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April 11, 2025 15 mins
Michelle Middleton from Middleton's Bitters joins Terry Evans and shares her insights into the world of bitters and cocktail culture. They talk about the essential role of bitters in cocktails, the journey of starting her bitters company, and the innovative products she offers. The conversation also highlights the growing trend of non-alcoholic cocktails, showcasing a unique coconut and habanero margarita syrup that mimics the flavors of traditional margaritas without the alcohol. Listeners gain a deeper understanding of how bitters can enhance their home bartending experience. Takeaways Bitters are essential for enhancing cocktail flavors. They act as a spice rack for your home bar. Middleton's Bitters started from a personal passion. The company offers a variety of bitters and syrups. Bitters can be added to simple drinks for complexity. Non-alcoholic cocktails are gaining popularity. The cherry vanilla bitters won an award. Bitters come in liquid form, not powders or flakes. Simplifying cocktail making is key for beginners. Presentation and garnishing are important in cocktails. Chapters (00:00)-Introduction to Bitters and Cocktail Culture (02:54)-Understanding Bitters: The Spice Rack of Cocktails (05:54)-The Journey of Middleton's Bitters (08:59)-Exploring Bitters Products and Innovations (11:53)-Mixing Non-Alcoholic Cocktails: A New Trend (14:57)-Tasting and Feedback on the Non-Alcoholic Margarita www.middletonsbitters.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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