Host Ian Truscott is a techie turned CMO. While he says he's no rockstar, in this weekly podcast, he chats to the true rockstars, his chums Jeff Clark and Robert Rose, plus special guests who share a wide range of practical experience and advice that they call marketing street knowledge, It's a show that Jason Falls described as a "variety show for marketers". Learn more, follow and get the show notes at https://rockstarcmo.com.
The PLG versus Marketing, The Problem with Field Marketing and Defining Content Career Paths Episode
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