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August 20, 2025 36 mins

The Salsa Queen: From Food Stamps to Food Empire


In this raw and inspiring episode, Jenn sits down with the Salsa Queen, a Mexican immigrant mother of seven who transformed food stamps into a multi-million dollar salsa empire without a single investor.


She reveals why immigrants appreciate America more than natives, how single mothers raise stronger children, and the brutal truth that "I'm not selling just a product—I'm selling hope and dreams." From living in a house where rain leaked inside to building a premium food brand that refuses to cut corners, this conversation exposes the reality of bootstrap entrepreneurship in modern America.


Whether you're an entrepreneur, working mother, or seeking to build something authentic in a world of shortcuts, this interview delivers unfiltered wisdom about turning adversity into abundance while staying true to your roots.


Key Topics:

• Why having no Plan B was her secret weapon

• Gut-based hiring philosophy over credentials

• The truth about being a female founder in male-dominated meetings

• Cultural authenticity as competitive advantage

• How she maintains quality while scaling without investors

• Building a brand by becoming the brand completely


Guest: Salsa Queen - Founder & CEO of Salsa Queen Brand

Instagram: @salsa.queen


Host: Jenn Drummond - World Record Mountaineer

Instagram: @thejenndrummond



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