What if you could get the insider’s perspective behind running a multi 7-figure online course business—talk about the successes and failures, the mindset shifts and limiting beliefs—and then learn a thing or two to apply to your own course business? Caitlin Bacher, CEO & Founder of Scale with Success®—is on a mission to help course creators like you, grow your business in a way that’s profitable and scalable, while also staying sane. In Scale with Success®: The Podcast, you’ll hear the gritty highs and lows that come with running a multi 7-figure online course business, so that you can shorten the learning curve within your own course business. Tune in to learn things like... How can you balance being a mother and running an online business? How do you overcome self-doubt and a fear of failure? As well as what’s working and what’s not in today’s digital marketing landscape So hit subscribe and tune in! If you loved an episode, make sure to leave an honest review. Your review helps boost our show and gives more people a chance to listen to it. Connect with us on social media! Facebook - https://www.facebook.com/caitlinbacher/ Instagram - https://www.instagram.com/caitlinbacher/ TikTok - https://www.tiktok.com/@caitlinbacher Hosted on Acast. See acast.com/privacy for more information.
One course. One funnel. One year. $1M in revenue.
Is that REALLY possible?
➡️ That’s exactly what I’m going to break down in this week’s podcast episode, all about How To Make $1M by Selling Your Own Course in One Year.
Early on in my business journey I’d never even heard of anyone making over $1M in one year from selling their online course.
It seemed like a wild idea at the time, but it stuck with me and became someth...
My first evergreen course was a huge flop.
The course itself was great, but the problem was - nobody was buying it.
Now, I have the hindsight to look back and realize I was making the same mistake I see so many course creators make with their own evergreen courses today.
💡 In this week’s podcast episode, I’m cutting straight to the chase and revealing exactly Why My First Evergreen Course Failed and What I Did to Fi...
How do you really know if you’re ready to quit launching and start selling your course with a profitable evergreen funnel?
Well, I believe that being ready is a choice.
Putting things off in our business until we “feel” ready is a waste of time.
But I also understand being hesitant to make the leap to an evergreen funnel and wondering if you should stay the course with what you know even if it’s not providing y...
So, your evergreen course isn’t selling…
You KNOW it can help a ton of people but the problem is - nobody’s buying it.
Now what?
I know this can feel like a daunting place to be in but I’ve got you covered.
➡️ As someone who’s been there before, I’m spilling 3 Hidden Reasons Why Your Evergreen Webinar Isn’t Working Anymore.
Perhaps your funnel made a few sales to start, but momentum has fizzled and things are f...
I wish I could tell you that when I FIRST made the switch to selling my course on autopilot - everything was sunshine, rainbows, and rising revenue.
The truth is, I made quite a few costly mistakes in the beginning.
💡 That’s why in this week’s podcast episode, I’m revealing the 3 Easily Avoidable Mistakes I Made Using Evergreen Webinars to Sell My Course.
For years, my dream of running a successful online course business ...
I share a lot about exactly what I did to reach my biggest goals, my highest revenue, and my most successful points within my online course business.
But honestly, the things I DIDN’T do have been just as important throughout my business journey to get me exactly where I am today.
➡️ That’s why I’m dedicating this week’s podcast episode to revealing the top 4 Things I Didn’t Do to Make Over $11M Selling My Course with Evergre...
I had three people who were all in the middle of a launch sign up for my program last week - and things were going terribly for them. 🫣
These were regular course creators who either had a tiny team or no team at all.
And since they only launched twice a year, everything HAD to be perfect.
One false move could lead to a scary revenue dip that could last for 6 months or more - until they would inevitably have to begin...
Have you ever heard of The Drama Triangle? 👀
Even if you haven’t, I guarantee it’s something you’ve been IN many times in your life - and so have I.
The thing about The Drama Triangle is that getting stuck in it for too long can end up costing you millions of dollars in course sales…
Talk about an expensive mistake.
💡 But don’t worry, because I’m going to reveal exactly How to Escape the Drama Triangle and Sell More C...
The idea of making $1M from selling one course with one automated sales funnel in one year can sound totally impossible.
