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March 18, 2025 39 mins

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Brady McDonald is not only a fellow self storage investor but also the founder of Barefoot Land Co., a company that specializes in acquiring and entitling land for self storage development. Only a few years ago, Brady owned a large portfolio of rental properties in Canada. But when he realized that “you can’t eat equity” and needed more cash flow, he packed up his young family, moved to the US, and started a business that sources land off-market, entitles it, and then sells it to other developers. He has even developed a couple of his own self storage facilities, too!

 

In this episode, Brady shares his journey into self storage investing, the major changes he’s noticing throughout the self storage industry, and the steps he takes when analyzing a market for development opportunities. Stay tuned if you want to know where rental rates are headed and where class A storage could take off in 2025!



What you’ll learn in today’s show:

 

  • Crucial metrics to look at when analyzing a self storage market
  • Forecasting where storage rental rates are headed in the next 12 months
  • The “smaller” markets where class A storage could explode in 2025
  • Building a cash-flowing business to offset low-cash-flow investments
  • Brady’s journey from residential real estate to self storage investing

 

Barefoot Land Co.: https://www.barefootlandco.com

Brady’s Instagram: https://www.instagram.com/brady.mcdonald84

 

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