Why are older entrepreneurs four times more likely to start a successful new company than founders in their 20s? How do new businesses with a social purpose consistently outperform venture-backed startups?
Dr. Mary Cronin will discuss her studies of entrepreneurship success and business growth at over 2 million US companies and survey data from entrepreneurs worldwide. The surprising results add up to essential ingredients for startup success in the 21st century.
In this program, you will discover:
- When it comes to entrepreneurship, age and experience are an advantage
- Why older founders are so successful in achieving their business goals
- The personal and financial rewards of revolutionizing retirement through entrepreneurship
About Mary Cronin:
Mary J. Cronin, Ph.D., is a social entrepreneur, a research professor, and a consultant for purpose-focused organizations, especially companies founded by encore entrepreneurs. Working with these older founders inspired Dr. Cronin's latest book, Starting Up Smarter: Why Founders Over 50 Build Better Companies. Contrary to the widespread perception that entrepreneurship is dominated by the young, her research shows that older adults are the fastest-growing category of business founders. What's more, older entrepreneurs are far more likely to create profitable, socially valuable companies.
Dr. Cronin teaches Entrepreneurship at Boston College and coordinates an Entrepreneurship program designed for nontraditional students. She is the Founder and President of 4Q Catalyst, which provides consulting and advisory services to help entrepreneurs of all ages make a positive impact on the world. Her earlier books include Managing for Social Impact: Innovations in Responsible Enterprise with Tiziana Dearing; Smart Products, Smarter Services; and the international bestsellers Doing Business on the Internet and The Internet Strategy Handbook.
Get in touch with Mary Cronin:
Buy Mary’s book: https://revolutionizeretirement.com/cronin
Connect with Mary on LinkedIn: https://www.linkedin.com/in/maryjcronin
What to do next:
- Click to grab our free guide, 10 Key Issues to Consider as You Explore Your Retirement Transition
- Please leave a review at Apple Podcasts.
- Join our Revolutionize Your Retirement group on Facebook.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com