October 25, 2023 • 21 mins
This is the second episode in our series as we take a closer look at your personal identity and encourage you to think about how others perceive you. You'll walk away knowing how it can profoundly impact your success in your business.
Ever wondered about the hype surrounding Canva's latest AI features? Join us as we dissect what this means for the typical user and whether it's all smoke and mirrors. We discovered that while these features are intriguing, they seem to muddy the waters and detract from Canva's original branding ethos.
Switching gears, let's dive into the concept of your "zone of genius" - your unique strength or ability - and how it can skyrocket your social media branding. We'll guide you on how to tap into this zone, create authentic content, and captivate your audience, even if your genius zone seems unrelated to your product or service. Expect to gain valuable insights whether you're a network marketer or a small business owner, as we navigate through these topics and more.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:09):
Welcome to Rock's Talks, the podcast that helps
network marketers grow theirbusiness on social media.
I'm Roxanne Wilson, socialmedia network marketing coach,
with nearly a decade ofexperience in the space, as well
as television and radioexperience, and a passion to
really help you and empower youto be the best network marketer
you can be, which means knowingyourself and knowing your brand.
Speaker 2 (00:29):
And I'm Taryn Soa, your social media sidekick.
I run all things behind thescenes at Rock's Talks, While
being the right hand woman toRoxanne, I also strategize and
manage our full social mediaplan.
So I would love to share withyou the tips, the happenings,
(00:50):
all the things going on in thesocial media world.
Speaker 1 (00:53):
Each week, we're here to give you the latest and
greatest direct selling, socialselling, network marketing,
whatever you like to call it.
The end game is for you toreally understand your business,
understand yourself and yourbrand and to rock it on social
media.
Taryn, it's tearing up my heart.
(01:14):
You said something before westarted recording and I'm like,
no, you did not say that, but Iwas so glad you said that you
mentioned Canva.
Speaker 3 (01:23):
Oh yes, canva, the new magic experience, magic,
magic magic.
Speaker 1 (01:29):
Uh-oh, it's magic.
What did you think about theirwhole debut earlier this month
on this?
Like brand new Canva.
Speaker 3 (01:37):
See, I was so excited I blocked the time.
They did like this whole thing.
I double booked myself.
I had a meeting so I didn't go.
Speaker 1 (01:46):
You didn't miss anything.
I was kind of irritated withthem because I said like they
scheduled the time and for me itwas nine o'clock Pacific time.
There was nothing.
It was just if you open upCanva.
It was suddenly look at what wehave.
And I asked I opened up Canvabefore that because I needed to
do something and it was alreadythere.
Like last year, they did like aconference right, not a
(02:08):
conference, but like a Zoom hall.
They didn't.
That's what I thought it wasgoing to be.
That's what they made it looklike.
And so some people because Iwent to their Instagram because
I'm like did I miss something?
And people are like wait, whatwas this Like?
Why didn't you do a littlepizzazz where you demonstrated,
like you physically demonstratedthe changes and like feedback?
We'll take that back for nextyear.
Speaker 3 (02:30):
I was like okay, canva you can't just roll out
all that.
All this AI stuff Like I am acomponent of I like AI.
You know this piece of it Ilike, but also it's everywhere.
It's almost overwhelming oflike.
You need to show me how to useit.
Speaker 1 (02:47):
It's like when guacamole was popular, which is
always popular in my world, butfor a while they're like
everything had with guacamoleand it was like but you're
putting it with something that Idon't know if I want avocado
ice cream or guacamole ice creamLike, did you think about how
to put that together before youdecided it was available?
And I love that.
Speaker 3 (03:08):
Macha.
Right now, macha is like witheverything Macha ice cream, and
I'm like huh.
Speaker 1 (03:13):
You know, I think that it on your side of the
world, california, was a littlefaster with all those things.
Speaker 3 (03:18):
Like oh yeah, you get it after you guys.
Speaker 1 (03:20):
Yeah, I hear that.
I remember when Macha was likegood as Macha, macha, macha and
like okay, but what?
How do I put Macha on my steak?
I don't get it.
Speaker 3 (03:29):
I just want Macha in my drink, that's it, and we just
can.
We let it be there, let it bein its zone of genius.
Speaker 1 (03:37):
Macha owned business.
That's right.
He said puns are the lowestform of comedy, by the way.
So I thought but what you?
Okay, we became a thing and yousaid zone of genius.
What made me laugh about thatis because Canva is doing the
most, and so it's kind of likewhat is Canva's zone of genius?
(03:58):
What is Canva's like?
Who the heck is Canva?
Speaker 3 (04:02):
Yeah, I don't know anymore because it used to be
like all designed.
But what I from the littlesnippets that I did see that
they rolled out, is you can putin your brand voice now and then
it writes stuff for you, yeah.
Speaker 1 (04:17):
And I try and put it in the lens of for small
business owners and networkmarketers and I was like, well,
canva, that's cute, but who,first of all, or firstly, as I
like to say these days, like ifyou have your social media, like
all of your posts, let's sayyou put all your Instagram posts
inside of one file and youactually have text somewhere on
(04:42):
them, you can have it magically,change it into a blog or a
summary.
But you and I know certainsocial teams.
We have like logic, we havewords, we were very strategic
about how we design, so thatworks, but you and I know most
people don't.
