School Leader Soundbites
School Leader Soundbites is a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications. Hosted by Veronica V. Sopher, a seasoned expert in the field, this podcast is your go-to resource for enhancing your school's communication strategies and making a meaningful impact in your community. School Leader Soundbites is sponsored by K12 Insight. Find me at: https://www.veronicavsopher.com/ Social: @VeronicaVSopher K12 Insight partners with schools and districts to build stronger relationships with parents, students, and staff. They believe that trust is the foundation of successful education, and their solutions are designed to foster engagement, promote transparency, and turn feedback into actionable results. Want to explore the impactful ways Let's Talk and K12 Insight's comprehensive suite of customer service solutions can amplify your school's efforts and strategic goals? Get an in-depth look at how these tools can benefit your district, visit: go.k12insight.com/sopher
Episodes
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing The A+ Application: Tips to Make Your Superintendent Résumé Top of the Class.
- How do you know when it's time to update your Résumé?
- Résumé should be looked at and updated at least twice a year so you aren't scrambling to put it together ...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Mirror, Mirror on the Wall - Why Every School Leader Needs a Coach After All!
Why coaching?
-We need a safe space to reflect and accountability partners
-We need to be preventing burnout and modeling for our staff
What coaches are NOT:
-Therap...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today’s topic is: Don't Be The District That Forgets To Thank Your Teams
◾What are recognition days?
-Recognition days like bus driver appreciation, school library clerk day, teacher appreciation etc
-Avoid end of the day panic posting by getting NSPRA’s resource guide- all o...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Who is Your Internal Audience and How Do You Leverage Their Network?
◾Who your internal audience really is
-Includes teachers, employees, custodians, administrators etc
-They are your largest, most significant asset and the best tool you could use to netwo...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are talking about how TRUST Starts with the Superintendent, Always - Learn about my TRUST Process.
◾TRUST Process
-All about the Superintendent
-Establishing the brand of the district through the leadership, vision, strategic documents and guiding documents
◾Thought Partn...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Winning With Culture: The WIN Process for School Leaders.
◾WIN Process
-We all win with community buy-in and with strong, aligned culture
-Culture must be nurtured
◾Welcome
-Launching your mark when you get started in a school district- does everyone know wh...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! On today's episode, we're exploring a vital tool in our communication arsenal: school websites. In the digital era, a school's website is more than just an information hub; it's a dynamic platform for engagement and community building.
- The Role of School ...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today we're diving into a crucial aspect of K-12 leadership: Enhancing Parent Engagement through Effective Communication. As leaders, our goal is not just to inform, but to engage and collaborate with our school communities, especially parents.
- The Importance of Parent ...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing how Superior External Comms Start With Clarity.
◾REACH Process
-A toolkit/model you can use when you want to connect with your external audience
-Includes community members, elected officials, business owners, state level and national level
◾Relationships
-Y...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Heartfelt Leadership: Supporting Staff Through the Holidays and Beyond.
◾Acknowledge that there are seasonal stressors
-Holidays can bring about a lot of mixed emotions, stress, and financial strain
-In education, we are halfway through the school year and...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing The A+ Application: Tips to Make Your Superintendent Résumé Top of the Class.
- How do you know when it's time to update your Résumé?
- Résumé should be looked at and updated at least twice a year so you aren't scrambling to put it together ...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Mirror, Mirror on the Wall - Why Every School Leader Needs a Coach After All!
Why coaching?
-We need a safe space to reflect and accountability partners
-We need to be preventing burnout and modeling for our staff
What coaches are NOT:
-Therap...
Episode 40: Don't Be The District That Forgets to Thank Your Teams!
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today’s topic is: Don't be the district that forgets to thank your teams?
◾What are recognition days?
-Recognition days like bus driver appreciation, school library clerk day, teacher appreciation etc
-Av...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are Learning How to Make an IMPACT in Your District.
◾Internal audience
-All of our internal staff (our personnel) needs to have a strong understanding of who we are, what we stand for, our marks, etc.
-Everyone needs to be on brand
◾Messaging
-Create a messaging guide and...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing my Master Your Mark System - How to Improve Your District Comms, Culture & Processes.
◾Impact
-You internal audience is your biggest group of people who can tell your story well (staff- teachers, paraprofessionals, etc)
-Look at the blueprint for commu...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we're focusing on a topic close to my heart: Developing Engaging Newsletters and Bulletins.
-The Power of Newsletters and Bulletins
-In our digital age, newsletters and bulletins remain powerful tools for connecting with our school communities. They're not ...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Who is Your Internal Audience and How Do You Leverage Their Network?
◾Who your internal audience really is
-Includes teachers, employees, custodians, administrators etc
-They are your largest, most significant asset and the best tool you could use to netwo...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are talking about how TRUST Starts with the Superintendent, Always - Learn about my TRUST Process.
◾TRUST Process
-All about the Superintendent
-Establishing the brand of the district through the leadership, vision, strategic documents and guiding documents
◾Thought Partn...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing Winning With Culture: The WIN Process for School Leaders.
◾WIN Process
-We all win with community buy-in and with strong, aligned culture
-Culture must be nurtured
◾Welcome
-Launching your mark when you get started in a school district- does everyone know wh...
Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing how Superior External Comms Start With Clarity.
◾REACH Process
-A toolkit/model you can use when you want to connect with your external audience
-Includes community members, elected officials, business owners, state level and national level
◾Relationships
-Y...
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