magna cumlata, like all the things.
You don't say not supersurprising, I'm sure.
No, but not at all.
Um but but yeah, in business,I'm very much like.
Just refine and get better.
Like, yeah.

(01:00:03):
I don't know.

SPEAKER_01 (01:00:05):
Even even in like the website design stuff that
you do.
Mm-hmm.
Awesome.
So talk me through briefly.
We don't have to spend a heck ofa lot of time here.
Um would a client just give you,like, all right, this is what
I'm thinking, and you put itinto motion and then depends on

(01:00:26):
the client.

SPEAKER_00 (01:00:26):
So a lot of my the people that I work with are fall
into two camps.
It's either their new businessor new in the last year.
Yep.
Where they kind of DIY's thingsin the beginning.

SPEAKER_02 (01:00:37):
Yep.

SPEAKER_00 (01:00:37):
And they're looking to kind of elevate their
experience to bring in moreconsistent clients and or more
higher end clients.
And so for them, people who theyusually have either some idea
because they've DIY'd it orthey've been thinking about it.
Yeah.
And then I obviously take whatnot only on a branding side, but
on a web design side, like whatthey kind of have in their head

(01:01:00):
and make it come to fruition.
Yeah.
Um, there's a delicate balancebecause sometimes I don't like
what people have created.
Um so I mean, even Courtney, sheknows this, but like when I
worked with Courtney, she hadhired me for SEO.
So like just make my website befound.
And I like was like, well, can Ialso change how it looks?

(01:01:26):
And and she was, you know, opento it.
And she thought she said she wasgonna be difficult.
She was one of like my easiestclients.

SPEAKER_01 (01:01:32):
Oh my gosh, she's so funny, she's so humble.
Yeah, she really is.

SPEAKER_00 (01:01:36):
I was like, no, you were so easy.
Um, but so that's one camp iskind of like the new-ish
business owner.
The other camp would be the SEOside of things, and that is
where it is less about like whatthey envision for their website,
and it's more about how is itactually working?
It's a lot of like thestructural back end.

SPEAKER_02 (01:01:57):
Okay.

SPEAKER_00 (01:01:57):
Um, so I just signed on with somebody who I'm gonna
start working with in October.
She is a um, she helps smallbusinesses, small apparel
businesses scale and get intoTarget and Maurice's and all
these big box stores.

SPEAKER_01 (01:02:12):
Interesting.

SPEAKER_00 (01:02:12):
Um, so she works in LA out of the Garment District,
and like it's a pretty coolbusiness.

SPEAKER_01 (01:02:17):
Yeah.

SPEAKER_00 (01:02:17):
Um, but again, her website, I'm like when she
contacted me, I would look ather website and I was like, it's
great.
I don't know.
Yeah.
From a looks perspective.

SPEAKER_02 (01:02:25):
Yeah.

SPEAKER_00 (01:02:26):
But when I actually looked at like the back-end SEO
side of it, it's a mess becauseher web designer didn't
understand SEO.

SPEAKER_02 (01:02:34):
Gotcha.

SPEAKER_00 (01:02:34):
And and that is very common and it's driving me nuts
because small business ownersdon't know when you hire a web
designer and they say I do basicSEO, they don't know what
questions to ask in order tomake sure that they're actually
getting value besides it beingpretty.
Yeah.
And so with her, right, we'retaking what her website designer

(01:02:57):
created, and I'm gonna have toredo it because it wasn't
created properly to get seen onGoogle or AI or search or
whatever.
Yeah.
Um, so it has been that is ahuge passion of mine of just if
you're gonna create a website,make sure it can also be seen.

SPEAKER_02 (01:03:12):
Okay.

SPEAKER_00 (01:03:13):
So I don't know if that answered your question
because I kind of don't rememberthe original, but it was um I
don't either.
Uh okay.
But again, it's those are likethey're my two camps.
And I tend to not, you know, Ithink your question was like, do
you take what most people don'tcome to me with like a concrete
vision of their what they wanttheir website to look for?

SPEAKER_01 (01:03:35):
Right.

SPEAKER_00 (01:03:35):
I usually will ask them for inspiration.
I'll say, hey, what are two orthree websites you like?
Super smart.
Um, super smart.
Because then it gets me theirvibe without having to be super
and obviously if I'm doing theirbranding that I know their vibe.

