Restaurant Growth Hub by Foodcus
Welcome to Restaurant Growth Hub by Foodcus, the ultimate podcast for restaurant owners, managers, and food industry professionals looking to elevate their business. Each episode is packed with actionable tips, industry insights, and success stories to help you attract more customers, increase revenue, and create an unforgettable dining experience. From social media strategies and e-commerce integration to customer service excellence and local partnerships, we cover it all. Tune in and get the knowledge you need to thrive in the competitive world of restaurants!
Episodes
Discover the best AI Tools for Restaurants management in 2025-from review automation and predictive analytics to AI-powered kitchens. Improve efficiency, reduce costs, and enhance guest experience.
Customer retention is the lifeblood of any successful restaurant. While attracting new customers is important, keeping existing ones coming back is far more cost-effective and leads to a more stable and profitable business. Loyal customers not only spend more frequently but also become powerful advocates through word-of-mouth marketing.
Tracking Key Performance Indicators (KPIs) is absolutely essential for any restaurant business to understand its health, identify areas for improvement, and make data-driven decisions. KPIs provide a clear, quantifiable measure of performance across various aspects of your operation.
Running a successful happy hour is an art form. It’s not just about discounting drinks; it’s about creating an experience that drives traffic during off-peak hours, introduces new customers to your establishment, and encourages repeat visits. When done right, happy hour can be a significant revenue driver and a powerful marketing tool.
In the culinary world, location, location, location has always been key. Today, that sentiment extends beyond your physical address to your digital footprint, particularly on Google Maps. When hungry customers search for “restaurants near me” or “best pizza [your city],” appearing at the top of those results is like having a prime table perpetually reserved for new business.
In today’s digital age, your restaurant’s website is no longer just an online brochure; it’s a critical sales tool, a digital reservation desk, and your best storyteller. With over 80% of diners checking a restaurant’s website before visiting, a subpar site is a missed opportunity.
So, what exactly should your restaurant website include to ensure it’s not just a digital placeholder, but a powerful magnet for hungry customers? Le...
As a restaurant owner, there’s no greater validation than seeing your tables full, your staff busy, and your customers returning for more. Growth is exciting but it also brings one of the toughest decisions you’ll face:
Should you expand your current restaurant or open a second location?
Both options offer unique opportunities and risks. Let’s break it down and explain why food quality, operational consistency, and smart technolo...
Want more 5-star reviews on Google? In this episode, we break down the smartest ways restaurants are earning customer love and turning it into online reputation gold.
Discover practical, non-pushy ways to get more reviews, and learn how tools like Foodcus can help automate and simplify the process.
Whether you're running a QSR or a family-owned bistro, this one's packed with insight you can act on today.
In this episode, we explore how Google reviews have quietly become the most powerful form of modern word-of-mouth for restaurants. From influencing local SEO to driving first-time visits, reviews are shaping how diners choose where to eat. Learn why reviews matter more than paid ads—and how tools like Foodcus make it effortless to collect and respond to them. Whether you're a small café or a growing chain, this episode is packe...
Subway transformed a blimp into a 180-foot-long sandwich-themed restaurant, offering fans the chance to dine 1,000 feet above ground. This airborne eatery toured several U.S. cities, including Kansas and Miami, generating significant buzz and over 10,000 online applications for the unique dining experience.
7-Eleven – 7Rewards: Driving Frequency and Engagement in Convenience Stores
Program: 7Rewards
Structure: Points for purchases + bonus for promotions
Impact: Over 55 million active users globally, driving traffic and increasing store visits
7-Eleven’s 7Rewards program is designed to incentivize frequent visits to its stores, blending traditional loyalty with mobile payments, fuel rewards, and daily promotions. By integrating con...
Chick-fil-A’s Chick-fil-A One program demonstrates that personalized rewards and tiered membership can turn loyal customers into brand evangelists. By offering a clear path to exclusive rewards and experiences, Chick-fil-A successfully deepened engagement and maximized sales through its app-based loyalty program.
Chick-fil-A – Chick-fil-A One
Program: Tiered rewards: Member, Silver, Red, Signature
Success Story:
Created a loyal...
Taco Bell – Taco Lover’s Pass: Micro-Subscription that Drove Big Buzz and Brand Stickiness
Program: Taco Lover’s Pass
Model: $10/month subscription = 1 free taco per day
Impact: Created viral engagement, increased app use, and boosted add-on purchases
Taco Bell launched the Taco Lover’s Pass as a bold experiment in micro-subscription loyalty. For just $10/month, members could redeem one taco per day, turning casual fans into da...
In this episode, we dive into Sweetgreen's innovative loyalty program, Sweetpass. Moving beyond traditional points systems, Sweetgreen has crafted a two-tiered membership designed specifically for its health-conscious, digitally savvy customer base. Discover how Sweetpass, with its Free and Paid tiers, focuses heavily on lifestyle alignment, personalization, and exclusive digital experiences to reinforce the brand's mission...
Domino’s – Piece of the Pie Rewards
Program: Points for every $10 spent; 60 = free pizza
Success Story:
Drove consistent growth in digital orders.
In 2019, even gave points for any pizza purchase (even competitors') for app engagement.
Led to 1M+ app downloads in a month during that campaign.
Lesson: Loyalty combined with bold marketing can grab attention and app installs.
Panera Bread – Unlimited Sip Club: Turning Sips into Sales with Subscription Loyalty
Program: Unlimited Sip Club
Model: Subscription-based ($11.99/month for unlimited beverages)
Subscribers Gained: 1+ million paid members
Impact: Increased foot traffic and boosted add-on food purchases
Panera Bread pioneered a bold move in the quick-service space by launching the Unlimited Sip Club, a subscription model offering unlimited se...
Tune in to hear about a major win in the world of customer loyalty! We dive deep into the Dunkin’ Rewards program, formerly known as DD Perks. Discover how Dunkin' successfully rebranded and enhanced its loyalty program, attracting over 14 million members and significantly boosting morning traffic and repeat orders.
Learn the strategies behind its success, focusing on how Dunkin' rewards daily habits, especially the morn...
In 2019, Chipotle launched Chipotle Rewards, a loyalty program designed to drive repeat purchases and build deeper customer relationships. Unlike traditional points-based systems, Chipotle focused heavily on gamification, personalized experiences, and data-driven engagement to make the program compelling.
Challenges and Missions: Users could participate in interactive challenges like "Guac Mode" or "Freepotle"...
The podcast is called Restaurant Growth Hub by Foodcus. It is hosted by Anna and co-hosted by Mike. The show focuses on breaking down the strategies, tools, and trends that are driving success in the restaurant industry.
In this particular episode, the hosts delve into the Starbucks Rewards program, which they consider the "gold standard in restaurant loyalty programs". They discuss its features and success, highlighti...
Looking to boost your restaurant’s visibility without spending big on marketing? In this episode, we dive into practical, zero-cost strategies to attract influencers who can help spread the word about your restaurant.You’ll learn how to make your space Instagram-worthy, how to find the right influencers in your area, and how to create a win-win collaboration—without ever writing a check.
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