In the 55th episode of Simply Business, John sits down with Paula Blankenship, founder of a thriving DTC paint brand, to unpack her extraordinary entrepreneurial journey.
From humble beginnings at her kitchen table to scaling into an 8-figure powerhouse,
Paula shares how she transformed a simple DIY project into a multimillion-dollar enterprise. Discover how early Facebook traction validated her business idea, why she ditched big-box retail for direct-to-consumer success, and how she navigated pandemic-induced chaos to take control of her supply chain by acquiring her contract manufacturer.
Paula opens up about the tough decisions, like scrapping lucrative deals for long-term freedom, and her inspiring choice to share ownership with her employees through an ESOP.
Key themes include:
Turning passion into profit Pivoting from wholesale to DTC
Leadership resilience in crisis
The power of employee ownership
Building a business for legacy, not just exit
đŻ Listen in for Paula's "lead from the trees" philosophy and a refreshing take on running a business by intuition, not instruction manuals.
If youâre building, growing, or exiting your business, this episode is packed with actionable insights and real-talk wisdom.
đ Donât forget to subscribe, share, and leave us a review!
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Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you wonât hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, youâve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
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