SPEAKER_01 (01:03:49):
Yeah.
Do they typically have liketheir assets already fully
prepared, or are you creatingsome of the assets for them?
And when I say assets, I'm nottalking about money.
I'm talking about like copy oryeah, their product.
Yep.

SPEAKER_00 (01:04:02):
Yeah, so that is a little bit unique as well.
Um, and something I'm not goodat like talking about or like
differentiating.
Um, but mo there's a lot of webdesigners that won't do copy.
And um so like I have a friendwho just does design.
Like doesn't do SEO, doesn't docopy.

(01:04:24):
It's like just the design.
And again, I come from maybeit's the financial brain in me,
right?
But I'm like, I want you to getthe most value for your money.
Uh so every single one of my webdesign clients, unless they're
already working with a paidcopywriter, which is very rare
in the like early stages ofbusiness, um, we do copy as a

(01:04:45):
part of the web design.

SPEAKER_02 (01:04:46):
Okay.

SPEAKER_01 (01:04:47):
Um, and can you talk through that for the listeners
that are listening right now andmaybe don't have an
understanding of that?

SPEAKER_00 (01:04:54):
Yeah.
So it's uh I'm taking theirbrand messaging, which I also
can help work through with them.

SPEAKER_02 (01:05:00):
Okay.

SPEAKER_00 (01:05:01):
And between that, the SEO research and AI, we are
able to, and then I tell AI howI want the webpage to be
structured, craft copy thatdoesn't feel computerized.
But and then they obviously cancustomize it.
So for example, the client I'mworking with right now, she's a
facialist and a Dina obsessed.
I've um is this who you justwent to recently?

(01:05:24):
Yes.
Okay.
Um, and I have never had like afacial that I mean, just wow.
Anyway, for those who arelistening locally, she's
Jacqueline Peterson aesthetics.
Anyway, um, I'll go check herout.
So we're we're doing branding umand elevating her branding.
And again, she came in and shewas like, I I don't know, I have

(01:05:46):
a logo.
And like, no, like that's not abrand.
So we're doing branding, andthen the next step is I'm gonna,
while she's on vacation, I'mdoing the SEO research and the
copy based on her messaging.
She will review it and then Ibuild the website.
Okay.
So that is part of the assets.
It's like, obviously, what areyou gonna say?
Yeah, photography-wise, I don'tofficially offer photography.

(01:06:08):
Um, so people should havephotos, and I have brand
photographers locally that I canrefer to.
Okay.
Uh, but like with Jacqueline, Imean, we're gonna do a train and
I'm gonna take pictures andshe's gonna give me a facial.
So, like there we go.
And I did that for anothermassage therapist too, and I got
like a two and a half hourmassage out of it.

(01:06:28):
It was amazing.
Cell phones go a long way.
My website is just a friendtaking pictures of me on a cell
phone.
Like, which I love yourpictures, yeah, by the way.
And it was just love them.
Like somebody not in, she's ashe's an actuary.
Yeah.

SPEAKER_01 (01:06:44):
So, like, you know, cell phones go a long way.
They do, especially if you'vegot one that's like, you know,
if it's an iPhone or somethingthat's like 13, 14, yeah,
whatever those are like recent,you know.
Yes, yeah, it goes along withyou just fine.

SPEAKER_00 (01:06:58):
Yeah, you really are.
So, but yeah, I don't officiallyoffer photography.
So that is, I think, the onething that like I have in my
questionnaire, like, I forget toask that, and then we get to the
web design, and we're like, oh,we need photos.

SPEAKER_01 (01:07:11):
Yeah, yeah, we need the we need the photos for sure,
which reminds me I need to getsome updated, like both Joe and
I need to get updated businessphotos and all that stuff.
So, you know, it's just afriendly reminder that, like,
what would your recommendationbe to somebody a business owner
listening right now for afrequency of updating that

(01:07:36):
stuff?

SPEAKER_00 (01:07:36):
Headshots.
I would say once a year.
Okay.
That tends to be what I do.
Um, it certainly doesn't have tobe that frequent, but I think
people like it's just fun and itadds energy to your like if you
have a website, right?
It adds energy to your websiteand adds energy to you wanting
to promote it if you haveupdated photography.

