Ep 022: Resilience in Partnership: Turning Challenges into Triumph

In this episode, Candise Shanbron and Justin Cernitz speak with Shawn Sunsvold, co-founder of Gold Bear Media, and his wife, Kelly Sunsvold, who has built a successful digital marketing agency through their dynamic partnership. Shawn, with his background in sales and marketing, and Kelly, with her passion for design and print production, believe in the power of partnership in overcoming personal and professional challenges. Shawn emphasizes the importance of communication, flexibility, and understanding the financial aspects of the business. At the same time, Kelly highlights the significance of humility, resilience, and the ability to turn challenges into opportunities. Their experiences have shaped their perspective that couples can overcome challenges and achieve growth in their personal and professional lives by working together and leveraging each other's strengths. Here are the takeaways from this episode: Partnerships thrive when individuals bring complementary skills and expertise to the table. Open and honest communication is vital for maintaining strong partnerships. Consider financial implications when making decisions, especially in entrepreneurial ventures. Regular health screenings and prioritizing well-being significantly impact personal and professional life. Quotes: "We call ourselves engagement specialists. So we're seeing growth from our clients' platforms using kind of like our secret sauce for engagement. We have a very specific strategy that we use, and month over month, our clients are growing by like 10% to 20% on their platforms." - Kelly Sunsvold "I think if you can keep as a business owner and if you're married to your business owner, your business partner, keeping an open hand about it and really just kind of letting it organically evolve and see where your strengths are. But it takes conversation. Like, I cannot emphasize that enough." - Kelly Sunsvold “Beyond the roles, I think it was just trying to figure out time, too, because now we're both full time in the business.” - Shawn Sunsvold “Be flexible because things change, and from yesterday to today to tomorrow, things could change. Up, down, up, down, left, right, whatever it is, they're going to change constantly. And as business owners, I think we have to be flexible to be able to see what's happening and choose a direction.” - Shawn Sunsvold Learn more about your ad choices. Visit megaphone.fm/adchoices