How To Find Your Target Audience & Reach Them

How to Find Your Target Audience (For ANY Product or Service!)
Want to lower your ad costs, increase your conversion rates, and make your marketing more effective? It all starts with knowing exactly who you’re selling to.

In this video, I’ll walk you through how to identify your target audience—step by step. You’ll learn how to:
- Uncover the true problems your product or service solves
- Analyze your competitors for insights
- Use tools like Facebook Ad Library and Amazon to spot trends
- Create detailed customer avatars with demographics and psychographics
- Discover where your audience hangs out online so you can reach them more efficiently

I use the example of a robot vacuum to show you how to apply this method in real time—so you can do the same for any product or service.

🎯 By the end, you’ll know how to:
- Create targeted marketing messages
- Choose the right ad platforms
- And attract the right customers at a lower cost

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