(01:07:59):
Um, like for me, when Irelaunched under under Show It
recently, I, you know, got allthe new photography in May, and
it was just so fun to be able tosee.
Like, even though I loved myoriginal photography, you just
get really excited about showingthe new stuff.

SPEAKER_01 (01:08:13):
Yeah, yeah, for sure.
Okay, that was that was helpful.
I'm sure many of the listenersare like, okay, I'll go and get
new headshots, begrudgingly.

SPEAKER_00 (01:08:24):
See, and I don't even call it that because like I
guess it is headshots, but tome, headshots seem so corporate,
formal.
Yep.

SPEAKER_01 (01:08:32):
Where it's more just like lifestyle, branding,
photography, yeah, brandingphotos.
Yeah.
That is a a nicer way ofapproaching it.

SPEAKER_00 (01:08:42):
Because like headshots to me feel like, okay,
you're standing here sif, andlike, you know.

SPEAKER_01 (01:08:47):
I I had to giggle like back when I first started
in mortgage, it was like theyeah, and that's what I have at
my corporate job, right?
Shot, right?
And then now there's just beenthis iteration, especially in
real estate and mortgage, wherethere's it's more personal.
There it is more personal.
It should be.
Yeah.
You know what I mean?

(01:09:08):
But anywho, I do digress.
I do.
Is there any anything that youhave top of mind in terms of
motherhood and how you continueto harmonize that that you'd
like to speak to the listenersabout?

SPEAKER_00 (01:09:25):
Um, I think it's just the thing that what I'm
working on accepting is that,and I'm sure you talk about all
the time, is that everyone'smotherhood journey can look
differently and find people inyour community that look similar
to you, which I'm stillobviously somewhat struggling
with.
But uh it's just uh yeah, Ithink that's the biggest thing

(01:09:48):
because I have my pocket ofentrepreneur a huge pocket of
entrepreneurs and how they runtheir businesses and and do it
with motherhood.
But and I have obviously theother side of it, but I don't
have a lot of people in themiddle, and having people you
can relate to and bouncequestions off of and having that
community, like even having asmall business owner community,

(01:10:09):
yeah, is so amazing.

SPEAKER_01 (01:10:11):
Let's talk about the the village of influence for
you.
Yeah, just let's dive a littlebit deeper into it.
Um, in terms of realizing as youwere continuing to build PW
design and the importance ofthat, and when you started to
make that shift.

SPEAKER_00 (01:10:30):
I think for me, having the planner business as
always working with smallbusiness owners in the first
like I would have individualpeople that I would like start
to connect, and it my businesshas always been huge on
referrals of like you need toknow so and so.
I mean, that's how we met,right?
Yep.
And then my friend started uhfemale founders in the Twin

(01:10:53):
Cities, and so I know her, andnow I have a ton of people I
know in that community, and thenon top of that, I was also
they've since shut it down, butum Untethered Momentum was
another one that was similar,but having those like small
business communities that arefemale led that you can just

(01:11:14):
like chat and you know, answerquestions and and speak up and
and yeah, that and there's acertainly female founders is not
the only one in the Twin Cities,right?
Um, but yeah, having thoselittle like communities are I
couldn't agree more, yeah.

SPEAKER_01 (01:11:32):
Which is what I'm continuing to and building
through the podcast and going,Here are your people.
Yeah, you're struggling here,check out this podcast, or just
go through the Rolodex becauseeverybody freely says, like,
hey, this is how you can getconnected to me if you have

(01:11:54):
questions or if you're lookingfor services.

SPEAKER_00 (01:11:56):
The fun one was I posted a reel on uh Courtney's
website relaunching right withtheir updates, and somebody else
in my community had commented onthe reel and was like, Oh my
god, I've been looking for apostpartum physical therapist
and like I'm gonna be bookingwith you.
I was like, Oh, yay!

SPEAKER_01 (01:12:15):
Like, yes, perfect, perfect, perfect.
Yeah, I mean, the the communitythat we surround ourselves with,
and you know, it can start offsmall and continue to grow and
build.
I actually am starting to thinkthrough some of the people who
have been on just recently whowould be wonderful people for

(01:12:37):
you to connect with because theyare like one of them is still
working her corporate gig andbuilding something absolutely
incredible as well.
And so it'd be nice to have, youknow, like to like bounce that
off of and what that do you work60 hours a week too?
Yeah, yeah.

