She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

Are you a faith based business owner that feels awkward at best when talking about your product or service? Most people cringe when they hear the word "sales", but the reality is we are all selling something everyday. Andee Hart brings her years of successful executive sales and leadership experience to aspiring women entrepreneurs in the She Sells Differently Podcast. Each episode delivers the tools, business growth strategies, and mindset shifts to help set entrepreneurs and their brand apart from our cultural standards and grow their business from a place of integrity and confidence. Settle in and learn the art of selling differently. This show will provide answers to questions like: How to embrace authentic selling in my product based business? What is the difference between relationship selling and transactional selling? How can I accelerate my business growth? How do you integrate faith in business? How can entrepreneurs overcome imposter syndrome? How to utilize story selling as a framework for business growth? What are effective lead generation strategies for product based businesses? How do I start online marketing? What are some marketing strategies for my small business?

Episodes

December 10, 2025 17 mins

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🛍️ Bonus: Andee’s Pop-Up Market Prep Masterclass is part of Lizzy’s Christmas Party, through December 11th only. 🔗 Grab it for free here.


🎉 It’s Encore December on the She Sells Differently Podcast!


And this episode? One of our most downloaded of all time, because it answers the question every shop owner asks:

👉 “Why are people visiting… but not buying?”


If you're selling products online and n...

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🔗 Grab access to Pop-Up Market Prep plus loads of other business resources inside Lizzy’s Christmas Party (only available Dec 4-11th!)

 

What does it really take to turn a first-time pop-up market into a thriving, profitable experience?

 

In this fan-favorite episode, I’m bringing back my conversation with Mina Davenport, founder of To Phōs Nontoxic Candles, who shares the real story behind her very first pop-up market—...

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In this Thanksgiving special, Andee breaks down what real customer appreciation looks like, and why it has nothing to do with discount codes or holiday flash sales. If you’re a product-based small business owner tired of defaulting to discounts every time you want to say “thank you,” this episode gives you three heartfelt, margin-friendly ways to build loyalty and deepen connection with your customers.


Inside...

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In this episode of She Sells Differently, Andee breaks down the exact strategies that help product-based business owners thrive on Faire Marketplace—without leaving sales up to luck. If you’ve ever wondered why your products aren’t getting visibility on Faire, this episode reveals how to make the platform’s algorithm work for you

You’ll learn how to build an operational rhythm that Faire rewards, optimize your listin...

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What if you could grow your business without being glued to your phone 24/7? In this episode of She Sells Differently, Andee sits down with Lindsay Fletcher, a faith-driven entrepreneur who built a seven-figure service business- with fewer than 500 social media followers. 

Lindsay shares how she broke free from the “you must post every day” narrative and learned to grow her business through faith, prayer, and auth...

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Pop the cork- but let’s talk about what’s really inside the bottle. 

In this episode of She Sells Differently, Andee breaks down the five essential numbers that turn Champagne Sales- those flashy, brag-worthy revenue moments- into consistent, sustainable profit. 

If you’ve ever celebrated a record sales month but still wondered, “Where did the money go?” this conversation will change the way you measure success in ...

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This week on She Sells Differently, I’m joined by the incredible Monica Froese to talk about something game-changing for product-based business owners: how to use AI for e-commerce to turn your content into scalable digital products. 

 

If you’ve ever thought, “digital products don’t apply to me because I sell physical goods,” this episode will flip that belief on its head. Whether you sell candles, jewelry, skincare, a...

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Today we’re flipping a big belief on its head: you don’t need more time to grow your business—you need a new relationship with time. Guest Lyssa Figgins, a self-described “recovering busyness owner” and time-scaling strategist for Christian women entrepreneurs, shares how to stop chasing the clock and start multiplying your 24 hours.


We dig into:


·       Why classic “time management” keeps you stuck and w...

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The holidays are the biggest opportunity of the year for product-based business owners — but that doesn’t mean you have to play the discount game to win. 


