Shiva Guru N
Visit my Swellcast website to reply to my episodes: https://www.swellcast.com/sincere_scribe This is the personal podcast of Shiva Guru N, writer, teacher and Co-Founder of MRKT. To learn more or to start your own personal or community podcast, please visit www.swellcast.com. Visit https://swellcast.com/sincere_scribe to reply to my personal podcast, or to start your own podcast.
Episodes
"And after getting introduced to squash, I used to like teach a few kids in this international school, but was very minimal coaching the basics, etc. And then I was once the assistant coach, so to speak, in a certain match which was a ranking tournament at Padukone Dravid Stadium in Yelahanka, which is huge. It's almost 70 acres of property over there and it's got the best indoor court...
"Well, that's how it is. And I'm not sorry that it's. It is sounding like rambling. I've heard about how the winter season makes people a little sad, especially when you don't have company or a partner or, you know, by partner, I mean a significant other. You know, a girlfriend, a wife and partner, essentially. Right. And the world is transforming. Some people are making the most out o...
"But he is an artist and he has given conducive a conducive environment for many other artists to thrive. And that makes him one of the best guests that I've had here. So I am going to ask a few things about Rito and his artistic background. And we are here to celebrate his movie called Choti Barish which has received wide acclaim. So who is Rito? What made him a filmmaker and what's s...
"I think marketers are responsible for understanding consumer needs. And if you develop a product, it's always important to understand consumer needs from the beginning, not to wait until it's done and then say, okay, now deal with it and try to put some plasters on it. So one is, I think for me, deeply understanding consumer need is understanding the consumer perspective in a deep way...
"I would like you to give, like one piece of advice or one recommendation to writers, just one recommendation so that they can get their books published. Okay. My one recommendation would be that you need to be truly in love with words and what words can do. Don't be a writer because someone told you it's a good way to make money or that it'll make you famous."
"It's not going to be there forever. So they need to find a need gap which is there and I think they need to rebuild their product. They'll not do that. Find newer ways. Newer then only I think so I think it needs. They need a total relook at the entire category and not just communication, not just advertising, not just kind of telling people that is important because you cannot convin...
"Or the fact that the history historically that particular brand of education has done really well. While kids would look at future so I think they should learn with the past achievements of that particular brand. While for kids, for students, it should be about how it'll, it'll pave the future. Right, so for in, in a nutshell, if I were to put it for students, excitement for students,...
"So these are the most crucial and you know, most formative years for any child, for any individual, you know, for us to give the foundation. So you need to have the complete commitment to have a conducive environment where you know, their, what do you say, the natural skills that they have, they are nurtured properly and then, you know, you give them all the necessary tools. So you kn...
"That is, there are two distinct areas that I can talk about. One is of course, to run any business, you need your office software just like your MrP, sorry ERP solutions like SAP, Oracle and whatnot. That is for supporting the business function. Right, right. From your Financials controls, your sales and distribution, HR and of course supply chain, which is materials management and pu...
"You will be hearing a lot more about these products hopefully in the near future. And we thank you for giving us this opportunity to be able to explain ourselves to you. Thank you. Thank you so much, sir, for sharing that. It is absolutely invaluable for people who are looking to start their own business and who are already in the business and business world and trying to scale up. Th...
"Now it sounds amazing and when you look at it on paper there might be quite a few technologies mentioned, but beyond that, what is the daily grind like? What is the nine to five? So that is what we are going to be curiously listening to Rajni to find out. So here goes. Good morning, Rajni sir. Good morning, sir. Good morning, Shiv. Thanks for hosting me today."
"This is a book. This is a book I've treasured and, you know, I've enjoyed. I've devoured every page. And this book took me to the streets of London in the late 19th century. And there were so many european accents, european characters from Bohemia, from Germany, from Austria, everywhere. And the, the wit and cleverness of Sherlock Holmes in the aid of all that is good during that time...
"And help yourself to some food which feeds everything except your soul. As you lay your head in bed on the pillow, sleep eludes you. You try your usual techniques. Counting sheep and answering the age old question. Are you the sheep or the shepherd? Oh yes. Happiness. Does it lie in answering that age old question? Or perhaps skipping it? A poem by N. Shivaguru. Thank you."
"The post advertising world, or the post tv advertising world, or in the present, social media madness unclutter. A brand can only rely on not word of mouth. Word of mouth is painfully slow. So a brand looking for a decent amount of growth will have to rely on not just word of mouth, but supersonic word of mouth customers now choose. No, no, let me step back a little. Now, what will en...
"Anyway, getting back to storytelling and advertising, quite a few years ago, Sevicol was this brand which no one wanted to work with. And at that time Ogilvy in India was truly a powerhouse, but not as big as it is today. But it was a powerhouse with one of the best admin in probably the world, one Mister Piyush Pandey, who is an absolute genius when it comes to advertising and his bo...
"Those times you are at a crossroad, I mean, at the crossroads, and you need to overcome your fear and be as honest as possible, I guess. In other words, you have to forget what they want to hear and share what you're thinking. And I have Adam Sandler, Netflix, and Sandy Wechsler, his on screen name for this movie. I don't know his real name. So to thank for this. So that's me signing ...
"Yeah. The most interesting thing I've done so far this year is go completely ADHD on the swell topics. So they would be saying something. I'll be taking that on a tangent, like some person with ADHD does, and before they even finish their topic, I'll be talking about something else which seems related but may not be related. So I think that has completely annoyed the people who have g...
"Alright. I think the folks from swell are going to have a surprise because I'm doing this to kind of help them. What? And probably, you know, if this particular campaign that I'm going to recommend can help many listeners and users of swell or swell casters to get prices on the festive occasion of Easter. Nothing like it. So Easter is on 31 March, as everybody knows, this year. That i...
"Alright, getting back, we know you are intrigued about kiss Kys. So it is time. Time to kiss your social media nightmares goodbye. Kiss spelled k y s. Would you like to know more? Please write to this is not an aprilfoolsprankmail.com thank you. I believe this is something I did to help change my community for the better forever. Thank you for listening. Bye bye. Have a wonderful day....
"You. Thank you for this prompt. Really, I feel like I should talk about this. A place from my childhood that is still the same is actually my heart. If I'm not wrong, because the world has gone on, the world has become inflation adjusted, the world has become ruthless, desiring money and and many of the material things. But my dumb heart, if I can say that without a bit of kindness, s...
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