Selling on Giants: The eCommerce Marketplace Podcast
Selling on Giants: The eCommerce Marketplace Show is dedicated to empowering entrepreneurs and businesses with the insights, strategies, and best practices needed to succeed across major eCommerce platforms such as Amazon, Walmart, Shopify, and WooCommerce. Our podcast covers a broad spectrum of eCommerce topics, including product sourcing, inventory management, pricing, advertising, customer service, and fulfillment. We focus on the latest trends and developments within the industry, featuring interviews with experts, successful sellers, and thought leaders who offer valuable insights and actionable tips. Our mission is to be a comprehensive resource for anyone looking to build a successful online business on these leading eCommerce marketplaces.
Episodes
This week’s Selling on Giants News and Updates breaks down what happened after Prime Day and what it tells us about the second half of eCommerce in 2026.
Prime Day beat expectations, but the headline sales number does not tell the whole story. U.S. online spending grew strongly, but average order value declined, household spend softened, and shoppers leaned heavily into lower-ticket products, essentials, grocer...
In this episode of Selling on Giants, we sit down with Ian Walker, President and Co-Founder of Hippie Snacks and Left Coast Naturals, to unpack what it really takes to build a successful retail brand.
From humble beginnings selling at a farmer's market nearly 30 years ago, Ian has grown the business into a leading manufacturer, brand owner, and distributor supporting more than 40 natural food brands across No...
This week’s Selling on Giants News and Updates breaks down the biggest retail promotional window of the summer.
Amazon Prime Day is the center of gravity, but it is no longer the only event competing for shopper attention. Walmart Deals, Target Circle Deal Days, Best Buy Tech Fest, TikTok Shop promotions, DTC websites, email offers, Google Shopping, and retail media campaigns are all fighting for the same custo...
This episode of Selling on Giants breaks down why some eCommerce founders always seem to catch a break while others stay stuck, even when they are operating in the same market, using the same tools, and facing the same competitors.
The easy explanation is luck.
But after working across enough Amazon, Walmart, Target, and broader marketplace accounts, the pattern looks different. Some brands are not luckier. They inter...
This week’s Selling on Giants is focused on one thing: last-minute preparation before the biggest promotional window of the summer.
Amazon Prime Day runs June twenty third through June twenty sixth. Target Circle Deal Days runs during the same window. Walmart Deals starts one day earlier, on June twenty second, and runs through June twenty eighth.
That means consumers are not thinking about this as one Amazon ev...
In this episode of Selling on Giants: Going Retail, Will sits down with Kristyn Carriere, co-founder of 7 Summits Snacks, to discuss the realities of building a food brand and successfully expanding into retail.
7 Summits Snacks was born from a unique partnership between two sisters—Kristyn, a food scientist, and her sister, a former Canadian decathlete. Together, they created a functional chocolate ene...
This week’s Selling on Giants breaks down the June ninth marketplace updates shaping Amazon sellers, Walmart operators, retail media teams, and eCommerce brands preparing for a more connected and more demanding commerce environment.
The theme this week is clear: eCommerce is not getting less complex. It is getting more connected.
Amazon is turning Sponsored Brands into richer discovery experiences with Brand Gal...
This episode of Selling on Giants breaks down why so many eCommerce founders stay busy, grow revenue, and still feel stuck.
The problem is not effort. It is incentive design.
Using the game theory concept of the Stag Hunt, this episode explores the difference between chasing short-term wins and building the systems, teams, and trust required to scale.
In the beginning, every founder hunts rabbits. They run the ads, fix...
This week’s Selling on Giants breaks down the June second eCommerce updates shaping Amazon sellers, Walmart operators, retail media teams, and brands trying to grow in a marketplace environment that keeps getting more complex.
The theme this week is clear: eCommerce is still growing, but growth is not being handed out evenly.
Amazon is tightening Brand Registry and identity verification. AI shopping agents are b...
