SimpleBiz360 Podcast

Business improvement ideas are everywhere! We just need to be open to soaking up and soaking in our own surroundings and experiences. Becoming a “Transactional Sponge” is the art of looking, listening, processing, and then taking away & transferring the lessons learned over to our businesses! This discipline can be simple, fun, refreshing, transformative and impactful. If we sincerely want to improve the results of our business...

Meeting customer wants and needs pour the concrete foundation that many of our businesses are built on. The best companies in the world bake in stated expectations, and then take aim at exceeding those expected deliverables. But what if we climbed one step higher? What if we surprised customers with a level of service rarely seen or experienced? What if we delivered a jaw-dropping, mountain top view that left customers wanting more...

Whynde Kuehn shares valuable insights on her new book about business architecture.

Charting an operational path as one of the original business architecture pioneers, Whynde Kuehn takes our audience on a guided tour of this foundational discipline for enabling end-to-end transformation and organizational agility. Bridging alignment gaps and connecting strategy to execution are enterprise necessities tucked inside the digital transfo...

Sadly, self-serving spin doctors and casual liars have invaded many aspects of life and business. Customers are becoming more cautious and confused about what to believe. Buyers want, and need help avoiding the snares of false claims and imposters. This 3-in-5 show looks at how we can shine a light on truth by properly incorporating demonstrations, examples, facts, exhibits, analogies, testimonials and statistics. Thank you, Lanier...

Join Jessica Chamberlain (Class of ’20, ‘22) and Jeff Mason (Class of ’83) for reflections on the first 50 years of Stockton University. Jessica was a member of Stockton’s 50th Anniversary Commemoration project team. These dedicated students and professors embarked on capturing decades of personal stories that reveal the brand DNA of Stockton. Jeff and Jessica initially met as they collaborated on a 2020 article about hitchhiking d...

Please join us as we launch our new short-format podcast series. These new shows will consist of customer-pleasing and money-making concepts rooted in common sense. Each “3-in-5” episode is based on valuable insight from a collection of third-party influencers. Next, SimpleBiz360® simplifies and repackages these concepts based on decades of testing, applying and gathering customer feedback. We hope you like the end product? Thank y...

Actions often speak louder than words. What about customer service telegraphing? Many savvy customers are skilled at picking up behavioral tips about the good, bad or ugly service they are about to receive. These early-stage service signals can damage the transaction mojo and create bad customer experiences. As business operators, we need to identify these telegraphing patterns, eliminate them, and exchange them for healthy service...

As if the pandemic shutdowns didn’t cripple retailers enough, now these businesses are left with the new frontier of unexpected challenges finding employees to work the floors. This presents an opportunity for manufacturers and wholesalers to help fill this gap and play a bigger role in retail success. How? The answer is tucked inside a few simple improvements to retail-ready packaging! Join us for a fast summertime show that serve...

This show explores many questions designed to get us to think about the experiences we create for customers. Are we truly rolling out the red carpet for customers? Do we value consumers as opportunities to smile and exceed their expectations, or are we telegraphing buyers that they are intrusions and interruptions? Are we orders takers or relationship managers? Are we thinking enough about how we make customers feel? Join us for a ...

This show encourages “Search & Find” missions for convertible information nuggets that can be effectively woven into impression building fitness. Consumers and buyers tune into the “What’s In It For Me” (WIIFM) radio station. To find these coordinates on our FM dial, we must
understand who the customer is, and what makes them tick? The digital landscape can become our effective liaison in discovering this information, establishi...

Rubbing elbows with best practices happens more often that we recognize. What if we were to heighten our curiosity for the business takeaways that can be uncovered through situational observations? Once these desired business behaviors are revealed, the next step is to use them in our businesses. We call this mindset the; The Replication & Duplication Lab! Join us for a quick jaunt through some thought corridors on ways to borr...