(01:12:58):
She's uh she's somebody who'spretty um efficient with the
time blocking.
Yep.
That has I think that's been hersaving grace in all of it.
She could work more though.
She knows it too.
She's like, I just I I won't, Ican't.

SPEAKER_00 (01:13:18):
Well, and my corporate job, that was the one
thing that I set the boundaryof.
I think around the time I hadDanny, was I realized I were I
worked hard in my 20s, workednights, whatever, for my
corporate job.
And then eventually I drew theline and I was like, no, I'm not
working evenings, I'm notworking weekends, unless I'm

(01:13:39):
gonna miss a deadline.

SPEAKER_01 (01:13:40):
Yep.

SPEAKER_00 (01:13:41):
And most of the time I'm able to hold that boundary,
like 90% of the time.
And that has been like even if Ididn't have PW designs, like
corporate America will justexpect that and it will take
whatever time you give it.
Yeah.

SPEAKER_01 (01:14:00):
And and so I'm very like give give it an inch, it'll
take a mile.
Correct.

SPEAKER_00 (01:14:05):
So I'm very strict on like nope, I'm working in my
business hours, and andobviously with that goes you
need to perform in order to havethat luxury.
Right.
And this morning I was voicetesting uh my best friend about
this, and you know the um theline with legally blonde where

(01:14:26):
it's like what like it's hard,like when she talks about
getting to Harvard law.
Yeah.
I it's it's again, it it comeswith the luxury of time in my
corporate job.
I get that, but I am in the top10 for referring out business in
in my corporate job nationally,and I'm not even a producer, so

(01:14:47):
like I'm beating the majority ofproducers in our country.
Um I'm nominated for Napa Womanof Excellence this year,
hopefully making the finalistlist, which is basically like
that's incredible, top womenadvisors in the country
nationally.
Um, and I just got notified thatI like I won a hundred dollar
gift card because I was thenumber one person to refer into

(01:15:08):
our um certification to helpplan sponsors understand
fiduciary responsibilities.
And again, I'm just like, but Ifeel like I'm not even trying.
Like but it's wild.
Yeah, yeah.
It and so it's just like again,that's like what?
Like it's hard, but it's justefficiencies and knowing your

(01:15:29):
job.

SPEAKER_01 (01:15:29):
What's really exactly literally, it was like
you were in my head because whenyou there is something to be
said about when you createboundaries, yeah, the ripple
effect that comes with that thatcreates efficiency.
Yeah.
And then you're like, oh, I'vefigured out the science of this

(01:15:51):
somehow, some way.
And that's that's exactly whatyou're speaking to.

SPEAKER_00 (01:15:57):
And I love it.
Like, I do love my favorite partof my job is the fact that I get
to not only in my small my sidehustle, I talk to like small
business owners, right?
Maybe max five to ten employees.
But in my corporate job, I talkto business owners that have
20,000 employees.
Yeah.
And hearing their perspective oneconomics and where their
business is going and how like,you know, I have a pocket of

(01:16:20):
nonprofit health hospitalsystems that I work with, and
hearing how Medicaid is like Iget so much information.
Like it's so cool to have to bein the mind of executives and
and large businesses.
It's gotta be.

SPEAKER_01 (01:16:34):
I mean, it's it's just a different playing field
when it comes to um, you know,the what do they call it?
C-suite.
Yep.
Like they their pulse on what'shappening economically and then
um geopolitically, yeah.
Two.
My husband geeks out overgeopolitics, yeah.

(01:16:55):
Geopolitics.
And it when you start to have apulse on that, it does inform
for decision making as well.

SPEAKER_00 (01:17:05):
Yeah.
And for me, like one of thebusiness owners I work with is a
retail client.
They have a hundred storesnationally, and then but they
outs like their products, right,are are international products
that they're tariffs, likeimporting in.
Yeah.
Right.
And so hearing their perspectiveon how things have changed and
how they're planning for it andhow they're, you know, it's just

(01:17:26):
fascinating.
So oh, I bet.
Yeah, so that I mean, that's whylike, you know, people again
ask, Well, would you ever?
I'm like, I don't know, becauseI do love that aspect of my job.