Speaker 3 (05:00):
I was like okay, no, no, most people, anything.
Speaker 1 (05:05):
It should be the other way around, where if you
wrote a blog, it'll make a bunchof social media captions, yeah,
and it's not really like that,although there is something
where you can put in like fivewords, like low talks, living,
and it will like make posts.
Or I put it in a book title andit was like it's the best book
and it makes different posts andchanges.
But I was like, okay, you'redoing so much Canva just so you
(05:30):
can say you have AI, that Idon't remember who you are
anymore.
This is why I do not train onCanva.
I've said this for years, likethere's too many nuances and too
many ways to do it.
I will not train people on howto use Canva, I'll send them
somewhere else to do it.
And now, even more so, I'm like,oh my gosh, but it seems to me
like a big black hole wherepeople can get stuck into it.
(05:51):
And there's no like what wasthe point or what can Canva do?
And I actually met with peoplelike what can these new things
in Canva do to leverage mybusiness?
And I was like, okay, and coachthem.
Like what's your social mediaplan?
What's your funnel?
Okay, based on what your funnelis, to get people to join your
business or buy your product.
Canva and the things that youknow that you need help with
(06:12):
Canva is not going to help youwith that.
So I think I agree, you know, Ithink it's a good segue into
what we were in talk about today, which was like you need to
know who you are, because Ithink Canva doesn't know who
they are and, as a result butthey're Canva right it's going
to cause people thinking who arethinking this is going to make
(06:33):
my life easier to spend moretime as a time suck and not get
the things they need to get doneto move their business forward.
Speaker 3 (06:43):
Yeah, it's not as simple as it used to be.
They're trying to be Walmartover there and you can't.
We don't recommend you do thatin your business either.
Speaker 1 (06:51):
Oh unless you're actually one of the Waltons.
Stop, the Waltons were Walton,right?
I think so, but there's a TVshow with the Waltons too, and
now I'm really confused, becauseit was like a house with
pre-waltons.
Speaker 3 (07:02):
I haven't looked into Walmart.
You know family history or whyit came about.
Speaker 1 (07:07):
Well see, now that you live in Nashville, I think
you need to get on that.
Because it's the South and theWalmart's like Oklahoma, Texas,
I'm sure it's Tennessee as welltoo.
Speaker 3 (07:17):
Oh interesting, no pass, I'm not a Walmart fan.
Speaker 1 (07:21):
I'm not either Never have been living in Waco like
sick and bears.
That's all you had there wasback then.
This was before Chip and JoJomade it a place on the map and
so you could only get your stuffat Walmart, and I hated it then
and I hate it now.
(07:43):
And I hated it then because itdid matter what time you went,
there was always a freaking lineto leave, always Like what,
what, what, why?
Why are there no checkers atthe beginning, at the front?
Why?
Speaker 3 (07:56):
And the few times I've gone last year's 50 and
then they'll have one open one.
Speaker 1 (08:01):
And it's still that way, though I had to go there
for something and it was onlythe salsa.
That was Costco with me, mefall in love with it, and then
they just wiped it off the mapand it was at the Walmart.
I'm like, ok, I'll go to theWalmart.
There's only one Walmart in myorange Can't hear it like it's a
little one, it's actually apretty one, orange County, but I
same thing, fricking one line.
(08:21):
I'm like I said I can't forgetit.
The salsa is not that good.
I'm out.
Speaker 3 (08:26):
It was like a walkout , just kidding.
Speaker 1 (08:32):
That's what you said.
Throw the money here it is.
Here's $20.
I'm out.
Speaker 2 (08:38):
I don't have time for this.
Speaker 1 (08:42):
OK, so we're talking about branding who you are,
although I guess Walmart doesknow who they are, but that's a
whole mother.
We're not talking about Walmart.
If you like Walmart, we'resorry, but not everyone likes
everything.
We don't like Walmart, it'sfine, we can still be friends.
Who are you?
We got to figure out who we arebefore we can actually portray
(09:04):
that in a brand, before we canactually portray that with words
, with images on social mediaand, by the way, social media is
so noisy I don't know if y'allnoticed it is noisy even if you
have an unmute in dark mode.
But if you aren't clear aboutyour brand, you're going to get
lost.
Speaker 3 (09:23):
You're going to get lost and you're going to get
burnt out because you're notgoing to know how to show up.
Speaker 1 (09:28):
Yeah, yeah, for sure.
So I actually was meeting withsomeone.
You know I was doing those.
I did those little like hey,I'm doing coaching call, come on
down.
I did 20 free ones, right.
And this woman I never metbefore came.
She's like I've been watchingyou.
She's like I keep an eye on you.
I'm like, ok, all right, that'sawesome.
(09:48):
And she was like I getoverwhelmed with what to post on
social media.
She's like I know you said thatthing about pick one thing, but
I haven't picked that one thingyet.
And so we were kind of talkingthrough that and she said, ok,
but now that I picked that onething, I don't know what to say,
and I think that's why I getlost on social media.
And I was like I told her I'mgoing to send you some stuff,
(10:10):
but there's a lot more Likeshe's got to figure out herself
before she can even go.
And yeah, I'm like 20 minutesNot enough, even before she can.
Speaker 3 (10:21):
Yeah, yeah, no, I get it.
It's like OK, guys, you aresitting down and you're ready to
start showing up on socialmedia.
