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September 5, 2024 19 mins

Google’s August 2024 broad core update finally completed on September 3, 2024 after a 19-day rollout. It was a huge update that impacted many sites across the web. In the final episode of core update notes, I cover HCU(X) sites recovering, the big tremor from 8/24 into 8/25, forums seeing volatility, an update on a site pumping out a ton of AI content, and then how site owners can move forward after the update. That includes understanding the difference between relevancy adjustments, intent shifts, and quality, running delta reports to understand the top queries and landing pages that dropped based on the core update, and then how to take a “kitchen sink” approach to remediation.


00:00 Final "Core Update Notes" for the August 2024 broad core update.

00:40 The August core update completed in 19 days.

01:24 More about September helpful content update sites surging.

03:48 And some September helpful content update sites dropping even more.

05:42 Continued movement for sites seeing impact post-update.

06:21 The August 24th Tremor was big for some sites.

08:13 Was the tremor commerce-focused?

09:12 Another reminder that links will not save you from broad core updates.

10:12 Huge drop: An update on a site pumping out tons of AI content.

11:03 Forums volatility: A correction?

12:17 Reddit still surging, Quora flat.

13:13 Understanding the difference between relevancy adjustments, intent shifts, and quality problems.

14:33 If "Quality" is the issue, then focus on the Usual Suspects.

15:40 "Quality" is more than just content.

16:49 Run a Delta Report (or several).

17:55 Use the "Kitchen Sink" approach to remediation.

19:09 When will the next core update roll out and wrapping up.

Blog posts I reference in the video:

Google’s Broad Core Updates And The Difference Between Relevancy Adjustments, Intent Shifts, And Overall Site Quality Problems

https://www.gsqi.com/marketing-blog/google-broad-core-updates-difference-between-relevancy-adjustments-intent-shifts-overall-site-quality/

 

Google’s Core Algorithm Updates and The Power of User Studies: How Real Feedback From Real People Can Help Site Owners Surface Website Quality Problems (And More)

https://www.gsqi.com/marketing-blog/google-core-ranking-updates-user-studies/

Smart Delta Reports – How To Automate Exporting, Filtering, and Comparing Google Search Data Across Timeframes Via The Search Console API and Analytics Edge

https://www.gsqi.com/marketing-blog/how-to-automate-delta-report-gsc-api-analytics-edge/

Follow me on X: https://x.com/glenngabe Connect with me on LinkedIn: https://www.linkedin.com/in/glenngabe/

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