SPEAKER_01 (01:17:36):
Well, yeah, I mean, you'd be untethering yourself
from know a different level ofknowledge, yeah, too.
Yeah.
That I'm sure is huge takeawaysfor how you go into what you do
with PW design as well.

SPEAKER_00 (01:17:53):
Yeah, I don't know if I've like directly had those
correlations, but I'm sure.
Like consciously had thosecorrelations.
For sure.

SPEAKER_01 (01:18:00):
Yeah.
For sure.
It'll come up at some point andbe like, yep, there it is.
There it is.
Well, let's start to land theplane.
Um, I've really enjoyed this.
It's been fun to kind of hear adifferent, unique take and
perspective on being full-timein a corporate position and

(01:18:20):
building something on the sidethat is really doing a fantastic
job of that income generation.
And then being a mom too.
Yeah.
And all of it.
And a wife.
It sounds like a lot.
Well, it is.
Yeah.
It is, but you're you're you'resharing the fulfillment that

(01:18:43):
you're getting while you'respending time with your daughter
and also working.
And is she happy?
Oh, yeah.

SPEAKER_00 (01:18:50):
She's although she wants to like, she's last night,
she was like, Can I help you?
and like press keys.
And I was like, No.
Yeah, yeah.
That's a step too far.
Yeah.
She's like, she's starting tolearn how to do a computer.
She's like, Mom, can I have acomputer?

SPEAKER_01 (01:19:03):
I was like, No.
Maddie will sit next to me everyso often and she'll just go like
this.
Yeah.
And I'm like, oh my.
Honey, stop.
Honey, honey, honey, stop.
And then she'll she'll listenfor like a hot second and then
she'll just because she has to.
Yeah, she's a toddler.
So I would love for you to sharewhat's a piece of advice you

(01:19:34):
would give a younger version ofyourself, knowing all that you
know now.

SPEAKER_00 (01:19:40):
Um I think I always say it's like the things that
I'm still learning, which islike giving myself grace when
especially around my anxiety umof it's okay to not not be okay,
and that it's not somethingnecessarily that I can control.

(01:20:03):
Um because it is annoying.
And with my therapist says,like, you just have to accept
it.
And I'm like, I'm working on it.

SPEAKER_02 (01:20:12):
Yeah.

SPEAKER_00 (01:20:13):
But I never thought I was gonna be somebody who
struggled with it, and thatwould have to like tap out if my
daughter's sick.
Like, you want to be the mom whocan like be present and be
there, but I have anxietyattacks when my daughter gets
sick, and so Matt has to tap in,and you know, like just kind of
working through like acceptingis yeah, give yourself grace,
which again is somethingeveryone still needs to hear.

SPEAKER_01 (01:20:34):
Yes, one thousand percent give give yourself some
grace, you Julie, but then awoman listening right now too.
So on the heels of that, what'sa piece of advice you would give
a woman listening right now?
That's I I think there's noother way to cut this rug
besides like that's in a verysimilar position as you are, and

(01:20:59):
they have that spark of an ideafor entrepreneurship, but
they're like, Can I do it?
Can I do it?

SPEAKER_00 (01:21:05):
I would say start small.
Okay, like for me, it was oneproject at a time, and it was
I've seen other people go wherethey will jump 50 feet in,
right?
And like the business plan andthe bar, like all the things,
and I'm like, just get a clientfirst, yeah.
Like get somebody who is afriend who's willing to like you

(01:21:26):
can test on and just starthaving fun with it that way, uh,
is how I've always started, andit's worked out, and yeah, and
then I slowly increase my pricesover time, right?
Like I go from just babystepping into it, undercharging
and and kind of charging for thevalue that I'm bringing at that
time.
And as I learn, as I grow, yeah,then my pricing changes with

(01:21:48):
that.
And it's beautiful, you know.
Again, then it's it's babysteps.

SPEAKER_01 (01:21:52):
Yeah, I love it.
It's we could have a probably awhole separate podcast in terms
of the topic of like what doesit look like in scaling, yeah,
and determining when is theright time to start charging for
what your value is in that givenmoment, right?