But the truth is - it's not.
Although, just because it's possible doesn't mean it's easy.
There is a LOT of false information floating around the internet about what it takes to sell and scale one course to $1M in revenue using an automated sales funnel.
💡 That’s why in this week’s podcas...
Do you ever feel like no matter WHAT you do, your revenue just won’t go up?
If so - myself and many other course creators out there feel your pain.
Increasing the amount of work you’re putting into your business without seeing results is one of the most frustrating things you will ever experience in business.
But the truth is, increasing your revenue isn’t just about the right strategy and tactics. A big part o...
In today’s podcast episode, I’m finally answering one of my most frequently asked questions by all kinds of course creators out there…
➡️ How do you know when it's time to create a new course?
When I first started selling courses, I remember seeing some course creators who seemed to be creating new offers every few weeks.
How did they have so many skills or solutions to problems? How did they have so much knowledge t...
You did it! 🥳
You finally stopped launching your course and started selling on autopilot…
…but your excitement is starting to dwindle and your revenue is too.
💡 This is a feeling I know all too well and the exact reason I’m sharing the top 3 Mistakes Every Course Creator Makes Selling Their Course on Autopilot in this week’s podcast episode.
You know something needs to be fixed to kick your automated sales funne...
Want to suddenly start hearing loads of unsolicited advice?
Just announce that you’re going to start a business… 🤣
But seriously - people will come out of the woodwork to give you advice. Many of whom have never built a business, and some who have.
🎧 That’s exactly why this week’s podcast episode is dedicated to breaking down Three Horrible Pieces of Business Advice I Learned to Ignore.
While it’s likely this ad...
As a young girl, I felt like I was always doing everything “wrong”.
I was too big, too small, too loud, too quiet, too aggressive, and not assertive enough - all at once.
And the constant need to apologize for being who I am carried over into my journey as a business owner.
Can you relate to this feeling?
➡️ If you’re nodding your head “yes”, then this week’s podcast episode is for you: I’m revealing the 5 Things I Quit...
The year I quit launching and started selling my course on auto-pilot was the year I finally crossed the million dollar mark.
And that wasn’t a coincidence.
You deserve to know the truth about why myself and so many other course creators are ditching high-risk launches for a method that instead creates consistent, predictable revenue month after month.
✅ That’s why in today’s podcast episode, I’m digging into the Top...
Honestly, I can’t remember a time when I didn’t set goals for myself.
Whether it was building a swimming pool for my Barbie in the backyard or challenging my little sister to a staring contest - I’ve always been a goal-oriented person. As are most of us entrepreneurs out there.
But a couple years ago, I found myself in a place where I was obsessed with achieving my goals when it came to growing my business.
➡️ The truth is...
True or False: Your success hinges on your ability to effectively market and sell your course.
If you’re like most course creators out there, you believe that’s 100% correct - and I’d agree there’s a lot of truth to that statement.
Growing an audience full of people experiencing problems your course can solve, and then leading them through an automated sales process that turns them into customers, is going to play a BIG part ...
I have an honest question for you…
Do you struggle with shame or embarrassment around spending money in your business? 🫣
If so, you are definitely not alone.
I used to agonize over every little investment related to getting the support I needed to grow - even when it was something I KNEW I needed.
And nearly every day in my DMs, I hear from other course creators who are experiencing the same thing:
Knowing the...
Do you ever feel confused or overwhelmed with all the different advice out there about how to sell your evergreen course?
Once upon a time, I felt the exact same way.
➡️ That’s why in today’s podcast episode, I’m busting the top 5 Myths About Selling an Evergreen Course.
Right now, more course creators than ever before are saying so long to the launch model and embracing a new way of doing things…
One that is powe...
Some people assume that my evergreen funnels have always converted like clockwork.
Well, I’m here to tell you that couldn’t be further from the truth. 😅
In reality, I’ve made loads of mistakes with my evergreen funnels - things that I look back on and think to myself, “Why in the world did I do that?!”
But those mistakes weren’t in vain. And instead of dwelling on them, I learned from them.
➡️ That’s why I’m so e...
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
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