Like I'm ready, I'm going togrow.
This is I'm using social mediaas a tool.
We're talking about like whatyou kind of need to do before
you even get there.
Speaker 1 (10:40):
So, and the first thing is you need to know your
zone of genius.
Your zone of genius.
We all have a zone of genius.
I don't anything like I don'thave anything.
Yes, you do.
There's something that youeither love to do You're better
at that than anyone in yourfamily you are obsessed with
knowing about it.
It's maybe you were trained init or give a skill in it.
(11:03):
You have something.
Ok, I didn't say you need to bethe best of the best.
You do not need to be theSimone Biles goat of it man.
She was so good, but you dohave a zone of genius and I want
you to lean into that zone ofgenius Because if it's going to
be something that you're goingto be known for, don't you want
to like, actually a like it andhave an understanding of it?
(11:25):
You don't have to learnsomething brand new.
You have a right that's.
Speaker 3 (11:30):
I see people burn out .
There is like they're like okay, my zone of genius is going to
be movie directing.
Do you know anything aboutmovie directing?
No, but I can learn it.
Okay.
So now you can't start foranother two years, because
you're going to be learningabout movie directing.
Like what, what can?
What is your zone of geniusright now?
(11:51):
Right now, hey, braxton, you'rereally good at picking this out
of people too.
When you, whenever, every timeyou like, meet with our like
social teams, people, or likeyou've done it to me that you're
like no, that's, that's it,that's the thing right there,
because sometimes we can't seeit, you know it's not, so it
(12:13):
comes so naturally to us.
Like you don't see, like, oh, Iguess I didn't realize.
I'm really good at hair.
I just thought everyone wasreally good at hair.
Speaker 1 (12:21):
Yeah, yeah, exactly, we dis or D, not dis.
We devalue the thing we are agenius about because it does
come naturally to us, because wedo have an interest in it and a
passionate, or we're justbetter than most people at it.
Yeah, you need to ask yourselfwhat that is, and it's okay if
it has nothing to do with whatyou sell.
I promise it's okay.
(12:42):
It's okay.
I mean it's okay because Ithink that we think okay, I love
that I'm going to sell lashstuff, so I have to like love
lashes.
No, you don't.
You need to find your zone ofgenius, because that's who you
truly are.
If you put something else onlike movie director, like you
said and then you start walkingaround with an accent and your
arms are big and you're like andguess what, it's going to seem
(13:04):
really fake and people will knowand be able to see.
Speaker 3 (13:09):
Should they tie together, though, to some extent
?
Speaker 1 (13:12):
you know, I'd love it to, but I think if we're really
starting at the very beginningwith no judgment, you need to
figure out where your zone ofgenius is, even if it has
nothing to do with you, withwhat you're going to sell.
I'll be honest with you.
You might realize, well, by thehell, am I not selling
something else?
Then that might come to youwhere you're like I'm not
selling the real thing I shouldbe, which that could be the
(13:33):
answer.
It really can be.
Or you have to ask yourselfwhat, if this is my zone of
genius, if I love being a vegan,why did I decide this?
This beef jerky was reallyimportant.
And then have that conversationwith yourself and see if.
And if it doesn't, if it isvegan and beef jerky, then yeah,
maybe you need to switch.
Maybe you need to sell a vegantype of the jerky.
(13:54):
You know, with the jerky I'mlike, oh my gosh, for the love
of Pete, if you're one of thejerky, then you should just eat
the beef anyway, or the turkey.
So I'm holding that.
So also, you need to know whenyou, once you've very own genius
(14:15):
, you need to ask yourselfwhat's your say for it.
And I said this attorney shouldgive you this.
Look like what my point is like.
You need to know what is thething that you don't feel
comfortable talking about.
There's something that you, forwhatever reason, it's awful
it's.
Maybe it's your kids, maybeit's your, your personal life in
some way it is okay.
Your zone of genius is bigenough that you can don't feel
(14:35):
like you have to put your dog ononline.
If you don't want to see yourdog, right, it's totally fine
and I'm using lighter things.
But it could be it whatever itis.
Maybe it is your work, maybeyou can't like work, can't know
you're doing this, or they don'twant to like whatever, it is
Only fine.
But you need to identify thatand make that clear so you know
that you stay off of that, thatthat path, and don't let anyone
(14:57):
tell you have to talk about it,you don't Okay.
And then, lastly, when youfigure this out, you need to
take it and have a gut checkwith someone who's supportive of
what you're doing but is not inyour network marketing company.
Speaker 3 (15:21):
Keyword it's supportive of what you're doing,
yeah yeah, yeah, yeah, that'sbig.
So someone who's not just gonnabe like, oh well, why are you
even doing this?
Anyways, I don't know You'relike no, just answer the
question.
Speaker 1 (15:36):
By the way, usually when they ask you why you're
doing this, anyways, it's reallythem.
They're nervous about it, theywould be nervous to do it, and
so then they're asking me whyyou'd wanna do it.
Ignore, don't see that as asign, but I do think you need to
check this, because and thereason I say no one in your
company, because I've seen ittime and time again where maybe
you love ghosts and you love totalk about ghosts and you know
(15:59):
all the things about ghosts, butthe other people on your team
think that's kinda weird.
Speaker 2 (16:04):
So if you went to them and said I'm gonna talk
about ghosts.
