Shaping eCommerce with Guy Marion, GM Chargebee Retention

On the latest episode of Shaping eCommerce, Tim Bucciarelli had the pleasure of interviewing Guy Marion, GM of Chargebee Retention.

On the podcast, they talk about:

- How Guy started Brightback, which got acquired by Chargebee
- The Chargebee ICP
- How Chargebee’s API-first approach is a differentiator
- The retention benefits of a flexible subscription platform 

You can read the transcription here: https://www.ironplane.com/blog/how-to-hubspot-series-partner-interview-with-guy-marion

#ecommercesubscription #subscriptionplatform #subscriptions #subscribe #recurringrevenue 

00:00 Shaping eCommerce with Guy Marion, GM Chargebee Retention
02:13 Intro to Chargebee and Brightback
04:17 Chargebee's typical customer
09:16 Unique benefits of Chargebee
14:58 Examples of Chargebee customers
16:50 Subscriptions as a gift
17:57 Chargebee differentiators

Relevant links:

https://brightback.com/
https://www.chargebee.com/