The first step of every business relationship begins with your prospect learning about you and your company. Sadly, this is where most B2Bs fail, and it just goes downhill from there. Here’s the show outline: -
Show #2 Creating Content Prospects Want
- The Problem with Marketing & Content
- Dark Funnel & Dark Social
- Brochures & Books
- The Difference Between Blogs & Articles
- Personas vs Relevance – Primary/Secondary…
- Create Anything a Prospect Wants
- Just to make you aware of our video series, all recorded live, here are the links to the other shows after you've watched this episode: -
- Show 1 - Live Streaming: B2B Advice
- Show 2 - Live Streaming: Digital Content for B2B Success
- Show 3 - Live Streaming: The B2B Exposure and Promotion Plan
- Show 4 - Live Streaming: Engaging B2B Prospects at Scale
- Show 5 - Live Streaming: B2B Roadshows, Events and Podcasts
- Show 6 - Live Streaming: Digital Selling Review
Popular Podcasts
United States of Kennedy
United States of Kennedy is a podcast about our cultural fascination with the Kennedy dynasty. Every week, hosts Lyra Smith and George Civeris go into one aspect of the Kennedy story.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com