Speaker 1 (16:06):
They're like that's not gonna help you through
business.
But the reality is a lot ofpeople like to talk about ghosts
and they like to talk aboutghosts online, and those people
like to buy stuff.
So why can't you freaking talkabout ghosts?
You can, but if you go to yourteam, they're gonna judge it
because they wouldn't talk aboutit necessarily.
But that, so that just meansyou're gonna find other people.
That's good for everybody.
Speaker 3 (16:26):
Yeah, I feel like that.
Okay, so we're walking awaywith three kind of action points
that we're working with today.
So what's your zone of genius?
Zone of genius, what's yoursafe word?
Yep, I'm asking you to get itand talk to somebody who
supports you.
Yep, get their opinion and ifit's like, yes, I see that
(16:47):
that's what you like, or thatdoesn't make sense for you, what
the heck?
Speaker 1 (16:52):
Get their gut reaction and stay off Canva the
extra stuff.
I can't go to the base.
Speaker 3 (16:57):
And stay off the extra stuff.
Don't waste your time on it.
Yet We'll let you know whenit's worth looking into Exactly.
Speaker 1 (17:03):
We'll do it.
What's going on in your world,Missy and Nashville?
Speaker 3 (17:08):
Oh gosh, okay you guys.
Last week we packed up thehouse, packed up the pod, drove
down to Nashville the car andthe dog, Dogs, staying with a
friend.
We're in the hotel for a fewmore days and then we're moving
into our apartment and I Are youmoving in early?
We're moving in on the 13th.
Has it been a month?
(17:29):
The month would be the 18th.
So I wanted just some wiggleroom.
Yeah, let's go back and forth.
Yeah, I just didn't want to doit during the work week, so I
chose Friday.
Speaker 1 (17:42):
So you moved too, and I'm ready.
I know you're ready, I feel it,I feel you're very ready.
Speaker 3 (17:46):
I feel like I lost the pizzazz because I was
thinking about it.
We have been moving for a monthand a half because we were on
the island, I brought stuff backand then was in Michigan for a
week and then I had to go backand get Jeremy and then move
part two, and then we did thatwith the house too.
Like it's just been a very longprocess, and I'm just a little
(18:10):
petered out.
Speaker 1 (18:12):
You definitely have done the long move route, and
you've done the bulk of it, andso I can see why you're like
okay, I'm ready for a break.
Woo, that was a lot.
Speaker 3 (18:24):
I'm ready, yes, for life, to get a little normal.
What our new normal is?
I'm ready to figure it out.
Speaker 1 (18:31):
That's me.
How about you?
What's been going on in myworld?
I can't remember.
Oh well, wait, I was watchinggymnastics up the wazoo last
week, which gave me life,because we're like 42 weeks away
from the Olympics.
Speaker 3 (18:47):
That's it that is it so far?
Still, that's so far.
Speaker 1 (18:52):
Not according to NBC.
They're like acting like it'stomorrow.
Yeah, 42 weeks, it's less thana year, so that was super
exciting.
And then also we are working onwe are designing our bedroom
with a designer from Havenly andwe met with her last week and
(19:12):
she totally got our like.
She got it.
So this week we meet with heragain and she's gonna go like
they do stage one like this iswhat I'm thinking about and they
show us three different designsand we picked one and now she's
doing like a mood, like thatwas the mood board, and now it's
like a concept board.
We meet with her again and thenshe's gonna make it 3D, which
is gonna make me so happy, whichyou know what I learned, which
I thought was really interestingmy man, scott, does not
(19:36):
understand the concept of a moodboard or a concept board, and I
realized he didn't.
I'm like you didn't grow up withmagazines and he was like well,
yes, I did.
I'm like those kind ofmagazines, dude.
I mean like I had tons ofmagazines, right, and what was
the one?
Simple, was it something simple?
There was the one that was likekind of like your had more home
(19:57):
stuff and I don't know, I hadtons of magazines and we'd rip
things apart and we'd put thingsin mink collages.
So I understand that when youdo something or I understand
Pinterest for those of you whodon't remember magazines and so,
like that mood board, I know isnot gonna be the thing, but
it's going to be like the feelhe would be like I don't, I like
that picture right over there,I don't like that one next to it
(20:18):
.
I'm like darling, do you likethe concept?
And so when he saw this one, hewas super like I don't know, it
looks kind of different and hewas taking it literally and it
was interesting.
As she wrote.
She's like if it's hard for youto understand it on the 2D,
don't worry.
On the 3D it'll come together.
And I read that like who?
Would that be hard for myhusband?
My husband.
Speaker 3 (20:38):
So she must.
Yeah, that's a man brainthinking versus a female.
We need the vibe, the flow,like okay, before we go straight
to 3D, like I need to feel themood to make sure I like it.
Speaker 1 (20:49):
Yes exactly so.
Anyway, that was reallyexciting.
So, I can't wait to show y'allwhat it's gonna look like Good
time.
So that's what I can remember,that I can tell you today.
I know there's something else,but yeah yeah that's it.
Speaker 3 (21:03):
That's it for now, I suppose For now, yep.
See y'all later.
See you guys next week.
Speaker 2 (21:13):
Thanks for listening to another episode of Rocks
Talks.
We would love for you to helpus get this message out to other
network marketers.
If you could follow rate reviewwherever you are listening to
this episode, we would greatlyappreciate it.