In this episode of She Sells Differently, Andee Hart sits down with retail strategist and founder of The Retail Academy, Salena Knight, to unpack the strategies that help small businesses double their holiday sales — without ever lowering their prices. 


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In this episode of She Sells Differently, Andee Hart sits down with Nadine Murray to talk about what it really means to be a faith-driven entrepreneur—someone who builds a business that’s both profitable and deeply aligned with their beliefs. Together, they unpack how to blend faith and strategy without fear, the power of building your business in a way that aligns with your faith, and why rest is one of the most...

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This week, Andee is getting real about what actually changes when you go full-time in your business. Two years ago, she walked away from Corporate America and into the unknown world of entrepreneurship — and the lessons she’s learned will shake up what you thought mindset for entrepreneurs looks like. 

 

Inside this raw and empowering episode, Andee shares: 

  • Why Mondays now feel like possibility, not pressure 
  • The sur...
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Link: https://andeehart.com/social-media-detox/ 

In this episode, Andee talks with Gabe Cox, a goal planning and business strategist who built a thriving business without relying on social media. 

If you’re exhausted by the constant pressure to post, scroll, and hustle on social media — but still feel stuck in your business — this episode is your permission slip to take a step back. Gabe shares her journey of stepping a...

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You’ve been told to listen to your customer, build what they ask for, and sell on value. But what if your customers don’t actually know what they want? 

 

In this contrarian episode of She Sells Differently, Andee Hart unpacks the sales psychology that drives real buying decisions—emotions, identity, and subconscious desires—and why believing your customer at face value could be quietly tanking your sales. 

 

You’ll disco...

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What happens when you stop forcing yourself into outdated, “bro-style” tactics and build a marketing approach that feels like home? In this conversation, Andee and guest Shauna Van Mourik, host of Marketing Rebels, pull apart the myth that there’s one right way to grow. You’ll learn how to replace soul-sucking shoulds with simple, values-driven actions that create predictable sales and genuine confidence. 


In this...

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Is your packaging shelf-ready—or does it still scream “homemade”? 


In this episode of She Sells Differently, Andee Hart breaks down five subtle but powerful signs your packaging isn’t ready for retail shelves—and how to fix them without a total rebrand. 


We’ll explore why durability builds trust, how the unboxing experience influences repeat purchases more than your logo, the surprising power of typography, ho...

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Are your product wholesale pitches disappearing into the retail buyer black hole? You hit send… and nothing. No reply. No feedback. Just silence. 


In this episode of She Sells Differently, Andee shares the five most common reasons retailers aren’t responding to your product wholesale pitch—and exactly what you can do to change that. 


We’ll cover the quick fixes that can instantly improve your pitch (like ...

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If you’ve ever wondered why some wholesale accounts never reorder — or why being “in more stores” hasn’t translated into more profit — this episode is for you. 


Andee is sharing the retail partnership strategy no one talks about: working with a small number of core retail partners who truly get your brand, your customers, and your vibe — and then giving them the tools to make your products their best sellers. 


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Are you a product maker who’s been feeling stuck, overwhelmed, or scared to start wholesaling? You’re not alone! In this episode of She Sells Differently, Andee dives into how to start wholesaling with confidence — even if you’re unsure where to begin or worried about rejection. 


Andee shares her own journey growing a candle company from a kitchen startup to hundreds of retail locations, breaking down the mindset ...

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Andee welcomes Kerri Roberts, founder of Salt & Light Advisors—a people operations and HR consultancy serving small and remote businesses. With over 20 years of strategic HR experience, Kerri now guides entrepreneurs in building scalable, people-centered operations. 


What You Will Learn: 


  • Kerri’s Career Blueprint: How a strategic HR professional moved from healthcare and corporate C-suite roles to laun...
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Are your customers looking but not clicking “Add to Cart”?


If you’re refreshing your shop analytics every hour wondering why traffic isn’t turning into sales, you’re not crazy—your “Add to Cart” button might as well be invisible.


In this episode of She Sells Differently, Andee reveals the five biggest reasons customers don’t click Add to Cart—and how to fix them fast. These simple changes have helped her ...

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