Simple SEO - Email Marketing, SEO, and Online Marketing tips for course creators, coaches, and online businesses
Hey there! Are you trying to master online marketing to grow your business? Do you need more website traffic to generate leads, grow your email list, and have a profitable sales funnel? Most entrepreneurs do! Are you looking to grow your business without relying exclusively on social media or ads? Let me teach you how to use online marketing channels (mostly organic, that's free) to grow your business. Here, we talk about using SEO (search engine optimization), content marketing, and blogging so that new customers can find your website on Google and drive traffic. Once we get traffic to your website, we need to generate leads and build an email list if you want a profitable sales funnel that drives passive income for your business. We'll also discuss how to use a podcast or podcast SEO to increase your downloads, nurture your audience, drive website traffic, and email list signups for your business. Each week, we'll talk about SEO 101; I'll share my best SEO tips and tricks and teach you how to find the right SEO keywords, whether they're for your blog, website, or podcast. And then, we'll talk about how we use email marketing to capture that new website traffic, creating a profitable sales funnel for your online business. I'm here to teach you if you want to learn about online marketing. I'm Rachel, and I'll teach you about online marketing. We'll go through the full sales funnel process from getting website traffic, to growing your email list, and determining if your sales funnel is working, and every step in between. I'm a professional online marketer with an MBA and over 20 years of experience. I've run the SEO and Content Marketing teams for large agencies and oversaw the SEO and content strategies for many Fortune 500 clients. I want to share those same strategies to help you be more strategic in your online marketing efforts so that you can grow your business too. I can explain organic online marketing, SEO, content marketing, blogging, and email marketing in super easy-to-understand ways so you can start implementing them right away to grow your email list and generate passive income in your business. This isn't a Hey look, I figured this out, and here's what worked show. This is an online marketing show for small business owners, coaches, and entrepreneurs from an industry pro who knows why things work the way they do and can explain it to you so you can get the same results for your business.
Episodes
You have an opt-in for your email list, but how do you know if it's working? What are the metrics you should be checking to make sure you've created the right one and it's helping to grow your email list? Tune in today, and I'll walk you through how to troubleshoot your email opt-in because we need to make sure that the traffic we're driving to our websites from SEO is paying off. If we can't get the r...
Are you making the #1 Podcast SEO mistake that most podcasters make? If so, this is why your podcast isn't growing. Find out what it is, how to fix it, and get more downloads for your show. Podcast SEO is powerful and will help grow your show faster than any other podcast growth strategy. SEO should be the foundation of your podcast content plan. Let me show you how to use it to increase your visibility.
Register now for the ...
How to find the right SEO keywords to help your business grow. Let's work together to create a list of keywords you can target in your content next quarter. I'll walk you through how to brainstorm SEO keywords using ChatGPT, how to verify search volume and competition, the missing step most people skip that saves you from making the 2 biggest SEO keyword mistakes, and more. Don't miss this week's episode it will...
Is SEO dead? Let's talk about it. I know the rumors are swirling and you may be feeling like learning SEO is a waste of time if it's dying or dead. Find out what I think is happening and what you should do for your business in this week's podcast. SEO and other online marketing strategies can help grow your business, audience, and email list but which ones are the best to use today and in the future? Find out this we...
Will AI kill SEO? Is this the end of SEO? Will anyone search Google now that we have AI chatbots? Have you heard that AI will kill SEO or that SEO is dead or obsolete? Yeah, me too. Let's talk about what's really going on and whether or not we need to fear AI chatbots or if, just maybe, they represent an opportunity and the future of digital marketing. There are many channels you can use within the greater online marketin...
Hey there, have you heard that SEO is dead, doesn't work, isn't necessary, is outdated, or any of the other crazy rumors swirling around it right now? If so, you're not alone. But I think those who say SEO doesn't work anymore are wrong. In fact, in my experience, it's still a very viable marketing channel, and it is one that I think all small business owners should use to grow their businesses and increase...