And hey, if this episode speaksto you directly, take a
screenshot of you listening onyour device and post it on
(21:36):
Instagram stories.
Be sure to tag us over at RocksTalks.
Speaker 1 (21:40):
Always remember you're not ahead, you're not
behind, you're exactly whereyou're supposed to be and we'll
see you next week for anotherepisode of Rocks Talks
explaining.
Welcome to Rock's Talks, the podcast that helps
network marketers grow theirbusiness on social media.
I'm Roxanne Wilson, socialmedia network marketing coach,
with nearly a decade ofexperience in the space, as well
as television and radioexperience, and a passion to
really help you and empower youto be the best network marketer
you can be, which means knowingyourself and knowing your brand.
Speaker 2 (00:29):
And I'm Taryn Soa, your social media sidekick.
I run all things behind thescenes at Rock's Talks, While
being the right hand woman toRoxanne, I also strategize and
manage our full social mediaplan.
So I would love to share withyou the tips, the happenings,
(00:50):
all the things going on in thesocial media world.
Speaker 1 (00:53):
Each week, we're here to give you the latest and
greatest direct selling, socialselling, network marketing,
whatever you like to call it.
The end game is for you toreally understand your business,
understand yourself and yourbrand and to rock it on social
media.
Taryn, it's tearing up my heart.
(01:14):
You said something before westarted recording and I'm like,
no, you did not say that, but Iwas so glad you said that you
mentioned Canva.
Speaker 3 (01:23):
Oh yes, canva, the new magic experience, magic,
magic magic.
Speaker 1 (01:29):
Uh-oh, it's magic.
What did you think about theirwhole debut earlier this month
on this?
Like brand new Canva.
Speaker 3 (01:37):
See, I was so excited I blocked the time.
They did like this whole thing.
I double booked myself.
I had a meeting so I didn't go.
Speaker 1 (01:46):
You didn't miss anything.
I was kind of irritated withthem because I said like they
scheduled the time and for me itwas nine o'clock Pacific time.
There was nothing.
It was just if you open upCanva.
It was suddenly look at what wehave.
And I asked I opened up Canvabefore that because I needed to
do something and it was alreadythere.
Like last year, they did like aconference right, not a
(02:08):
conference, but like a Zoom hall.
They didn't.
That's what I thought it wasgoing to be.
That's what they made it looklike.
And so some people because Iwent to their Instagram because
I'm like did I miss something?
And people are like wait, whatwas this Like?
Why didn't you do a littlepizzazz where you demonstrated,
like you physically demonstratedthe changes and like feedback?
We'll take that back for nextyear.
Speaker 3 (02:30):
I was like okay, canva you can't just roll out
all that.
All this AI stuff Like I am acomponent of I like AI.
You know this piece of it Ilike, but also it's everywhere.
It's almost overwhelming oflike.
You need to show me how to useit.
Speaker 1 (02:47):
It's like when guacamole was popular, which is
always popular in my world, butfor a while they're like
everything had with guacamoleand it was like but you're
putting it with something that Idon't know if I want avocado
ice cream or guacamole ice creamLike, did you think about how
to put that together before youdecided it was available?
And I love that.
Speaker 3 (03:08):
Macha.
Right now, macha is like witheverything Macha ice cream, and
I'm like huh.
Speaker 1 (03:13):
You know, I think that it on your side of the
world, california, was a littlefaster with all those things.
Speaker 3 (03:18):
Like oh yeah, you get it after you guys.
Speaker 1 (03:20):
Yeah, I hear that.
I remember when Macha was likegood as Macha, macha, macha and
like okay, but what?
How do I put Macha on my steak?
I don't get it.
Speaker 3 (03:29):
I just want Macha in my drink, that's it, and we just
can.
We let it be there, let it bein its zone of genius.
Speaker 1 (03:37):
Macha owned business.
That's right.
He said puns are the lowestform of comedy, by the way.
So I thought but what you?
Okay, we became a thing and yousaid zone of genius.
What made me laugh about thatis because Canva is doing the
most, and so it's kind of likewhat is Canva's zone of genius?
(03:58):
What is Canva's like?
Who the heck is Canva?
Speaker 3 (04:02):
Yeah, I don't know anymore because it used to be
like all designed.
But what I from the littlesnippets that I did see that
they rolled out, is you can putin your brand voice now and then
it writes stuff for you, yeah.
Speaker 1 (04:17):
And I try and put it in the lens of for small
business owners and networkmarketers and I was like, well,
canva, that's cute, but who,first of all, or firstly, as I
like to say these days, like ifyou have your social media, like
all of your posts, let's sayyou put all your Instagram posts
inside of one file and youactually have text somewhere on
(04:42):
them, you can have it magically,change it into a blog or a
summary.
But you and I know certainsocial teams.
We have like logic, we havewords, we were very strategic
about how we design, so thatworks, but you and I know most
people don't.
Speaker 3 (05:00):
I was like okay, no, no, most people, anything.
Speaker 1 (05:05):
It should be the other way around, where if you
wrote a blog, it'll make a bunchof social media captions, yeah,
and it's not really like that,although there is something
where you can put in like fivewords, like low talks, living,
and it will like make posts.
Or I put it in a book title andit was like it's the best book
and it makes different posts andchanges.
