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July 3, 2025 31 mins

After coaching podcasters since 2019 and building my own top-ranked show, I'm breaking down the four P's framework that separates sustainable podcast growth from the launch-and-crash cycle that kills most shows.

This isn't about getting your first episode out there and praying to the podcast gods. This is about building a strategic, intentional platform that grows your influence and income for years to come.

In this episode, you will be able to:

  • Learn the four P's framework (Purpose, Person, Premise, Promise) that transforms podcast launches into sustainable, community-building machines
  • Discover how to identify your ideal listener and use "you language" to create intimate connections that turn casual listeners into devoted fans
  • Uncover the difference between lead-generating and trust-building podcasts—and why this changes everything about your content strategy

Be sure to rate, review, and follow this podcast on your player and also, connect with me IRL for more goodness and life-changing stuff.

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