In this episode of Retail Therapy, host Crystal sits down with retail therapist Bob Phibbs and guest Linda Moore to unpack the strategies that keep your cash register ringing—not just today, but for years to come.
From attracting new shoppers to building loyalty with the ones you already have, Bob and Linda share insights on connecting with different generations, addressing your customers’ real “pain points,” and selling through systems that work.They also dig into why your content—and the energy behind it—can make or break your sales, plus how to speak directly to your male audience in ways that resonate.
If you’re a retailer looking to sell smarter, market better, and keep customers for life, this conversation is for you.
[2:21] Meet retail therapist Bob Phibbs
[4:40] Strategies to win new customers and keep loyal ones coming back
[5:53] Marketing to millennials vs. boomers—and what actually works
[15:09] Why calling out customer “pain points” matters
[26:32] Selling with a proven system or framework
[36:34] The power of great content and high energy in sales
[41:18] How to connect with your male audience
Join the Rooted in Retail Facebook Group to continue the conversation
Join our newsletter for all the latest marketing news for retailers
Show off your super fandom by getting your Rooted in Retail Merch!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Cardiac Cowboys
The heart was always off-limits to surgeons. Cutting into it spelled instant death for the patient. That is, until a ragtag group of doctors scattered across the Midwest and Texas decided to throw out the rule book. Working in makeshift laboratories and home garages, using medical devices made from scavenged machine parts and beer tubes, these men and women invented the field of open heart surgery. Odds are, someone you know is alive because of them. So why has history left them behind? Presented by Chris Pine, CARDIAC COWBOYS tells the gripping true story behind the birth of heart surgery, and the young, Greatest Generation doctors who made it happen. For years, they competed and feuded, racing to be the first, the best, and the most prolific. Some appeared on the cover of Time Magazine, operated on kings and advised presidents. Others ended up disgraced, penniless, and convicted of felonies. Together, they ignited a revolution in medicine, and changed the world.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.