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May 7, 2025 61 mins

Ashley Thompson is the co-founder and CEO of Mush, the ready-to-eat overnight oats brand redefining breakfast. After earning a degree in math and economics from Columbia, Ashley began her career as a trader at Goldman Sachs. But after three years on Wall Street, she left finance behind to chase a bigger mission: building Mush. Since then, she’s grown Mush into a multimillion-dollar brand with nationwide distribution. Along the way, she pitched Mush on Shark Tank and landed a deal with Mark Cuban. Through relentless focus, getting early consumer feedback, and her personal connection to wellbeing, Ashely has built a category-defining brand.

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Timestamps:

(2:57) Ashley’s childhood

(6:54) The surprising childhood creations

(9:54) How mental health influenced the journey

(17:16) The early years at Goldman Sachs

(25:41) Why overnight oats?

(29:39) It’s important to quit

(34:35) What drew Ashley to San Diego

(36:59) Getting early consumer feedback

(39:05) Adapting to entrepreneurship

(43:37) Winning Whole Foods

(48:15) The story of Shark Tank

(52:01) Insights into the CPG industry

Mark as Played

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