Aujourd’hui, je jase avec Marie-Katherine Jobin, fondatrice chez Lila, un logiciel intelligent de logistique d’achat.
Lila c’est ~4 ans, une application depuis 3 mois et 3 employés temps plein
On retrace son parcours : d’employée qui build un outil internet à consultante, à tech founder pour finalement gagner les deux prix au SaaSpasse Pitch Party
CHAPITRES
(0:00) Intro + présentation de MK et Lila
(4:26) Dogfooding aka régler son propre problème
(11:23) Grandir sans background entrepreneurial
(13:56) Faire ses premières embauches techniques en tant que founder non-tech
(24:27) Chercher un potentiel cofounder
(32:10) La distribution d'une app via Shopify
(46:20) L’évolution dans son rôle de fondatrice + ses mentors
(53:14) Son pricing model
(57:20) Son acquisition de clients + marketing
(1:02:31) Est-ce que c'est difficile embaucher?
(1:09:15) Questions en rafale + conclusion
—
Marie-Katherine sur LinkedIn Lila Shopify Post : https://saaspasse.beehiiv.com/p/est-ce-que-je-me-fais-owner Le Camp Y Combinator StoreLeadsCool SaaS peeps mentionnés :
Raff Paquin, CTO chez Altitude Sports François Auger, Senior Software Engineer Bruno Pierre (coach) Simon De Baene, cofounder & CEO chez Workleap (👂 sur le pod) Sonia Beroud, PPC & SEO consultant chez Berso Marketing (👂 sur le pod)—
Abonnez-vous à l’infolettre (de feu) :
https://saaspasse.beehiiv.com/subscribe
Suivez-nous sur LinkedIn (no cringe zone) :
https://www.linkedin.com/company/saaspasse/
Suivez-nous sur Instagram (mémés inclus) :
https://www.instagram.com/saaspasse/
Affichez une offre d’emploi sur le job board (gratis) :
https://www.saaspasse.com/emplois
Inscrivez votre SaaS au répertoire des SaaS au QC (>300) :
https://www.saaspasse.com/ajout-saas
—
Crédits musique
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