OpenAI revealed some important new features for ChatGPT Search as part of its 12 days of ship-mas in December. Day 8 yielded local search with maps integration, new treatment for navigational queries (which opens up ad opportunities), and then live mode now having the ability to tap into Search for up-to-date information. I cover each of these features and then end with a live demo of ChatGPT live mode with Search. Blog post covering the new features: https://www.gsqi.com/marketing-blog/chatgpt-search-new-features-december-2024/
Chapters: 00:00 ChatGPT Search new features announced on Day 8 of ship-mas. 00:46 ChatGPT Search overview. 01:50 Links to publishers contain utm parameters for tracking ChatGPT Search. 02:20 Heading towards Jarvis personal AI assistants. 03:50 Hello Local Search with maps in ChatGPT Search. 05:46 Special treatment for navigational queries. 07:14 Search advertising opportunities surface! 07:59 ChatGPT Search with live mode brings Jarvis closer to reality. 09:32 Live demo of ChatGPT live mode with Search integration. Follow me on X: https://x.com/glenngabe Connect with me on LinkedIn: https://www.linkedin.com/in/glenngabe/
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