Amber Erickson-Hurdle, CEO of Employer Brand Central and the #4 Top Ranked Branding Expert in the World joined Nancy Surak's podcast "She's Wild" to discuss the intersection of personal, employer and business branding. Amber shared insights from helping professionals and organizations define and position their value.
Key topics included the need for emotional connections in today's landscape, aligning personal, employer and business brands for success, gaining confidence as a woman business owner, strong employer branding's impact on talent attraction and retention, and advice on audits and expertise positioning.
For those wanting to take their business, career, or personal brands further, this episode offers invaluable insights from a world leading branding expert.
About Amber:
Amber Erickson-Hurdle helps professionals and organizations define and position their value to increase their confidence and the bottom line. As an in-demand professional speaker and founder of Employer Brand Central agency, Amber teaches professionals to connect the combined value of personal brands, employer brands, and business brands to increase market share and profitability, reduce turnover, and amplify satisfaction among customers and employees alike. Amber was recognized by Global Gurus for being among the top 30 brand professionals in 2020-2023, ranking #4 in the world for 2023. Although she stays busy running her businesses, she always finds time for her two adult kids, her Cavapoo Gibbs, and all of the outdoor activities she can squeeze in at home or on the road.
Connect with Amber:
LinkedIn: https://www.linkedin.com/in/theamberhurdle/
Website: https://amberhurdle.com/
Instagram: @Theamberhurdle
Bombshell Business Podcast: https://podcasts.apple.com/us/podcast/bombshell-business-podcast-with-amber-hurdle/id1141690501
Connect with Nancy:
Instagram: https://instagram.com/nancysurak
LinkedIn: https://www.linkedin.com/in/nancysurak
Website: http://www.nancysurak.com
She’s Wild Sound Production by: Luke Surak, Surak Productions: surakproductions@gmail.com
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