Have you ever wondered if you can really do SEO on your own? Maybe you've tried before and run into issues or gotten stuck? That's super common. I believe you definitely can learn how to do SEO on your own, but it's much smarter to take a course from someone like me, who has lots of experience in SEO and can save you time, answer your questions, and help you get results faster than if you try to Google and YouTube yo...
Did you know there are 3 parts to SEO? There are! In this week's episode, I'm walking you through this SEO 101 lesson on technical, on-page, and off-page SEO so you can better understand the 3 parts of SEO. They go together and if you do it right, your website should start ranking higher on Google and getting more organic traffic.
Mark your calendar now for April 28 and 29. I'm teaching a free live SEO class tha...
Do you find yourself wondering if SEO is worth it for your small business? Are you curious if it will work for you? If you're focusing on online marketing and you aren't doing SEO, it's time to get started. Listen in today and find out how to get started.
Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you...
Today, we're talking about email marketing and why it's so important to you as a solopreneur or small business owner. You're spending time learning how to generate traffic thanks to SEO (search engine optimization), and now we want to capture that traffic and build an email list. This is one more step of your online business sales funnel.
Listen in and then be sure to request your copy of the Beginner's Gui...
Do you want to have a passive income online marketing funnel in your business? Most entrepreneurs do. Learn how SEO can help you build one. SEO traffic can be the fuel for your digital or online marketing based funnel if you do it the right way. In today's episode, I'm walking you through the steps of creating your passive income funnel.
If you're ready to get started on your passive income funnel, join me in Si...
Find out what you can do today to help your website or blog's SEO. These are quick wins that you can start working on now and see results.
If you want to show up on Google more often, get more organic website traffic, generate more leads, and make more sales, then you need to get started with SEO today.
Listen in and then get to work making these quick and easy changes to your website.
Register now for the free live...
Have you heard about Chat GPT's new search engine? Search GPT is here, and it's gaining popularity. It's not taking over for Google by any means, but it might in the future, and with that in mind, we want to make sure we're doing SEO for Search GPT, too.
Tune in this week and learn about Search GPT SEO so you can show up more often in the search results.
Register now for the free live SEO class the we...
If you're like most small business owners, you want to build an email list. But you might not know how to get started or what to do. In this week's episode, we're digging into how to create an email list for your business.
Learn how to find ideas for your freebies, what to offer to get someone to sign up, and where to offer your freebie on your website.
Other blog posts that might help you with th...
If you're thinking about starting a podcast or you have one that's not growing and you're wondering if you should make changes, this episode will help. Learn how to name a podcast for SEO discoverability.
Your show's name can help or hurt your show's visibility.
Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting...
People make super common mistakes when it comes to doing SEO that can cause it not to work. Learn what they are and how to fix them in this week's podcast episode.
From choosing the wrong SEO keyword to using it in the wrong places to not doing SEO at all, find out what to avoid so you have more success with your SEO plan.
Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SE...
If you've ever wondered how long your blog post needs to rank high on Google and get organic traffic, then this week's episode is for you. Learn how to determine the perfect length for each blog post you write. I'll walk you through what you need to consider to determine what to write about to have your best chance of ranking at the top of Google with your post.
Register now for the free live SEO class the week of A...
Learn how to start a podcast in this week's episode. If you want to start a podcast but are a beginner and aren't sure what to do first, I'll walk you through the most important decisions you need to make to create the right one.
Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you can make sure you're...
Learn how many SEO keywords you should use on each page of your website or blog. Find out where to use keywords and what to do with them to help your website show up more often on Google and get more organic traffic.
Join this week's 5 Day Website Traffic Booster Class here - https://www.etchedmarketing.com/registration-website-traffic-booster-class
Register now for the free live SEO class the week of April 28 - Lear...
Learn how to get started with SEO and search engine optimization for your small business. Solopreneur life can be tough, but SEO can help get your website found and drive organic traffic to you. Get started with SEO for solopreneurs today.
Join next week's 5 Day Website Traffic Booster Class here - https://www.etchedmarketing.com/registration-website-traffic-booster-class
Register now for the free live...
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