Marketing for Entrepreneurs | SEO for small business
Are you a small business owner who's tired of trying to do everything when it comes to SEO and online marketing, and left wondering what's working? Do you need to be more visible on Google and ChatGPT, but you're not quite sure how to do SEO for your business, let alone answer engine optimization (AEO) or generative engine optimization (GEO)? Are you trying to DIY your SEO and marketing and find yourself wondering what's working and what's simply a waste of time? Do you fear stopping a marketing channel because you're not sure if it's the one that's driving your revenue? Would you like someone to help you make it make sense and tell you what to focus on to grow and scale your business? Do you want SEO tips and AI SEO strategies you can use to grow your online visibility? This podcast is for small business owners and entrepreneurs who want to use simple, proven SEO and marketing strategies to grow their business without relying on social media or paid ads. Each week, I'll show you how to do SEO for your small business and understand the results, so you can focus on what's working and let go of strategies that are just wasting your time and money. Join me and learn how to become a confident marketer. I'll teach you about SEO for small businesses (for Google, ChatGPT, and AI search tools), content marketing, blogging, sales funnels, and your marketing metrics so you can build a business you love. I don't believe in hustle culture or burnout. I believe in taking action, getting things done, and making decisions based on the results. I'll show you how to do the same thing. If you want to build a profitable business with SEO, this is the podcast for you. I'm Rachel Lindteigen, an MBA, a 25-year marketing pro, and a former agency exec who's led SEO and content marketing strategies for Fortune 500 companies. I worked for an NYC-based ad agency and oversaw teams in 3 states. My team was responsible for millions in client revenue from SEO and content channels. Now I teach the same strategies to small business owners. This is not a "here's what worked for me once" podcast. It's a practical, professional guide to SEO and marketing that works for real businesses like yours, from an actual SEO expert with over 25 years of experience, not just someone who figured it out on their own.
Episodes
Answer engine optimization, AEO, Generative engine optimization, GEO, search engine optimization, SEO... what the heck does it all mean? What is answer engine optimization, and how does it relate to SEO? Do you need to do both for your small business? Have you found yourself wondering about small business SEO and AEO? Join me in today's episode to find out what it all means, and most importantly, what to do for your business.
...
Are you working on small business SEO and wondering if Substack might also be a good marketing channel for your business? If so, you're not alone. A lot of my students and clients are finding they love Substack. I wanted to take a bit to explain what you want to think through strategically if you're looking at building out a Substack. It can help or hurt your business depending on how you set it up and what you do with your website...
Is SEO important to your online business? You may be wondering if you're better off with SEO, AEO, GEO, Ads, social media, or something else. Find out how and where SEO fits into your small business marketing plan. I'm here to help you understand how to grow and market your business.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class
Small business SEO tips - how to check your SEO rankings. If you're doing SEO for your small business and you want to know if it's working, then this week's episode will help you. I'm going to walk you through what you want to track and what those numbers mean so you can start to see how things are working.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class
Small business SEO topic - this week, it's SEO copywriting. What's the difference between copywriting and SEO copywriting, and is one more important to your business than the other? How do you know what to focus on when you're creating content to make sure that it's able to be found by the right people when they're searching online - that, my friend, is at the heart of SEO copywriting. Listen in today and learn.
Other episodes...
Are you trying to do SEO for your small business and wondering how to create weekly content and have it not take too much time? If so, this week's episode will help you. I'm going to walk you through how to brainstorm content ideas and create a content calendar that will make your life easier. Doing SEO for your small business will help you be more visible online and help the right people find your business.
<...
Google has made a couple of big announcements recently, and they could impact your small business SEO strategy. Let's chat about what's happening, what they're changing, and what they're saying you need to do to remain visible online.
First up, Google released its first official guidance on AI optimization. They've also said you don't need to say AEO or GEO; in their eyes, it's all just SEO. You can read their official guidanc...
Are you creating content for SEO? Do you find yourself wondering how to create great content for your readers and make sure it's SEO-friendly so that people can find it wherever they search? If so, you're not alone! Let's talk about how to create great content that's both SEO-friendly and something your audience wants to read. I think there's a big misunderstanding sometimes when it comes to SEO content development. Let's talk abou...
