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August 28, 2025 39 mins

On the final episode of the SeventySix Capital Sports Leadership Show - College Sports Edition, Wayne Kimmel and Co-Host Ken Shropshire interviewed College Football Analyst & Broadcaster, Adam Breneman.


Breneman is a co-founder of Mercury: The College Sports Co., a venture-backed sports media company that is changing the way fans interact with their favorite teams and players. Breneman is also a college football analyst and broadcaster for ESPN, Big Ten Network and CBS.


He hosts the Next Up Podcast with Adam Breneman, where he interviews prominent figures and experts on topics related to college football. He also founded the Blue Chip Journal, a weekly newsletter with over 15,000 subscribers that delivers his opinion and news on all things college football, NIL, and recruiting. He is a recognized leader and authority on NIL in national media.


During his playing career, Breneman was a 5-star recruit and the No. 1 ranked tight end in the nation. He began his college career at Penn State where he earned Freshman All- American honors and still holds the record for longest touchdown by a tight end in PSU history. After facing injuries, Breneman transferred to UMass, where he became a 2x All-American, led the nation in receptions by a tight end, and a 2x John Mackey Award Semi-finalist. From 2020-2021, Breneman was the tight ends coach at Arizona State University under the legendary coach and media personality Herm Edwards.


While at ASU, Breneman was regarded as one of the best recruiters in college football, and was named to 247Sports.com’s 30 Under 30 list. He was the youngest position coach in Power 5 football.


Adam Breneman:

LinkedIn: https://www.linkedin.com/in/adambreneman/

X: https://x.com/AdamBreneman81

Instagram: https://www.instagram.com/adambreneman/

TikTok: https://www.tiktok.com/@adambreneman81


Chapters

00:00 The Evolution of College Sports

02:58 Navigating NIL and the Transfer Portal

06:03 Coaching Challenges in the New Landscape

08:58 The Role of Transparency in College Athletics

11:40 Insights from Head Coaches

14:58 The Impact of NIL on Team Dynamics

17:48 Broadcasting in the Age of NIL and Sports Betting

20:39 The Changing Landscape of College Athletics

23:41 The Reality of Student-Athlete Life

26:34 Building a Support Team for Young Athletes

29:49 The Need for Leadership in College Sports

Mark as Played

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