[ Over Strategizing Series ] The Two-Brain Strategy

In this episode, I’m breaking down what I call the Two-Brain Strategy — the shift that helped me start creating content that speaks directly to my people, builds trust faster, and leads to more sales.

We’ll talk about:

• The real reason your content might be falling flat

• What buyer psychology has to do with content that sells

• How to separate your business brain from your service brain

• Tangible ways to better understand your ideal client (without guessing)

If you want your content to create buying intent and feel like it was made for your audience — this episode will show you how to start.

✨ Register for my free webinar happening Wednesday, July 23rd: How to Create They-Are-Reading-My-Mind Content https://catdelcarmen.com/sur-webinar

Learn how to sell 4-figure coaching offers with content that speaks directly to your ideal client and showcases your offer as a solution to their problems.