But I was like, okay, you'redoing so much Canva just so you
(05:30):
can say you have AI, that Idon't remember who you are
anymore.
This is why I do not train onCanva.
I've said this for years, likethere's too many nuances and too
many ways to do it.
I will not train people on howto use Canva, I'll send them
somewhere else to do it.
And now, even more so, I'm like,oh my gosh, but it seems to me
like a big black hole wherepeople can get stuck into it.
(05:51):
And there's no like what wasthe point or what can Canva do?
And I actually met with peoplelike what can these new things
in Canva do to leverage mybusiness?
And I was like, okay, and coachthem.
Like what's your social mediaplan?
What's your funnel?
Okay, based on what your funnelis, to get people to join your
business or buy your product.
Canva and the things that youknow that you need help with
(06:12):
Canva is not going to help youwith that.
So I think I agree, you know, Ithink it's a good segue into
what we were in talk about today, which was like you need to
know who you are, because Ithink Canva doesn't know who
they are and, as a result butthey're Canva right it's going
to cause people thinking who arethinking this is going to make
(06:33):
my life easier to spend moretime as a time suck and not get
the things they need to get doneto move their business forward.
Speaker 3 (06:43):
Yeah, it's not as simple as it used to be.
They're trying to be Walmartover there and you can't.
We don't recommend you do thatin your business either.
Speaker 1 (06:51):
Oh unless you're actually one of the Waltons.
Stop, the Waltons were Walton,right?
I think so, but there's a TVshow with the Waltons too, and
now I'm really confused, becauseit was like a house with
pre-waltons.
Speaker 3 (07:02):
I haven't looked into Walmart.
You know family history or whyit came about.
Speaker 1 (07:07):
Well see, now that you live in Nashville, I think
you need to get on that.
Because it's the South and theWalmart's like Oklahoma, Texas,
I'm sure it's Tennessee as welltoo.
Speaker 3 (07:17):
Oh interesting, no pass, I'm not a Walmart fan.
Speaker 1 (07:21):
I'm not either Never have been living in Waco like
sick and bears.
That's all you had there wasback then.
This was before Chip and JoJomade it a place on the map and
so you could only get your stuffat Walmart, and I hated it then
and I hate it now.
(07:43):
And I hated it then because itdid matter what time you went,
there was always a freaking lineto leave, always Like what,
what, what, why?
Why are there no checkers atthe beginning, at the front?
Why?
Speaker 3 (07:56):
And the few times I've gone last year's 50 and
then they'll have one open one.
Speaker 1 (08:01):
And it's still that way, though I had to go there
for something and it was onlythe salsa.
That was Costco with me, mefall in love with it, and then
they just wiped it off the mapand it was at the Walmart.
I'm like, ok, I'll go to theWalmart.
There's only one Walmart in myorange Can't hear it like it's a
little one, it's actually apretty one, orange County, but I
same thing, fricking one line.
(08:21):
I'm like I said I can't forgetit.
The salsa is not that good.
I'm out.
Speaker 3 (08:26):
It was like a walkout , just kidding.
Speaker 1 (08:32):
That's what you said.
Throw the money here it is.
Here's $20.
I'm out.
Speaker 2 (08:38):
I don't have time for this.
Speaker 1 (08:42):
OK, so we're talking about branding who you are,
although I guess Walmart doesknow who they are, but that's a
whole mother.
We're not talking about Walmart.
If you like Walmart, we'resorry, but not everyone likes
everything.
We don't like Walmart, it'sfine, we can still be friends.
Who are you?
We got to figure out who we arebefore we can actually portray
(09:04):
that in a brand, before we canactually portray that with words
, with images on social mediaand, by the way, social media is
so noisy I don't know if y'allnoticed it is noisy even if you
have an unmute in dark mode.
But if you aren't clear aboutyour brand, you're going to get
lost.
Speaker 3 (09:23):
You're going to get lost and you're going to get
burnt out because you're notgoing to know how to show up.
Speaker 1 (09:28):
Yeah, yeah, for sure.
So I actually was meeting withsomeone.
You know I was doing those.
I did those little like hey,I'm doing coaching call, come on
down.
I did 20 free ones, right.
And this woman I never metbefore came.
She's like I've been watchingyou.
She's like I keep an eye on you.
I'm like, ok, all right, that'sawesome.
(09:48):
And she was like I getoverwhelmed with what to post on
social media.
She's like I know you said thatthing about pick one thing, but
I haven't picked that one thingyet.
And so we were kind of talkingthrough that and she said, ok,
but now that I picked that onething, I don't know what to say,
and I think that's why I getlost on social media.
And I was like I told her I'mgoing to send you some stuff,
(10:10):
but there's a lot more Likeshe's got to figure out herself
before she can even go.
And yeah, I'm like 20 minutesNot enough, even before she can.
Speaker 3 (10:21):
Yeah, yeah, no, I get it.
It's like OK, guys, you aresitting down and you're ready to
start showing up on socialmedia.
Like I'm ready, I'm going togrow.
This is I'm using social mediaas a tool.
We're talking about like whatyou kind of need to do before
you even get there.
Speaker 1 (10:40):
So, and the first thing is you need to know your
zone of genius.
Your zone of genius.
We all have a zone of genius.
I don't anything like I don'thave anything.
Yes, you do.
There's something that youeither love to do You're better
at that than anyone in yourfamily you are obsessed with
knowing about it.
