Shift Happens

Shift Happens

This podcast is built to help you unlock the potential of video in your business by exploring videos, technologies, trends, and tools that are, to put it simply.... making shift happen. It’s part of our company mission to rid the world of cheesy videos. We are here to create an itch to try something new and explore the art of possibility in your business. This podcast will help you learn the different ways you can set your business apart and simultaneously stay ahead of the bandwagon crowd. Visit our website:


January 26, 2024 32 mins

In this episode, Alisa, Shannon, and Cara, producers and leaders at 522 Productions, discuss the challenges that often come with being in client services. If you have ever been in client services you know how difficult it can be to learn how to communicate and adjust your strategy to fit the needs of your clients. Watch this episode to learn how we have adjusted our strategies based on our clients and what you can do to improve you...

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In this episode Alisa Vossen at 522 Productions and Shay Onorio at Red Thinking discuss what businesses should be doing to plan for their marketing strategies in 2024. From crafting impactful content to making strategic hires, there are so many considerations for this new year. Tune in and hear how you can elevate your brand!

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November 22, 2023 21 mins

In this episode we we explore the transformative power of gratitude in business with Alisa and Chad Vossen. Join us as we reflect on the challenges of building a small business, including navigating the COVID shutdown and unexpected setbacks.

Discover how expressing gratitude for missed opportunities has attracted clients aligned with our values. We share insights into the role of gratitude in our continuous growth, emphasizing it...

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October 17, 2023 40 mins

This episode explores the dynamics of marketers venturing into creative risks, particularly within video production. Many businesses tend to follow a "copy-paste" approach, replicating what succeeded for others. We are here to encourage you to see the advantages of embracing creative risks and learn how your business can be elevated by innovating your video production approach.

7 Ways to Make Your Video Stand Out: ht...

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In this episode, Ron Vassallo from Kaptivate and Alisa Vossen from 522 Productions join our podcast to discuss evolving recruitment strategies, attracting ideal candidates, distinguishing talent acquisition from recruitment, future recruitment trends, and much more. Follow along as we share the tips and tricks to getting the right people in the right places in your organization!

5 Reasons to Use Recruitment Videos: https://www...

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August 17, 2023 26 mins

Every year the Golden Goose Award recognizes researchers whose seemingly obscure, federally-funded research has led to major breakthroughs. We have gotten to be a part of these incredible projects for the the past 8 years, helping to spread the awareness of the impact of each of these projects. On this episode, Kyle and Shannon join us to speak about their experience working together to bring these scientific discoveries to life.


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July 18, 2023 33 mins

In this podcast, Alisa Vossen and Ahmed Eldawah delve into the world of government communications, specifically focusing on the power of video content to inform, engage, and inspire citizens. Whether you're a government official, a public information officer, or a communication professional working in the public sector, this podcast is designed to help you harness the potential of video to connect with your audience in meaningf...

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July 6, 2023 57 mins
  • In this episode, we explore how artificial intelligence is impacting the video production industry. From debreathing a video to voice actor cloning, AI has transformed the field. While it hasn't mastered human interaction or creativity, it significantly speeds up time-consuming video production processes. This frees us to focus more on crafting compelling stories. Join us as we delve into the exciting intersection of AI and vid...

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    May 9, 2023 36 mins

    From online shopping, scrolling on TikTok, or ordering an Uber, people have become more accustomed to a personalized, immersive experience, and they expect that on every platform. In this episode, Ahmed and Chad dive into the newly released world of interactive video. We explore the different ways that video is moving toward digital streaming, personalized content, and interactive elements. This technology has already been adopted ...

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