She Built It® Podcast

On She Built It®, Christy Shannon, co-founder, CMO, and mother of four, opens with a stat that should stop every busy parent in their tracks: 41% of parents say that most days they are so stressed they cannot function. That’s not a personal failing; that’s a U.S. Surgeon General warning. 

Christy asks a question that’s harder to answer than it sounds: if you use AI every day to make your work life easier, why ...

On She Built It®, Lauren Makler, co-founder of Cofertility, shares how a rare disease diagnosis, three surgeries, and her sister’s act of extraordinary generosity led her to build something the fertility world desperately needed.

Cofertility helps women freeze their eggs for free when they donate eggs to intended parents, making egg freezing more accessible and egg donation less transactional at the same time. Lauren talks abo...

On She Built It®, Brynn MacLennan, product designer, mother of five, and co-founder of Slate, shares how co-managing a dental practice revealed something that couldn’t be unseen: even wealthy, educated patients weren’t flossing. Not because they didn’t care about their health, but because flossing was broken.

Brynn shares how she turned that insight into a patented 3-in-1 electric flosser now sold in 870 Target sto...

On She Built It®, Lauren Dudley Stephens, co-founder and CEO of Dudley Stephens, shares the origin story behind one of the most beloved family-owned fashion brands in the lifestyle space. What started as her mother's frustration with finding stylish, washable fleece that could go from boat to dinner became a 10-year brand built entirely on family funding, community, and the belief that women should never have to choose between look...

On She Built It®, Lori Casselman, a 20-year healthcare executive turned founder, shares what it took to build June Health, Canada’s first virtual clinic providing complete care across every stage of women’s health.

Lori talks about the opportunity she sees for AI to close the gender health equity gap, the leadership lessons that come with scaling a startup in healthcare, and the culture principles she fiercely protects i...

On She Built It®, Amy Briggs, a pediatric speech and language pathologist turned tech founder, shares how a clinical career spent supporting families revealed an invisible problem: the mental load of modern parenthood. That insight became Aviva, an AI-powered app that takes over family scheduling logistics so parents can put the phone down and actually be present.

Amy walks through why she chose scheduling as her starting vertical, ...

On She Built It®, Dr. Angela Casey, double board-certified dermatologist, micrographic surgeon, residency program director, and founder of Bright Girl Skincare, shares why the patients she operates on every day inspired her to build a consumer brand for teens.

After years of treating skin cancers that could have been prevented with early habits, Dr. Casey created Bright Girl: a clinically tested, clean skincare line designed to buil...

Childcare is not a personal problem. It is an economic one, and the system built to support it is underfunded, understaffed, and breaking down.

On She Built It®, Jennifer Cowan, CEO of Connections for Children, a $30 million nonprofit serving the West Side and South Bay of Los Angeles, shares what it actually takes to lead a mission-driven organization through a pandemic, wildfires, a headquarters move, and a national childcare work...

When Dr. Maheen Mausoof Adamson’s father had a stroke that left him unable to speak, it took him fifteen minutes to ask for a glass of water. She had just finished her PhD in neuroscience. She understood the brain but still couldn’t help him.

On She Built It®, Dr. Adamson shares how that experience eventually led her to found Soof Solutions, an FDA-cleared, AI-guided communication app that uses eye and head tracking on a...

On She Built It®, Becky Fawcett, founder and CEO of Helpusadopt.org, shares the deeply personal and fiercely honest story behind building a national multi-million dollar adoption grant program from her New York City apartment. After three miscarriages and a failed IVF journey, Becky found her way to adoption, and then turned her experience into a mission that has helped over 1,100 families and distributed more than $11 million in g...

On She Built It®, Andrea Faulkner Williams, co-founder and president of Tubby Todd Bath Co., shares what it really took to build a brand that drives 95% of growth in the baby lotion category on Amazon, without paid ads, without VC funding, and without celebrity investors. What started as a solution to her own son's eczema became a 12-year journey of community-first growth, profitable scaling, and a business that has earned over 50,...

On She Built It®, Susanne Mitschke, co-founder and CEO of Citruslabs and Harvard-trained epidemiologist, pulls back the curtain on what's really happening in the wellness, beauty, and consumer health industries. From claims washing and heavy metals in protein powders to why transparency is now a growth strategy, Susanne explains what separates the brands consumers actually trust from the ones making promises they can't back up.

She ...

On She Built It®, Jessica Tellian, former medical professional, EFT tapping expert, and founder of The Tapping School, shares why the most successful women she works with often feel the most stuck. Not because they lack strategy or ambition, but because 95% of what drives their decisions, behaviors, and results is running from the subconscious mind, a part of the brain most high achievers never address.

Jessica explains what EFT tap...

On She Built It®, Georgia Thomas, former corporate lawyer, co-founder of E!Studios, and CEO of the eight-figure Venture Haus Group, shares what it actually takes to build a business that runs without you. Not in theory, but in real life, as a founder, mother, and multi-business operator navigating maternity leave, AI disruption, and the constant pressure to grow.

Georgia talks about why founders stay stuck as operators far longer th...

On She Built It®, Dr. Debbie Qaqish, creator of Revenue Marketing® and founder of The Growth Factor, shares why the most urgent problem in marketing leadership today isn't strategy or AI; it's the human being trying to keep up with all of it.

With 35 years in B2B marketing and a deeply personal journey through depression, ketamine therapy, and positive psychology, Dr. Debbie brings a rare combination of hard-won experience and scien...

On She Built It®, Amanda Black, founder of The Solo Female Traveler Network, TEDx speaker, and leader of women-only group trips around the world, shares how a one-way ticket to Honduras, became the beginning of a global community of more than 600,000 women.

Amanda talks about building her first trip to Bali with a negative bank balance, firing a guide a week before her travelers arrived, and watching 9 out of 17 women tattoo the tri...

On She Built It®, Alisa Sparks shares how she went from managing multi-million dollar military budgets to founding Linden Creek, a home staging and interior design company she built from her garage and grew into a national franchise. What started as a side hustle she built quietly on Fridays has become a 326-page operations manual, a 10-year franchise model, and a community of business owners building their own design businesses wi...

On She Built It®, Courtney Summers shares the story behind Cookout at the Vineyard, a three-day fundraising event in Northern California's Sonoma County she co-founded alongside Talia Suggs to support and elevate women of color in the hospitality, food, and beverage industries. 

What started as a small gathering of under 60 people has grown into a 200-plus-person, three-day event now in its fourth year, 100% grant and donor fun...

On She Built It®, Lindsay Nahmiache, serial entrepreneur, investor, and co-founder of Jive PR + Digital, shares what 17 years of building, selling, and reacquiring a business has really taught her. Lindsay sold her marketing agency to a large global tech company, bought it back, and has since built a portfolio of 17 companies across industries including skincare, immersive experiences, and healthcare tech.

This conversation covers t...