It's maybe you were trained init or give a skill in it.
(11:03):
You have something.
Ok, I didn't say you need to bethe best of the best.
You do not need to be theSimone Biles goat of it man.
She was so good, but you dohave a zone of genius and I want
you to lean into that zone ofgenius Because if it's going to
be something that you're goingto be known for, don't you want
to like, actually a like it andhave an understanding of it?
(11:25):
You don't have to learnsomething brand new.
You have a right that's.
Speaker 3 (11:30):
I see people burn out .
There is like they're like okay, my zone of genius is going to
be movie directing.
Do you know anything aboutmovie directing?
No, but I can learn it.
Okay.
So now you can't start foranother two years, because
you're going to be learningabout movie directing.
Like what, what can?
What is your zone of geniusright now?
(11:51):
Right now, hey, braxton, you'rereally good at picking this out
of people too.
When you, whenever, every timeyou like, meet with our like
social teams, people, or likeyou've done it to me that you're
like no, that's, that's it,that's the thing right there,
because sometimes we can't seeit, you know it's not, so it
(12:13):
comes so naturally to us.
Like you don't see, like, oh, Iguess I didn't realize.
I'm really good at hair.
I just thought everyone wasreally good at hair.
Speaker 1 (12:21):
Yeah, yeah, exactly, we dis or D, not dis.
We devalue the thing we are agenius about because it does
come naturally to us, because wedo have an interest in it and a
passionate, or we're justbetter than most people at it.
Yeah, you need to ask yourselfwhat that is, and it's okay if
it has nothing to do with whatyou sell.
I promise it's okay.
(12:42):
It's okay.
I mean it's okay because Ithink that we think okay, I love
that I'm going to sell lashstuff, so I have to like love
lashes.
No, you don't.
You need to find your zone ofgenius, because that's who you
truly are.
If you put something else onlike movie director, like you
said and then you start walkingaround with an accent and your
arms are big and you're like andguess what, it's going to seem
(13:04):
really fake and people will knowand be able to see.
Speaker 3 (13:09):
Should they tie together, though, to some extent
?
Speaker 1 (13:12):
you know, I'd love it to, but I think if we're really
starting at the very beginningwith no judgment, you need to
figure out where your zone ofgenius is, even if it has
nothing to do with you, withwhat you're going to sell.
I'll be honest with you.
You might realize, well, by thehell, am I not selling
something else?
Then that might come to youwhere you're like I'm not
selling the real thing I shouldbe, which that could be the
(13:33):
answer.
It really can be.
Or you have to ask yourselfwhat, if this is my zone of
genius, if I love being a vegan,why did I decide this?
This beef jerky was reallyimportant.
And then have that conversationwith yourself and see if.
And if it doesn't, if it isvegan and beef jerky, then yeah,
maybe you need to switch.
Maybe you need to sell a vegantype of the jerky.
(13:54):
You know, with the jerky I'mlike, oh my gosh, for the love
of Pete, if you're one of thejerky, then you should just eat
the beef anyway, or the turkey.
So I'm holding that.
So also, you need to know whenyou, once you've very own genius
(14:15):
, you need to ask yourselfwhat's your say for it.
And I said this attorney shouldgive you this.
Look like what my point is like.
You need to know what is thething that you don't feel
comfortable talking about.
There's something that you, forwhatever reason, it's awful
it's.
Maybe it's your kids, maybeit's your, your personal life in
some way it is okay.
Your zone of genius is bigenough that you can don't feel
(14:35):
like you have to put your dog ononline.
If you don't want to see yourdog, right, it's totally fine
and I'm using lighter things.
But it could be it whatever itis.
Maybe it is your work, maybeyou can't like work, can't know
you're doing this, or they don'twant to like whatever, it is
Only fine.
But you need to identify thatand make that clear so you know
that you stay off of that, thatthat path, and don't let anyone
(14:57):
tell you have to talk about it,you don't Okay.
And then, lastly, when youfigure this out, you need to
take it and have a gut checkwith someone who's supportive of
what you're doing but is not inyour network marketing company.
Speaker 3 (15:21):
Keyword it's supportive of what you're doing,
yeah yeah, yeah, yeah, that'sbig.
So someone who's not just gonnabe like, oh well, why are you
even doing this?
Anyways, I don't know You'relike no, just answer the
question.
Speaker 1 (15:36):
By the way, usually when they ask you why you're
doing this, anyways, it's reallythem.
They're nervous about it, theywould be nervous to do it, and
so then they're asking me whyyou'd wanna do it.
Ignore, don't see that as asign, but I do think you need to
check this, because and thereason I say no one in your
company, because I've seen ittime and time again where maybe
you love ghosts and you love totalk about ghosts and you know
(15:59):
all the things about ghosts, butthe other people on your team
think that's kinda weird.
Speaker 2 (16:04):
So if you went to them and said I'm gonna talk
about ghosts.
Speaker 1 (16:06):
They're like that's not gonna help you through
business.
But the reality is a lot ofpeople like to talk about ghosts
and they like to talk aboutghosts online, and those people
like to buy stuff.
So why can't you freaking talkabout ghosts?
You can, but if you go to yourteam, they're gonna judge it
because they wouldn't talk aboutit necessarily.
But that, so that just meansyou're gonna find other people.
