In this episode, host William Klaassen sits down with Brian Sparks, Editor of Greenhouse Grower, to unpack how artificial intelligence is reshaping the greenhouse industry — and how growers can take their first steps.
From data collection to practical efficiency gains, Brian shares insights from industry surveys showing a growing curiosity about AI, even among those who haven’t yet adopted it. Together, they explore what AI really means in horticulture, how it’s already at work in automation and data analysis, and what opportunities — and cautions — lie ahead.
This conversation offers a clear, practical roadmap for growers who want to understand AI without the hype, and start exploring how it can enhance decisions, streamline operations, and capture hard-won knowledge before it walks out the door.
Key Takeaways
Brian Sparks is the Editor of Greenhouse Grower, where he oversees both print and digital editorial planning focused on greenhouse technology, production, varieties, and business management. He has been with Meister Media Worldwide since 2000 and previously served as Managing Editor for several of the company’s brands. Brian holds a communications degree from John Carroll University.
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.
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