Chili’s 🌶️: The Comeback Kid (S2E8)

What do you get when a struggling restaurant chain accidentally stumbles into the most authentic marketing strategy ever? A comeback story worthy of its own episode…with chips, salsa, and a side of nostalgia.This week, we’re talking about how Chili’s went from “barely hanging on” to “viral sensation” thanks to one woman ordering a secret-menu-style item, recording it, and posting it online. Chili’s reposted it, leaned into the authenticity, and boom…relatability, happy hour deals, and a whole new customer experience were born.We also take a chaotic walk down memory lane with the commercials we STILL remember:👵 “Where’s the beef?”🌮 “Yo quiero Taco Bell!”🧁 “One day, one night, Saturday’s alright...”📞 Every 90s jingle that’s tattooed in your brain forever.It’s a mix of marketing magic, nostalgia, and the chaotic energy you expect from us.Grab your skillet queso and let’s dive in.Listen or Watch the EpisodeYouTube: https://www.youtube.com/@royallyunhingedSpotify: https://open.spotify.com/show/6yE1r0pTPZJ6zY4dzJzX2KApple Podcasts: https://podcasts.apple.com/us/podcast/royally-unhinged/id1730932901Amazon Music: https://music.amazon.com/podcasts/0f6c0297-0d5b-4b15-b47f-4eb391ca6f90/royally-unhingediHeartRadio: https://www.iheart.com/podcast/269-royally-unhinged-153601185/