In this episode of RIA Collective, host Charlie Van Derven converses with Erin Redmond of Ford Financial Group. Transitioning from a background in online media, Erin delves into her intriguing journey into the financial services realm. The duo discuss Ford Financial's rich history, their unique emphasis on client education, and the innovative subscription pricing model they're exploring.
Central to their conversation is the idea of making financial advice accessible to a wider demographic, especially those who might not fit the mold of traditional asset management. By bringing a fresh and inclusive approach, Ford Financial aims to bridge the financial advice gap, with education as its cornerstone.
Also highlighted is the firm's initial focus on women and how they've since broadened their reach. Erin speaks passionately about the potential of a subscription-based pricing model like AdvicePay, shedding light on the possibilities it opens up for younger individuals requiring financial guidance.
Join us for this insightful episode, where traditional financial advisory meets modern innovation, all geared towards serving a diverse clientele.
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