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July 19, 2025 17 mins

In this deeply inspiring episode of Sincerely, Self, Lexi sits down with award-winning soul business coach and author Erica Carrico to explore the life-changing events that led her to walk away from a high-powered corporate career and step fully into her soul’s purpose.

Erica opens up about the moment her world shifted: a cancer diagnosis in her early 30s that became the divine wake-up call she didn’t know she needed. What followed was a journey of unraveling societal expectations, confronting fear, and reclaiming the intuitive voice within. She shares how the experience cracked her open spiritually and led her to build a purpose-driven business that empowers others to do the same.

This conversation is an invitation to anyone who’s ever felt stuck in a life that looks good on paper but feels misaligned with the soul — a reminder that sometimes the most difficult moments become our greatest turning points.


Learn more on Erica:

  •  here is a link to her recently published book, Awaken Your Purpose: 28 Days To Discover Your Life Purpose, Identify Your Dream Business, and Take Your First Steps to a Prosperous Life:

https://www.amazon.com/Awaken-Your-Purpose-Discover-Prosperous-ebook/dp/B0F1C3MHMM


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