SPEAKER_00 (01:22:13):
That could be a whole different, but let's let's
just give a little nugget.
My little nugget of that, andthis is advice somebody else
recently gave me, is I wasgetting yeses for every single
project and immediate yeses.
And then somebody was like, ifyou are getting a yes for every
single SEO and web designproject, you're not charging
enough.
And she's like, You need to hearsome no's to know your pricing

(01:22:36):
is at the right spot.
So um that has helped me give alittle bit of confidence of like
I want to be affordable for theentrepreneur who's just
starting, but I also need toknow that I'm taking time away
from other things and and thereis value there.
And so yeah, it's just kind ofthat like sweet spot of like if

(01:22:57):
you're hearing no's a lot,there's a problem, right?
Or if you're not getting theinquiries and you're just
starting out, then you might nothave the authority to charge
what you want yet.
Um, but yeah, that was so good.
I love it.
So, so good.

SPEAKER_01 (01:23:13):
Who would be a good connection for you?

SPEAKER_00 (01:23:16):
Uh well, one, the people who are in my boat, like,
yes, I want to talk to you.
Yep.
Um, but otherwise, I think onthe business side of things, if
you are an entrepreneur who isrunning a business and is and if
you're not even sure if yourwebsite is being seen, like I'm
happy to look at it in in theDMs and just give you a quick

(01:23:36):
like voice memo of like, yes,it's being seen.
Here's no, it's not being seen.
I also have a free download onmy website called SEO monitoring
tools that helps with that, oflike figuring out if you're
being seen.

SPEAKER_02 (01:23:48):
Okay.

SPEAKER_00 (01:23:49):
Um, but then obviously, yes, if you have a
website and you want to elevateit and make sure it's getting
seen, especially in the age ofsearch now and and have that
strategy, I'm your girl.
I love it.

SPEAKER_01 (01:24:00):
I'm your girl.
I love it so much.
How can these wonderfullisteners get connected to you?

SPEAKER_00 (01:24:06):
So Instagram, it's Julie.pwdesigns.
My website is by PWDesigns.
And um my podcast, if you soit's called We didn't even talk
about the podcast.
That's okay.
I didn't I never talk.
I all honestly, every interviewI forget to mention I have a
podcast.
Um very bad marketing.
Anyway, um, so I run a podcastcalled Being Better Every Day.

(01:24:30):
It started with the planner sideof things.
So the beginning parts of thepodcast are all about time
management and those nuggets,right?
And now it's certainly ab tomore business side of things.
Um, but I'm on episode what73-ish.
Um so a couple years in of thebeing better everyday podcast,
and it goes through, I just saygoing through being better in

(01:24:51):
life, business and health.
So all the topics.
Um, I love it.
And I do interview usually everyother episode.
So tons of this too.

SPEAKER_01 (01:25:00):
We are gonna drop all of that information into the
show notes for the listeners sothey can get connected to you
should they um want to just stepinto this world of
entrepreneurship, or they'reready to get started on what
design might look like for theirwebsite, or they're going, I'm

(01:25:20):
I'm your girly, also.
Like I'm your girl, I have thecorporate gig, I'm I'm also a
breadwinner, but I have passionaround this other
entrepreneurial business, andI'm also trying to harmonize all
of that with being a mom, too.
I'm your girl.
So we'll be sure to get all ofthat into the show notes.
Julie, I just want to say uhwhat a blessing that Sutton

(01:25:44):
connected us.
Yes.
We met at the anniversary event,and then you graciously nudged
me like, hey, do you have like asubmission form to be on your
podcast?
I was like, am I official enoughto have a submission form?
Guess so.
But thank you for reaching outand thank you for being here for

(01:26:05):
your flexibility in less than 24hours.
Me going, hey, can you come andbe on the podcast?
Because I just had an opening.
So what a pleasure.
I am so grateful for thisopportunity and I hope you have
a great day.
Thank you.
Thanks for listening.
And if you enjoyed this episodeand know of any inspiring mamas

(01:26:26):
who are powerhouseentrepreneurs, please help
connect them with myself and theshow.
It would mean so much if youwould help spread this message,
mission, and vision for otherMompreneurs.
It takes 30 seconds to rate andreview, then share this episode
with your friends.
Until the next episode, cheersto reclaiming your hue.

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Ep. 75 with Julie Wenzlick | Founder, P&W Designs

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Ep. 75 with Julie Wenzlick | Founder, P&W Designs