The Alchemy Bicycles experience center in Golden, Colorado houses all the trappings of a much bigger bicycle manufacturer. There’s the CNC machine, welding stations, a carbon-cutting room, and a dedicated paint room. Alchemy can, and does, build just about everything in-house. But what’s more noticeable about the experience center is just how quiet it can be.
That’s by design. While the manufacturing facility sits behind a big, glass garage door, largely blocking sound from the building side, the showroom feels relaxing. Bikes gleam in the sunshine streaming through the big windows. The coffee bar stands at the ready to offer any visitors a cup, whether you’re there to buy a bike or just to hang out.
It’s all part of a larger process, planned to give Alchemy a unique approach to bicycle building and purchase. And it’s something Alchemy’s founder, Ryan Cannizzaro, has had built into his business plan from the start.
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