That's good for everybody.
Speaker 3 (16:26):
Yeah, I feel like that.
Okay, so we're walking awaywith three kind of action points
that we're working with today.
So what's your zone of genius?
Zone of genius, what's yoursafe word?
Yep, I'm asking you to get itand talk to somebody who
supports you.
Yep, get their opinion and ifit's like, yes, I see that
(16:47):
that's what you like, or thatdoesn't make sense for you, what
the heck?
Speaker 1 (16:52):
Get their gut reaction and stay off Canva the
extra stuff.
I can't go to the base.
Speaker 3 (16:57):
And stay off the extra stuff.
Don't waste your time on it.
Yet We'll let you know whenit's worth looking into Exactly.
Speaker 1 (17:03):
We'll do it.
What's going on in your world,Missy and Nashville?
Speaker 3 (17:08):
Oh gosh, okay you guys.
Last week we packed up thehouse, packed up the pod, drove
down to Nashville the car andthe dog, Dogs, staying with a
friend.
We're in the hotel for a fewmore days and then we're moving
into our apartment and I Are youmoving in early?
We're moving in on the 13th.
Has it been a month?
(17:29):
The month would be the 18th.
So I wanted just some wiggleroom.
Yeah, let's go back and forth.
Yeah, I just didn't want to doit during the work week, so I
chose Friday.
Speaker 1 (17:42):
So you moved too, and I'm ready.
I know you're ready, I feel it,I feel you're very ready.
Speaker 3 (17:46):
I feel like I lost the pizzazz because I was
thinking about it.
We have been moving for a monthand a half because we were on
the island, I brought stuff backand then was in Michigan for a
week and then I had to go backand get Jeremy and then move
part two, and then we did thatwith the house too.
Like it's just been a very longprocess, and I'm just a little
(18:10):
petered out.
Speaker 1 (18:12):
You definitely have done the long move route, and
you've done the bulk of it, andso I can see why you're like
okay, I'm ready for a break.
Woo, that was a lot.
Speaker 3 (18:24):
I'm ready, yes, for life, to get a little normal.
What our new normal is?
I'm ready to figure it out.
Speaker 1 (18:31):
That's me.
How about you?
What's been going on in myworld?
I can't remember.
Oh well, wait, I was watchinggymnastics up the wazoo last
week, which gave me life,because we're like 42 weeks away
from the Olympics.
Speaker 3 (18:47):
That's it that is it so far?
Still, that's so far.
Speaker 1 (18:52):
Not according to NBC.
They're like acting like it'stomorrow.
Yeah, 42 weeks, it's less thana year, so that was super
exciting.
And then also we are working onwe are designing our bedroom
with a designer from Havenly andwe met with her last week and
(19:12):
she totally got our like.
She got it.
So this week we meet with heragain and she's gonna go like
they do stage one like this iswhat I'm thinking about and they
show us three different designsand we picked one and now she's
doing like a mood, like thatwas the mood board, and now it's
like a concept board.
We meet with her again and thenshe's gonna make it 3D, which
is gonna make me so happy, whichyou know what I learned, which
I thought was really interestingmy man, scott, does not
(19:36):
understand the concept of a moodboard or a concept board, and I
realized he didn't.
I'm like you didn't grow up withmagazines and he was like well,
yes, I did.
I'm like those kind ofmagazines, dude.
I mean like I had tons ofmagazines, right, and what was
the one?
Simple, was it something simple?
There was the one that was likekind of like your had more home
(19:57):
stuff and I don't know, I hadtons of magazines and we'd rip
things apart and we'd put thingsin mink collages.
So I understand that when youdo something or I understand
Pinterest for those of you whodon't remember magazines and so,
like that mood board, I know isnot gonna be the thing, but
it's going to be like the feelhe would be like I don't, I like
that picture right over there,I don't like that one next to it
(20:18):
.
I'm like darling, do you likethe concept?
And so when he saw this one, hewas super like I don't know, it
looks kind of different and hewas taking it literally and it
was interesting.
As she wrote.
She's like if it's hard for youto understand it on the 2D,
don't worry.
On the 3D it'll come together.
And I read that like who?
Would that be hard for myhusband?
My husband.
Speaker 3 (20:38):
So she must.
Yeah, that's a man brainthinking versus a female.
We need the vibe, the flow,like okay, before we go straight
to 3D, like I need to feel themood to make sure I like it.
Speaker 1 (20:49):
Yes exactly so.
Anyway, that was reallyexciting.
So, I can't wait to show y'allwhat it's gonna look like Good
time.
So that's what I can remember,that I can tell you today.
I know there's something else,but yeah yeah that's it.
Speaker 3 (21:03):
That's it for now, I suppose For now, yep.
See y'all later.
See you guys next week.
Speaker 2 (21:13):
Thanks for listening to another episode of Rocks
Talks.
We would love for you to helpus get this message out to other
network marketers.
If you could follow rate reviewwherever you are listening to
this episode, we would greatlyappreciate it.
And hey, if this episode speaksto you directly, take a
screenshot of you listening onyour device and post it on
(21:36):
Instagram stories.
Be sure to tag us over at RocksTalks.
Speaker 1 (21:40):
Always remember you're not ahead, you're not
behind, you're exactly whereyou're supposed to be and we'll
see you next week for anotherepisode of Rocks Talks
explaining.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.