In this episode of Selling on Giants: Going Retail, we sit down with Chris MacLean, co-founder of Yew Healthy Aging Nutraceuticals, to explore what it really takes to launch a science-backed wellness brand into retail.
Unlike many modern brands that begin online and later expand into stores, Yew Healthy Aging chose a retail-first strategy — focusing on independent pharmacies, specialty health retailers,...
This week’s Selling on Giants breaks down the May twenty sixth marketplace updates shaping Amazon sellers, Walmart operators, retail media teams, and eCommerce brands preparing for a more demanding commerce environment.
The theme this week is simple: commerce is becoming more intelligent on the front end, but more demanding on the back end.
Platforms are getting smarter. AI is changing how products are discovere...
This episode of Selling on Giants takes a deep look at the business models behind Fanatics and Starter, and why their stories matter far beyond sports merchandise.
Starter became one of the most iconic sports apparel brands of the nineteen nineties. Starter jackets were cultural status symbols across the NFL, NBA, NHL, college sports, and streetwear. The brand had relevance, demand, and identity.
But underneath that c...
This week’s Selling on Giants breaks down the May nineteenth eCommerce updates shaping Amazon sellers, marketplace operators, retail media teams, and brands trying to protect margin in a more complex operating environment.
The theme is clear: the brands that win from here are not necessarily doing the most. They are operating the cleanest.
Amazon is tightening expectations around inventory, customer service, int...
In this episode of Selling on Giants, Will sits down with Dawn Chapman, founder and CEO of Lazy Daisy Café and Lazy Daisy Foods, to discuss how a beloved neighborhood café in Toronto evolved into a growing consumer packaged goods brand now carried in over 200 stores across Canada.
Dawn shares the story behind Lazy Daisy’s homemade, farm-inspired food philosophy and how customer demand for their famous b...
This week’s Selling on Giants breaks down how Amazon, Walmart, Shopify, Meta, and the broader retail ecosystem are moving toward a more structured, automated, and AI-mediated version of commerce.
The theme this week is clear: platforms are not just helping customers buy. They are shaping what customers see, how products are explained, how ads are sequenced, and how brands are measured.
In this episode, we cover:
...
Amazon has officially confirmed Prime Day for June 2026, and the timeline is tighter than most operators expect. This episode of Selling on Giants is a focused breakdown on how to prepare without overcommitting inventory, overspending on ads, or damaging margins.
This is not about hype. This is about execution.
Key dates you need to know:
- May 27th: Target for minimal shipment splits into FBA
- June 5th: Final wi...
In this episode of Selling on Giants, we sit down with Marina Mushlovina and Nila Cook, founders of Neo Naturelle, to unpack how they turned a personal skincare need into an award-winning brand.
Neo Naturelle focuses on women experiencing hormonal changes like perimenopause and menopause—an often overlooked market. Built on their backgrounds in chemistry and food science, the founders created products r...
In this week’s Selling on Giants News & Updates, we break down what is actually happening across Amazon, Walmart, and the broader eCommerce landscape and what it means for brands, operators, and even consumers.
Here’s what we’re covering:
Amazon Compliance Is Getting Stricter
Restricted product violations are rising across categories, and enforcement is becoming more automated. Listings are g...
This week’s Selling on Giants breaks down a major shift happening across Amazon, Walmart, and the broader marketplace landscape. The headlines may look unrelated, but they all point in the same direction.
Platforms are moving beyond transactions and into infrastructure, while operators face increasing pressure across fulfillment, compliance, and discovery.
Top stories this week:
- Amazon expands Multi Channel F...
In this episode of Selling on Giants, Will sits down with Milton and Gisela, founders of Not Bad Snacks, to explore what happens when a digital-first brand takes its first steps into retail.
Not Bad Snacks is a Vancouver-based better-for-you snack brand built around the idea that healthy snacks shouldn’t be boring. Known for their clean ingredients and bold flavors, the brand has been growing through di...
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