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June 30, 2025 11 mins

What is principle-based leadership—and how is it different from values or mission statements? 

In this episode of Relationships at Work, Kyle McDowell, bestselling author of Begin With We, shares how leaders can gain clarity by establishing a framework for how teams behave, collaborate, and succeed. We explore the origin of his 10 WEs, why clarity fuels accountability, and how leaders can set the tone for excellence—by defining the how, not just the what.

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