Do you find yourself wondering if Claude or ChatGPT (or another AI tool) can either teach you how to do SEO or just do it for you? If so, you're not alone. I get the appeal. I really do. I recently tested out both Claude and ChatGPT to see if they could either teach me SEO or do SEO on a website and have it work. Listen in to see what I found out and learn what AI can help you with and what it's limitations are when it comes to SEO...
Are you trying to do SEO on your own and wondering if what you're doing is working? Find out how to tell if your SEO strategy is working in this week's episode. I'll walk you through what to check to see if everything is working as it should be, so you can be visible, generate traffic, and most importantly, leads for your business. SEO is a great channel for small business owners if you do it the right way. Let me teach you how to ...
How are businesses getting leads from Google, Claude, Perplexity, ChatGPT, and other search engines? Find out what other businesses are doing and what you need to do so you can start showing up more often and getting leads and new clients from AI-based search. SEO for small businesses can help you expand your reach, boost your visibility, and drive more traffic which brings more people into your world.
Reg...
Do you want to learn how businesses get found on ChatGPT? They're getting leads and making sales, but how does it all work? Find out how to be more visible on ChatGPT, Google AI, Perplexity, Claude, or other AI-based search so you can show up in the results and get found by the right people.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class
Are you new to SEO? Not sure what to do first, what SEO really means, or how it works? If so, you're not alone. Find out how to get started with SEO today to help your business be more visible online. Let me teach you how to get started with SEO. Small business owners, entrepreneurs, and solopreneurs can do great with SEO if they know how. Learn what works and what doesn't when it comes to using SEO to help your business grow. ...
Trying to learn SEO on your own can be tough. Find out how it can be tricky and make you think your SEO is working when it really isn't. Learn how to spot SEO keyword issues, traffic issues, and lead generation problems with your SEO strategy. Find out how to save yourself wasted time, effort, and money in today's episode.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-s...
Learn how to make money from your podcast. If you currently have a podcast that's costing you money, let's turn it around and make it a great asset for your business. Podcasting can help your business grow if you're strategic with your content and use podcast SEO and keywords to help people find your episodes.
Let's work on your podcast together.
Register now for the free SEO class - https://www.etche...
If you've got an online marketing funnel set up for your business and it's not working as well as you'd like, you may think that you need more traffic. But the reality is, traffic alone won't likely fix your funnel. A broken funnel won't be helped with more traffic, especially ad traffic. You want to make sure everything is working organically before you start ads. Find out how to troubleshoot a broken funnel and figure out what to...
Are you creating content on a regular basis, but it's not getting traffic from Google or ChatGPT? If so, something's broken. In this week's episode, I walk you through what the most common issues are when you're creating content that doesn't get traffic. Learn how to spot the issues and whether it's tied to your SEO or not. It could be SEO related, and it could be something else altogether.
Register now fo...
Are you brand new to SEO and not sure what to do first, or even how to get started with SEO? If so, this episode is just for you. It's designed to help you understand how to start with SEO as a beginner and find the easiest way to learn about SEO basics and best practices.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class
Are you trying to use SEO as one of your online marketing strategies and wondering if you're too late? Find out how to get started with SEO today, even if you're brand new. It's not too late to start generating organic search visibility for your business.
Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class
My free resources are here- https://www.e...
Are you trying to do SEO or hearing people refer to GEO, SEO, AI SEO, or Answer Engine Optimization and wondering what the heck matters anymore and if any of it works? If so, you're in the right place.
This week, I'm explaining why visibility in AI based search engines like ChatGPT and perplexity matter so much to your overall online marketing. If you want to be more visible online, generate SEO traffic, and leads, this episod...
Popular Podcasts
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Hey Jonas! The official Jonas Brothers podcast. Hosted by Kevin, Joe, and Nick Jonas. It’s the Jonas Brothers you know... musicians, actors, and well, yes, brothers. Now, they’re sharing another side of themselves in the playful, intimate, and irreverent way only they can. Spend time with the Jonas Brothers here and stay a little bit longer for deep conversations like never before.
Betrayal Weekly is back for a new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. If you would like to share your story, you can reach out to the Betrayal Team by emailing them at betrayalpod@gmail.com and follow us on Instagram at @betrayalpod and @glasspodcasts. Please join our Substack for additional exclusive content, curated book recommendations, and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience, and healing. Your voice matters! Be a part of our Betrayal journey on Substack.
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by Audiochuck Media Company.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.