In this episode of The Salesforce Posse Podcast, host Francis Pindar sits down with Shane Smyth, CTO of Saltbox and Salesforce B2B Commerce expert. Shane shares his fascinating journey into the Salesforce ecosystem, starting back in the days of ExactTarget, and dives deep into the world of B2B Commerce. From the evolution of Salesforce Commerce Cloud to practical tips for creating successful storefronts, this conversation is packed with valuable insights. Key topics include:
- The history and differences between Salesforce B2B and B2C Commerce
- Best practices for storefront design and platform integration
- Navigating product pricing, order fulfilment, and checkout complexities
- Future trends in B2B Commerce and the impact of Salesforce innovations like Hyperforce and Data Cloud
Whether you're a seasoned Salesforce professional or new to B2B Commerce, Shane’s advice and experience will provide actionable insights to help you elevate your digital commerce strategy. Don't miss this knowledge-packed episode!
You can find Shane on LinkedIn and YouTube!
00:00 Introduction to the Podcast 00:15 Meet Shane Smith: B2B Commerce Expert 01:56 Shane's Journey into Salesforce 04:21 Understanding Salesforce B2B Commerce 06:00 Differences Between B2B and B2C Commerce 10:28 Building a Successful B2B Storefront 16:08 Challenges in B2B Commerce 25:26 Future Trends in Salesforce B2B Commerce 30:43 Getting Started with B2B Commerce 39:39 Final Thoughts and Advice 42:09 Closing Remarks
You can find Shane on LinkedIn and YouTube!
🔔 Subscribe for more episodes on Salesforce best practices and industry insights!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.